Hur påverkar tidsbegränsade erbjudanden användarens köpbeteende på digitala spelplattformar?: En kvantitativ studie om reaperioder och användarens köpbeslut inom digital spelhandel
2026 (Swedish)Independent thesis Basic level (university diploma), 5 credits / 7,5 HE credits
Student thesisAlternative title
How do limited-time offers influence consumer purchasing behavior on digital gaming platforms? : A quantitative study of sales periods and consumer purchase decisions in digital game retailing (English)
Place, publisher, year, edition, pages
2026. , p. 44
Keywords [en]
digital game platforms, digital commerce, consumer behaviour, impulse buying, limited time offers, user experience, digital marketing
Keywords [sv]
digitala spelplattformar, digital handel, köpbeteenden, impulsköp, tidsbegränsade erbjudanden, användarupplevelse, digital marknadsföring
National Category
Computer and Information Sciences
Identifiers
URN: urn:nbn:se:hv:diva-25983Local ID: EXB340OAI: oai:DiVA.org:hv-25983DiVA, id: diva2:2093676
Subject / course
Informatics
Educational program
Webmaster
Supervisors
Examiners
2026-08-242026-08-192026-08-24Bibliographically approved