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Unpacking Online Retailing: The Organization of Warehouse Work and Inequality
Luleå University of Technology, Department of Social Sciences, Technology and Arts, Humans and Technology.ORCID iD: 0000-0002-4089-9159
2024 (English)Doctoral thesis, comprehensive summary (Other academic)Alternative title
E-handelns olika lager : Organiseringen av arbete och ojämlikhet (Swedish)
Abstract [en]

This dissertation studies the organization of warehouse work and inequality in Swedish online retailing. Online retailing relocates the work of providing service to individual customers, usually performed by frontline workers in retail stores, to warehouses backstage. In line with the on-demand characteristics of online retail warehousing, where a fast and smooth goods handling process becomes a competitive advantage for the companies, the manual warehouse work has been shown to be associated with routinization, and a high work tempo and monotony for workers performing it. Little is known about these issues in Sweden. Union reports and news media have shown that online retail warehousing involves a generally poor work environment and low wages. Research-based findings from other geographical contexts explain that the workforce mainly consists of those who cannot find a job elsewhere and whose subordinated position limits their possibilities for resistance against the working conditions. Herein, inequality appears. Inequality is understood in the dissertation as a consequence of the practices that organize the work, which tend to be shaped by gendered and racialized processes. The inequality as such often, but not always, take the form of class relations (Acker 2006).

 

Based on an ethnographic study of five online retail warehouses in Sweden – Homeware, Electronic, Recreational, Pharmacy, and Grocery – the dissertation aims to explore and understand how practices and processes to organize online retail warehouse work relate to inequality, and it aims to contribute with knowledge in this regard. As part of this, the dissertation also aims to make visible the work, workplaces, and workers that online retail warehousing brings about. The methods and materials include interviews with managers, workers, and union and health and safety representatives (n=30); focus groups with workers and pharmacists (n=15 groups, a total of 49 participants); and ethnographic observations (a total of eleven weeks). The dissertation also comprises material from a systematic literature review of 21 articles focused on warehouse working conditions and inequality, and employment data from Statistics Sweden divided into occupations groupings. My ambitions with the dissertation have been empirical – in how I have worked to contribute with knowledge about online retail warehousing, in particular in with regards to the Swedish context – and theoretical – in how I have strived to contribute with perspectives on how we can analytically approach inequality.

 

The results show that the warehouse work was organized in relation to the ‘on-demand’ element of online retailing, wherein flexibility becomes a necessity for online retail warehouses in the strive to fulfil the (over time fluctuating levels of) customer orders on time. While Homeware, Electronic, Recreational, Pharmacy, and Grocery all strived for profit by making warehouse workers provide a fast and satisfactory service for customers, the differences between them with regards to how the warehouse work was organized meant that there were variations in the shape and the degree of the inequality (cf. Acker 2006). This is exemplified in the dissertation with the practices and processes of the division of work tasks, the monitoring of workers’ performance through productivity data, and a Swedish language policy. In addition to inequality expressed in gendered and racialized class relations between managers and warehouses workers, and other groups of employees, the dissertation also found inequality produced by class and shaped by gender and race/ethnicity between groups of warehouse workers. The variations of the inequality seemed to be associated with the differences in the size and spatiality of the online retail warehouses, the size of the workforce, and the extent of technology applied in the goods handling process. Furthermore, the dissertation suggests that there are three analytical points of entry to from where to approach inequality – the workplace level, the field of work level and the worker level – which together help us understand its manifoldness, how the severity of inequality varies and the lived and embodied realities of it.

Place, publisher, year, edition, pages
Luleå: Luleå University of Technology, 2024.
Series
Doctoral thesis / Luleå University of Technology 1 jan 1997 → …, ISSN 1402-1544
Keywords [en]
Work organization, gender, race/ethnicity, warehousing, e-commerce
National Category
Work Sciences Production Engineering, Human Work Science and Ergonomics
Research subject
Human Work Sciences
Identifiers
URN: urn:nbn:se:ltu:diva-105070ISBN: 978-91-8048-530-2 (print)ISBN: 978-91-8048-531-9 (electronic)OAI: oai:DiVA.org:ltu-105070DiVA, id: diva2:1851203
Public defence
2024-06-14, A109, Luleå University of Technology, Luleå, 10:00 (Swedish)
Opponent
Supervisors
Available from: 2024-04-12 Created: 2024-04-12 Last updated: 2024-05-24Bibliographically approved
List of papers
1. Bortom servicefronten. E-handelsarbetets platser och ojämlikhetsmönster: [Beyond the Service Front. Inequality in the Places of Online Retailing]
Open this publication in new window or tab >>Bortom servicefronten. E-handelsarbetets platser och ojämlikhetsmönster: [Beyond the Service Front. Inequality in the Places of Online Retailing]
2023 (Swedish)In: Tidskrift för Genusvetenskap, ISSN 1654-5443, E-ISSN 2001-1377, Vol. 44, no 1-2, p. 58-81Article in journal (Refereed) Published
Abstract [en]

The digitalization of retailing is restructuring consumption as well as retail work. Unlike front-line service work in stores, online retail work is defined by indirect service work at a distance from customers at warehouse sites. The rapid pace of change means that knowledge about online retail workplaces and its employees is still fragmentary. Empirically drawing on Swedish national statistics and an ongoing study of five online retail warehouses, this article explores intersections of online retail warehousing, gender and racialization, and meanings of place therein. National statistics show that online retail employs more men and more foreign-born than retailing in general. While retailing is dominated by small workplaces, online retail warehouses are either small or large and the proportion of women and Swedish-born is lower at the larger warehouses than the small ones. Occupational data show that the proportion of women and foreign-born people is significantly lower among online retail managers than among warehouse workers. Further nuances are provided by the qualitative insights from the five studied warehouses. Almost only women worked in the two smaller warehouses, which was explained by references to the nature of the work. At the larger, more gender-balanced warehouses, examples of segregation between employees of the same category were found, as was the importance of place for hierarchies between workers and managers. More so, the study makes evident that place matters also for the boundary making around and between online retail workplaces, especially in relation to racialization processes. While inequality, place and work in retail stores are about conditional access to employment, in online retail warehouses the matter seems to be more about how certain bodies’ lack of mobility and opportunities in the labor market at large left them “stuck” in online retailing.

Place, publisher, year, edition, pages
Ämnesföreningen för genusvetenskap (ÄG), 2023
Keywords
Gender, organization, spatiality, place, warehouse, genus, organisation, plats, rumslighet, lagerarbete
National Category
Work Sciences
Research subject
Human Work Sciences
Identifiers
urn:nbn:se:ltu:diva-105032 (URN)10.55870/tgv.v44i1-2.13960 (DOI)
Note

Validerad;2024;Nivå 1;2024-06-27 (joosat);

Full text: CC BY License;

This article has previously appeared as a manuscript in a thesis.

Available from: 2024-04-12 Created: 2024-04-12 Last updated: 2024-06-27Bibliographically approved
2. Good girls? Ideal workers in online retail warehousing
Open this publication in new window or tab >>Good girls? Ideal workers in online retail warehousing
2025 (English)In: Gender, Work and Organization, ISSN 0968-6673, E-ISSN 1468-0432, Vol. 32, no 2, p. 489-504Article in journal (Refereed) Published
Abstract [en]

Online retailing challenges the traditional male coding of warehousing. Based upon an ethnographic study at two Swedish online retail warehouses, this article seeks to understand why certain warehouses are numerically dominated by women. Employees express that men are less focused and more careless and easily bored than women, and hence not desirable for the goods-handling work. The warehouses extend to hard-working women driven by the shame of doing wrong, which reflect their orientation of bodies in the direction of enhancing production and profit. Workers attribute the positive social atmosphere at the warehouses to the numerical dominance of women and the small size of the workplaces. At the one hand, the constructed sameness of (women) workers through hard work and jargon contribute to a collective identity that strengthens them. At the other hand, the binary gendering of work and workers also contribute to making the ware houses into ‘straight spaces’ (Ahmed, 2006).

Place, publisher, year, edition, pages
John Wiley & Sons, 2025
Keywords
e-commerce, female-dominated, organization, spatiality, queer phenomenology
National Category
Work Sciences Gender Studies
Research subject
Human Work Sciences
Identifiers
urn:nbn:se:ltu:diva-105033 (URN)10.1111/gwao.13163 (DOI)001256395200001 ()2-s2.0-85197459306 (Scopus ID)
Note

Validerad;2025;Nivå 2;2025-02-12 (u2);

Full text: CC BY License;

This article has previously appeared as a manuscript in a thesis.

Available from: 2024-04-12 Created: 2024-04-12 Last updated: 2025-02-12Bibliographically approved
3. ‘There’s Nothing Strange’: Language Policy and Racialisation at Warehouse Workplaces
Open this publication in new window or tab >>‘There’s Nothing Strange’: Language Policy and Racialisation at Warehouse Workplaces
2024 (English)In: Journal of Intercultural Studies, ISSN 0725-6868, E-ISSN 1469-9540Article in journal (Refereed) Epub ahead of print
Abstract [en]

Sweden is a country where racial/ethnic power relations reflect and reinforce the marginalisation of groups of people. Research has shown that language makes part of such racialised processes through makings of the Swedish language into the norm and a consequent stigmatisation of the ‘non-Swedish’ others. This article explores the role of language in racialisation at the workplace level of online retail warehousing. The empirical material comprises interviews (n = 24) and focus groups (n = 15 groups, tot. of 49 participants) with managers, team leaders, and workers at three online retail warehouses in Sweden, with an emphasis on the perceptions of a Swedish language policy that had been implemented in one of the warehouses. The policy had been implemented to promote inclusion and to create opportunities for workers whose primary language was not Swedish. The article shows that the language policy can be understood as racialising, even though that was not its purpose.

Place, publisher, year, edition, pages
Taylor & Francis, 2024
Keywords
E-commerce, language management, stranger, working life, online retail
National Category
Work Sciences International Migration and Ethnic Relations
Research subject
Human Work Sciences
Identifiers
urn:nbn:se:ltu:diva-105034 (URN)10.1080/07256868.2024.2418618 (DOI)001341218700001 ()2-s2.0-85207923682 (Scopus ID)
Funder
Forte, Swedish Research Council for Health, Working Life and Welfare, 2019-01051
Note

Full text license: CC BY

This article has previously appeared as a manuscript in a thesis.

Available from: 2024-04-12 Created: 2024-04-12 Last updated: 2024-11-20
4. On Precarity in Online Retail Warehousing
Open this publication in new window or tab >>On Precarity in Online Retail Warehousing
Show others...
(English)Manuscript (preprint) (Other academic)
Keywords
e-commerce, inequality, on-demand economy, precarious, warehousing
National Category
Production Engineering, Human Work Science and Ergonomics Work Sciences
Research subject
Human Work Sciences
Identifiers
urn:nbn:se:ltu:diva-105035 (URN)
Funder
Forte, Swedish Research Council for Health, Working Life and Welfare, 2019-01051
Available from: 2024-04-12 Created: 2024-04-12 Last updated: 2024-04-12
5. A Systematic Review of Work Organization, Work Environment, and Employment Conditions in Warehousing in Relation to Gender and Race/Ethnicity
Open this publication in new window or tab >>A Systematic Review of Work Organization, Work Environment, and Employment Conditions in Warehousing in Relation to Gender and Race/Ethnicity
2023 (English)In: Annals of Work Exposures and Health, ISSN 2398-7308, Vol. 67, no 4, p. 430-447Article, review/survey (Refereed) Published
Abstract [en]

Objectives

Studies in the goods supply chain in areas outside of warehousing show evidence of gender and racial/ethnic inequalities in working conditions (i.e. in work organization, work environment, and employment conditions). This review aimed to identify, summarize, and discuss research focused on inequality in warehousing and its effects on warehouse working conditions. In the review, racial/ethnic inequality includes inequality related to country of birth and (im)migration status.

Methods

We performed a systematic search in the Scopus and Web of Science databases to identify warehouse studies that addressed working conditions and (in)equality at a workplace level. Screening of records was performed using the Rayyan systematic review tool. Risk of bias was assessed according to established methods and checklists.

Results

Database searches yielded 4910 articles. After title-abstract-keyword and full-text screenings, 21 articles were included. Results showed inequality based on gender and race/ethnicity in both work organization (different tasks were performed by different groups of employees), work environment conditions (physical and psychosocial aspects differed), and employment conditions (disparate employment types and incomes between groups of employees). Health differences, as a possible result of unequal working conditions, were evident between different racial/ethnic groups of employees. A hierarchy that included both gender and race/ethnicity was found, with (im)migrant and racialized women positioned at the bottom.

Conclusions

We found evidence that gender and race/ethnicity influenced work organization, work environment conditions, and employment conditions. Evidence was found for an intersection between gender and race/ethnicity. To improve working conditions, and subsequently occupational health, we encourage researchers to simultaneously consider gender and race/ethnicity factors at work, and to consider both why inequality is present and how it impacts working conditions in future studies of warehousing, particularly in online retailing.

Place, publisher, year, edition, pages
Oxford University Press, 2023
Keywords
distribution center, fulfillment center, inequality regimes, occupational health, working conditions
National Category
Production Engineering, Human Work Science and Ergonomics
Research subject
Human Work Sciences
Identifiers
urn:nbn:se:ltu:diva-95453 (URN)10.1093/annweh/wxac098 (DOI)000919276800001 ()36715660 (PubMedID)2-s2.0-85160681304 (Scopus ID)
Funder
Forte, Swedish Research Council for Health, Working Life and Welfare, 2019-01051
Note

Validerad;2023;Nivå 2;2023-06-30 (joosat);

Licens fulltext: CC BY License

Available from: 2023-01-31 Created: 2023-01-31 Last updated: 2024-04-12Bibliographically approved

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