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  • 1.
    120112 HONG, SISONG
    et al.
    University of Gävle, Faculty of Education and Business Studies, Department of Business and Economic Studies.
    LIN, SHUNZHAO
    University of Gävle, Faculty of Education and Business Studies, Department of Business and Economic Studies.
    Service Marketing in a cross-culture environment: a case of Elekta China2011Independent thesis Advanced level (degree of Master (One Year)), 10 credits / 15 HE creditsStudent thesis
  • 2. A. Alkhamisi, Mahdi
    et al.
    Shukur, Ghazi
    Jönköping University, Jönköping International Business School, JIBS, Economics. Statistik.
    A Monte Carlo Study of Recent Ridge Parameters2007In: Communications in statistics. Simulation and computation, ISSN 0361-0918, Vol. 36, no 3, 535-547 p.Article in journal (Refereed)
  • 3.
    A Anthony, Martin
    et al.
    Örebro University, Swedish Business School at Örebro University.
    Ingjald, Tobias
    Örebro University, Swedish Business School at Örebro University.
    Handelsbanken: en studie om ledarskap2007Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
  • 4. Aaboe, L
    et al.
    Lindelöf, Peter
    University of Kalmar, Baltic Business School.
    Löfsten, H
    Incubator performance: An efficiency frontier analysis2008In: International Journal of Business Innovation and Research, ISSN 1751-0252, Vol. 2, no 4, 354-380 p.Article in journal (Refereed)
    Abstract [en]

    Assessments and evaluations of incubators has been a topic of discussion for as long as incubators have been in existence due to the fact that there has not been an agreement on how to determine good performance. This paper demonstrates the use of Data Envelopment Analysis (DEA) when studying performance of incubators. More specifically, it does so within the four dimensions of cooperation with universities, business networks, external funding and competence development on a sample of 16 Swedish incubators. We show that DEA enables us to measure non-numerical dimensions, and to simultaneously take into account the efforts made by both the incubator and the outcomes. Moreover, DEA provides benchmarks and, based on a model that divides the incubators into four different groups, illustrates the difference between the benchmark and the incubators' current situation.

  • 5. Aaboen, L
    et al.
    Lindelöf, Peter
    University of Kalmar, Baltic Business School.
    Löfsten, H
    Critical dimensions for technology transfer Incubator-facilitated links between finance, academia and NTBFs2008In: International Journal of Management and Enterprise Development, ISSN 1468-4330, Vol. 5, no 3, 331-335 p.Article in journal (Refereed)
    Abstract [en]

    This paper explores incubator facilitation of technology transfer for their New Technology-Based Firms (NTBFs). Empirical evidence gathered from six interviews with incubator managers, together with a survey of 131 NTBFs in incubators in Sweden, in 2005, and the findings made in a survey of 273 NTBFs situated inside-and-outside Science Parks in 1999, are used for the exploration. It is suggested that incubators do facilitate technology transfer for their NTBFs. It is further suggested that the development towards increased ability to facilitate technology transfer will continue as a results of the efforts made on the incubator and systemic level.

  • 6.
    Aaboen, Lise
    et al.
    Norwegian University of Science and Technology .
    La Rocca, Antonella
    BI Norwegian Business School.
    Lind, Frida
    Chalmers University of Technology.
    Perna, Andrea
    Uppsala University, Disciplinary Domain of Science and Technology, Technology, Department of Engineering Sciences, Industrial Engineering & Management. Universita' Politecnica delle Marche.
    Shih, Tommy
    Starting up in Business Networks: Why relationships matter in entrepreneurship2016 (ed. 1st)Book (Refereed)
  • 7. AAboen, Lise
    et al.
    Laage-Hellman, Jens
    Chalmers University of technology, Gothenburg, Sweden.
    Lind, Frida
    Chalmers University of technology, Gothenburg, Sweden.
    Öberg, Christina
    Örebro University, Orebro University School of Business, Örebro University, Sweden.
    Shih, Tommy
    Lund University, Lund, Sweden.
    University spin-offs and their roles in business networks2014In: IMP Conference, 2014Conference paper (Refereed)
  • 8.
    Aaboen, Lise
    et al.
    Norwegian University of Science and Technology, Department of Industrial Economics and Technology Management, Trondheim, Norway.
    Laage-Hellman, Jens
    Chalmers University of Technology, Department of Technology Management and Economics, Gothenburg, Sweden.
    Lind, Frida
    Chalmers University of Technology, Department of Technology Management and Economics, Gothenburg, Sweden.
    Öberg, Christina
    Örebro University, Orebro University School of Business, Örebro University, Sweden.
    Shih, Tommy
    Lund University, Department of Business Administration, Lund, Sweden.
    Exploring the roles of university spin-offs in business networks2016In: Industrial Marketing Management, ISSN 0019-8501, E-ISSN 1873-2062, Vol. 59, 157-166 p.Article in journal (Refereed)
    Abstract [en]

    This paper identifies different university spin-off (USO) roles related to resource interaction among business parties. It does so by mapping how USOs become part of business networks in terms of their roles relative to other parties. The theoretical frame of reference focuses on roles and resource interaction based on an industrial network approach to business markets. The empirical research is based onfive cases of USOs representing a variety in terms of technology, degree of newness, sector, and area of application. As a result of the analysis, three different roles are identified: the USO as resource mediator, resource re-combiner and resource renewer. These roles reflect how USOs adapt resources to, or require changes among, business parties' resources. The paper also discusses the main resource interfaces associated with the three roles and related challenges. The paper contributes to previous research through illustrating USOs' roles relative to business parties from a resource interaction point of view, and by pointing to the establishment of new companies in business networks as a way of implementing innovation. Finally, the paper discusses the managerial implications of the research in terms of the USO's need to understand which role to take and how to develop it.

  • 9. Aaboen, Lise
    et al.
    Lindelöf, Peter
    Löfsten, Hans
    Towards incubator facilitation of technology transfer2008In: International Journal of Management and Enterprise Development, ISSN 1468-4330, Vol. 5, no 3, 331-335 p.Article in journal (Refereed)
  • 10. Aaboen, Lise
    et al.
    Lindelöf, Peter
    Löfsten, Hans
    Incubator performance: an efficiency frontier analysis2008In: International Journal of Business Innovation and Research, ISSN 1751-0252, Vol. 2, no 4, 354-380 p.Article in journal (Refereed)
  • 11. Aaboen, Lise
    et al.
    Lindelöf, Peter
    von Koch, Christopher
    Löfsten, Hans
    Corporate governance and performance of small high-tech firms in Sweden2006In: Technovation, ISSN 0166-4972, Vol. 26, no 8, 955-968 p.Article in journal (Refereed)
    Abstract [en]

    The approach uses data from a sample of 183 small high-tech firms, new, technology-based firms (small high-tech firms) in Sweden (54 variables under the headings of work experience, board and advice, financing, motivation-performance priorities, technological innovation and strategy). This study identifies some core areas of importance in corporate governance. Few managers in this study had a strong background and experience of finance and the preparation of business. Only 64 per cent of the managers have had previous work experience before starting the firm. The survey makes it clear that the small high-tech firms are likely to have a strong link with banking institutions. The consequence of these links is that most of the firm's capital supply is from banks, and that there are strong ownership links between banks and industry. The background of the founder does seem to have had an effect on the problem of financing and ownership issues. It is private sector organizations (banks) and families that are most frequently consulted by small high-tech firms (However, low means). It is also the private and public sector organizations, in connection with external board membership, regional development agencies and banks that are most frequently consulted. In the future, it is reasonable to search for factor patterns that can begin to explain and predict the direction of corporate governance in small new technology-based firms.

  • 12.
    Aaboen, Lise
    et al.
    Chalmers tekniska högskola.
    Lindelöf, Peter
    The University of Nottingham.
    von Koch, Christopher
    School of Economics and Commercial Law, Department of Business Administration, Göteborg.
    Löfsten, Hans
    Chalmers universitet.
    Corporate governance and performance of small high-tech firms in Sweden2006In: Technovation, ISSN 0166-4972, Vol. 26, no 8, 955-968 p.Article in journal (Refereed)
    Abstract [en]

    The approach uses data from a sample of 183 small high-tech firms, new technology-based firms (small high-tech firms) in Sweden (54 variables under the headings of work experience, board and advice, financing, motivation—performance priorities, technological innovation and strategy). This study identifies some core areas of importance in corporate governance. Few managers in this study had a strong background and experience of finance and the preparation of business. Only 64 per cent of the managers have had previous work experience before starting the firm. The survey makes it clear that the small high-tech firms are likely to have a strong link with banking institutions. The consequence of these links is that most of the firm's capital supply is from banks, and that there are strong ownership links between banks and industry. The background of the founder does seem to have had an effect on the problem of financing and ownership issues. It is private sector organizations (banks) and families that are most frequently consulted by small high-tech firms (However, low means). It is also the private and public sector organizations, in connection with external board membership, regional development agencies and banks that are most frequently consulted. In the future, it is reasonable to search for factor patterns that can begin to explain and predict the direction of corporate governance in small new technology-based firms.

  • 13. Aaboen, Lise
    et al.
    Löfsten, Hans
    Bengtsson, Lars
    Nourishment for the piggy bank: facilitation of external financing in incubators2011In: International Journal of Technology Transfer and Commercialisation, ISSN 1470-6075, Vol. 10, no 3/4, 354-374 p.Article in journal (Refereed)
    Abstract [en]

    In this paper, we argue that incubators facilitate access to external financing for their incubatees. Incubators use a wide range of activities to facilitate the accessing of external financing from public and private sources. We have grouped these into two sets of activities. The general activities aim to develop the conditions for external financing through information, education of incubatees, network-building and lobbying activities. The specific activities aim to assist the individual incubatee in their pursuit of external finance through help in application procedures, establishing need for capital, making contacts with the best public or private investor, etc. Based on the survey data, we have also shown that it is more common for incubatees to attract external capital compared to non-incubator firms. The incubatees seem especially successful in attracting public capital. The incubatees also attract more private external capital, however, the observed frequency of private capital in the incubatees are low.

  • 14.
    Aaby, Jovanna
    Mid Sweden University, Faculty of Human Sciences, Department of Social Sciences.
    Entreprenörskap i Sverige och Japan: En komparativ studie utifrån GEM 20072011Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Purpose: The purpose with this thesis has been to compare entrepreneurship in Sweden and in Japan. It has also been to get a wider understanding why two so different countries both have a low level of entrepreneurship compared to other countries. Since the subject is wide I have chosen to delimitate to data from GEM 2007.

    Methodology: In this thesis I have compared entrepreneurship in Sweden and in Japan. This I have done by obtaining secondary data from GEM’s report from 2007. My approach in this thesis has foremost been abductive. 

    Theoretical perspectives: Wennekers (2006) have studied the U-shape curve that occurs when you put entrepreneurship in relation to economic growth. Countries tend to go from a high level of entrepreneurship to a low level when they go from agricultural economy to an industrial economy. Then they tend to go up again when they reach a advanced level of economic development. However countries seem to differ when it comes to entrepreneurship despite this relation and the differences seems to be lasting. Wennekers (a.a.) believe that these differences has to do with cultural differences rather than economics differences since cultural differences are relatively immutable over time.

    Empirical foundation: GEM stands for Global Entrepreneurship Monitor and is a not-for-profit academic research consortium. Their goal is to make international research of high quality about entrepreneurial activity in the world that is able to reach a wide public. GEM’s study is the biggest study in the world about entrepreneurial activity and started 1999. In this thesis I have used data from GEM’s report from 2007, which is the latest report with both Sweden and Japan.

    Conclusions: In a comparison between Japan and Sweden I have found some similarities but mostly differences. This suggests that there are no simple answers to a low level of entrepreneurship in a country. However, in my opinion, I think that the national experts were right to put government policies as the biggest problem for Sweden and Cultural, Social norms as Japan’s biggest problem.

  • 15.
    Aagaard, Anna-Eva Sparf
    Blekinge Institute of Technology, School of Management.
    Group Structure: Specialists and Generalists2011Independent thesis Advanced level (degree of Master (One Year))Student thesis
    Abstract [en]

    The aim of this thesis is to discuss and explore the subject of organizing generalists and specialists. The purpose of this thesis is to explore and discuss different alternatives on organizational grouping from a generalists and specialists perspective. It will explore theories around organizational design, different organizational structures and give insight to the specialist and generalist function that can be found in most types of organizations. The aim is to be able to present different aspects of organizing generalists and specialists and to be able to answer the problem question: Is there a best organizational structure for specialist and generalist groups? The study is a qualitative study and the process of induction will be used. The epistemological standpoint is interprevistic and the ontological is more towards constructionism. The methods used are 1) the collection of and qualitative analysis of texts and documents and 2) qualitative semi-structured interviewing. The analysis is based on grounded theory method. The result and conclusions of the study is that generalists most likely do fit better in organizational forms such as simple structure, adhocracy and network organizations. Specialists tend to prefer bureaucracy or functional/unitary organizations. Keywords: generalists, specialists, organization, group structure

  • 16.
    Aage, Hans
    Roskilde University, Denmark.
    24. The state: economic policy and democracy2002In: The Baltic Sea Region: Cultures, Politics, Societies / [ed] Witold Maciejewski, Uppsala: Baltic University Press , 2002, 1, 322-332 p.Chapter in book (Other (popular science, discussion, etc.))
  • 17.
    Aage, Hans
    Roskilde University, Denmark.
    51. The environment2002In: The Baltic Sea Region: Cultures, Politics, Societies / [ed] Witold Maciejewski, Uppsala: Baltic University Press , 2002, 1, 639-650 p.Chapter in book (Other (popular science, discussion, etc.))
  • 18.
    Aage, Hans
    Roskilde University, Denmark.
    50. EU enlargement2001In: The Baltic Sea Region: Cultures, Politics, Societies / [ed] Witold Maciejewski, Uppsala: Baltic University Press , 2001, 1, 630-638 p.Chapter in book (Other (popular science, discussion, etc.))
  • 19.
    Aage, Hans
    Roskilde University, Denmark.
    BSR Section 8: Introduction2002In: The Baltic Sea Region: Cultures, Politics, Societies / [ed] Witold Maciejewski, Uppsala: Baltic University Press , 2002, 1, 588-590 p.Chapter in book (Other (popular science, discussion, etc.))
  • 20.
    Aage, Hans
    Roskilde University, Denmark.
    46. Trends in economic transition2002In: The Baltic Sea Region: Cultures, Politics, Societies / [ed] Witold Maciejewski, Uppsala: Baltic University Press , 2002, 1, 591-600 p.Chapter in book (Other (popular science, discussion, etc.))
  • 21.
    Aage, Hans
    Roskilde University, Denmark.
    25. Economic Instruments: Three Interlinkages Between Ecology and Economics2012In: Rural Development and Land Use / [ed] Lars Rydén and Ingrid Karlsson, Uppsala: Baltic University Press , 2012, 1, 280-293 p.Chapter in book (Other (popular science, discussion, etc.))
  • 22.
    Aagerup, Ulf
    Halmstad University, School of Business, Engineering and Science, Centre for Innovation, Entrepreneurship and Learning Research (CIEL), Centre for Technology, Innovation and Marketing Management (CTIM2).
    To sell or not to sell: Overweight users’ effect on fashion assortments2010In: Journal of Brand Management, ISSN 1350-231X, E-ISSN 1479-1803, Vol. 18, no 1, 66-78 p.Article in journal (Refereed)
    Abstract [en]

    Overweight people claim to be mistreated by the fashion industry. Fashion companies disagree. Despite the controversy, actual research has been scarce. This study compares the sizes of clothes that the four leading mass-marketing fashion retailers in Sweden offer to the body sizes of the population. Although branding theory would support the idea of rejecting fat consumers to improve user imagery for fashion brands, such practices were not evident. The main contribution of this article is that it provides the first quantified empirical evidence on the theory of typical user imagery. In the discussion, it is posited that, although mass-market fashion brands should be susceptible to negative user imagery related to overweight and obese users, the companies avoid such problems by making garments that are not directly attributable to a specific brand, thus mitigating the negative effect of overweight and obese user imagery. © 2010 Macmillan Publishers Ltd.

  • 23.
    Aagerup, Ulf
    Halmstad University, School of Business, Engineering and Science, Centre for Innovation, Entrepreneurship and Learning Research (CIEL). School of Business, Economics, and Law, Göteborg University, Göteborg, Sweden.
    The influence of real women in advertising on mass market fashion brand perception2011In: Journal of Fashion Marketing and Management, ISSN 1361-2026, E-ISSN 1758-7433, Vol. 15, no 4, 486-502 p.Article in journal (Refereed)
    Abstract [en]

    Purpose: The purpose of this paper is to investigate how the weight of ideal users affects the perception of mass market fashion brands. Design/methodology/approach: An experiment was carried out in which 640 university students replied to a web survey, rating the brand personality of jeans and shirts according to Aaker's Big Five construct. The garments were worn by thin, overweight, and obese models. Findings: The findings show that consumers' impressions of mass market fashion brands are significantly affected by the weight of ideal users. Slender models lead to the most positive brand perception followed by obese models. Overweight user imagery is for pure fashion brand building the least attractive kind. Research limitations/implications: A limitation of this study is the use of convenient student samples. Consequently, the generalization of the results beyond this convenience sample may be limited. It is further possible, even probable, that high fashion would suffer more from the negative imagery of overweight and obese users than mass market fashion. It would therefore be interesting to replicate this experiment using clothes of higher fashion grade and price. Practical implications: The demonstrated effects of user imagery support the industry practice of slim ideal female imagery. Social implications: The results inform the debate over skinny models vs real women in advertising. Originality/value: Previous research regarding the effectiveness of real women in advertising has been inconclusive. This paper demonstrates not only that model weight affects consumers' brand perception, but also how. © Emerald Group Publishing Limited.

  • 24.
    Aagerup, Ulf
    Department of Business Administration School of Business, Economics and Law University of Gothenburg, Gothenburg, Sweden.
    The Impact of User Weight on Brands and Business Practices in Mass Market Fashion2010Licentiate thesis, comprehensive summary (Other academic)
    Abstract [en]

    Overweight people claim to be mistreated by the fashion industry. If they were, it would be in line with branding theory supporting the idea of rejecting fat consumers to improve user imagery for fashion brands. However, fashion companies do not confess to such practices.

    To shed some light on the subject, I have conducted two studies.

    The first attempts to illustrate what effect, if any, user imagery has on fashion brands. It is an experiment designed to show how the weight of users affects consumers’ perceptions of mass market fashion brands. The findings show that consumers’ impressions of mass market fashion brands are significantly affected by the weight of its users. The effect of male user imagery is ambiguous. For women’s fashion on the other hand, slender users are to be preferred.

    In the second study I examine what effects these effects have on assortments. I compare the sizes of mass market clothes to the body sizes of the population. No evidence of discrimination of overweight or obese consumers was found -quite the contrary.

    The reasons for these unexpected findings may be explained by the requirements a brand must fulfil to make management of the customer base for user imagery purposes viable. The brand must be sensitive to user imagery; a requirement that mass market fashion fulfils. However, it must also be feasible for a company to exclude customers, and while garment sizes can be restricted to achieve this, the high volume sales strategy of mass market fashion apparently cannot.

  • 25.
    Aagerup, Ulf
    Department of Business Administration School of Business, Economics and Law University of Gothenburg, Gothenburg, Sweden.
    User BMI effects on mass market fashion brandsManuscript (preprint) (Other academic)
    Abstract [en]

    Purpose: The purpose of this paper is to investigate how the weight of users affects the perception of mass market fashion brands.

    Design/methodology/approach: This study attempts to show effects of typical - as well as ideal user imagery on fashion brands. An experiment was carried out in which 1848 university students replied to a web survey, rating the brand personality of jeans and shirts according to Aaker’s Big Five construct. The garments were worn by digitally manipulated versions of one person as thin, overweight, and obese.

    Findings: The findings show that consumers’ impressions of mass market fashion brands are significantly affected by the weight of its users. The effect of male user imagery is ambiguous. For women’s fashion on the other hand, slender users are to be preferred.

    Research limitations/implications: It is possible, even probable, that high fashion would suffer more from negative typical user imagery than would mass market fashion. It would therefore be interesting to replicate this experiment using clothes of higher fashion grade and price.

    Practical implications: The demonstrated effects of user imagery support the industry practice of slim ideal female imagery. However, excluding customers to boost brand perception should not be an option for these brands.

    Social implications: The results inform the debate over skinny models vs. “real women” in advertising as well as the debate over discrimination of overweight consumers through assortment decisions.

    Originality/value: This is the first time typical user imagery effects are included in a study of this type, and it is the first study to test user imagery effects on fashion. 

  • 26.
    Aagerup, Ulf
    Department of Business Administration School of Business, Economics and Law University of Gothenburg, Gothenburg, Sweden.
    To sell or not to sell: overweight users’ effect on fashion assortmentsManuscript (preprint) (Other academic)
    Abstract [en]

    Overweight people claim to be mistreated by the fashion industry. Fashion companies disagree. Despite the controversy, actual research has been scarce. This study compares the sizes of clothes the four leading mass marketing fashion retailers in Sweden offer to the body sizes of the population. Although branding theory would support the idea of rejecting fat consumers to improve user imagery for fashion brands, such practices were not evident. The main contribution of this paper is that it provides the first quantified empirical evidence on the theory of typical user imagery.

    In the discussion, it is posited that although mass market fashion brands should be susceptible to negative user imagery related to overweight and obese users, the companies avoid such problems by making garments that are not directly attributable to a specific brand, thus mitigating the negative effect of overweight and obese user imagery. 

  • 27.
    Aagerup, Ulf
    Halmstad University, School of Business, Engineering and Science, Centre for Innovation, Entrepreneurship and Learning Research (CIEL), Centre for International Marketing and Entrepreneurship Research (CIMER).
    Intermediate Luxury Fashion: Brand Building via Fat Discrimination2016In: 11th Global Brand Conference / [ed] Stuart Roper, Saltaire, UK: Greenleaf Publishing , 2016, 23-28 p.Conference paper (Refereed)
    Abstract [en]

    Purpose: The purpose of this paper is to investigate if intermediate luxury fashion brands discriminate overweight and obese consumers.

    Design/methodology/approach: 1,454 intermediate luxury garments were tallied and measured in-store in London. The physical sizes of the garments were matched to the body sizes of the population, and a gap analysis was carried out in order to determine whether the supply of clothes match the relative importance of each market segment.

    Findings: While previous research shows that mass-market fashion companies do not discriminate overweight and obese consumers, intermediate luxury garments come in very small sizes compared to the individuals that make up the population.

    Research limitations/implications: The findings show that purveyors of intermediate luxury fashion limit assortments of garments so they avoid fat typical user imagery.

    Practical implications: Companies that market products that are sensitive to the typical user imagery can optimize their brands by limiting undesirable customer types access to their brands, provided that 1) they have the financial strength to reject customers whose image would be detrimental to the brand, 2) the companies are active in an industry in which people would tolerate customer rejection, and 3) they sell a product that actually can be denied undesirable customers.

    Social implications: The study shows that fat consumers are relegated to mass-market fashion but are excluded from intermediate luxury fashion. This constitutes a social inequality.

    Originality/value: The result of this study provides quantitative evidence that companies control assortments to exclude undesirable typical user imagery. It also delineates under which conditions they do it. This adds to the theory of user imagery.

  • 28.
    Aagerup, Ulf
    et al.
    Halmstad University, School of Business, Engineering and Science, Centre for Innovation, Entrepreneurship and Learning Research (CIEL), Centre for International Marketing and Entrepreneurship Research (CIMER).
    Nilsson, Jonas
    Handelshögskolan i Göteborg.
    Green consumer behavior: being good or seeming good?2016In: Journal of Product & Brand Management, ISSN 1061-0421, Vol. 25, no 3, 274-284 p., 115980330Article in journal (Refereed)
    Abstract [en]

    Purpose: This paper aims to expand the emerging field of symbolic green consumer behavior (GCB) by investigating the impact of anticipated conspicuousness of the consumption situation on consumers’ choice of organic products. In addition, the paper also explores whether self-monitoring ability and attention to social comparison information (ATSCI) influence GCB in situations of anticipated high conspicuousness.

    Design/methodology/approach: Two experiments test the study’s hypotheses.

    Findings: The results of both experiments show that the anticipation of conspicuousness has a significant effect on GCB. Moreover, in Experiment 2, this effect is moderated by consumers’ level of ATSCI but not by their self-monitoring ability.

    Research limitations/implications: Because ATSCI significantly interacts with green consumption because of the anticipation of a conspicuous setting, although self-monitoring ability does not, we conclude that social identification is an important determinant of green consumption.

    Practical implications: Marketers who focus on building green brands could consider designing conspicuous consumption situations to increase GCB.

    Social implications: Policymakers could enact change by making the environmental unfriendliness of non-eco-friendly products visible to the public and thus increase the potential for GCB.

    Originality/value: The results validate the emerging understanding that green products are consumed for self-enhancement, but also expand the literature by highlighting that a key motivating factor of GCB is the desire to fit in.

  • 29. Aalto, A
    et al.
    Nikkinen, J
    Peltomäki, Jarkko
    Vähämaa, S
    Profitability and Diversification Benefits of Momentum Strategies on Commodity Index Futures2011In: International Journal of Accounting and Finance, ISSN 1752-8232, Vol. 3, no 1, 21-32 p.Article in journal (Refereed)
  • 30.
    Aalto Hagman, Fredrik
    et al.
    Linköping University, Department of Management and Engineering, Business Administration.
    Sonde, Claes
    Linköping University, Department of Management and Engineering, Business Administration.
    Innovation Crowdsourcing: Exploring the Use of an Innovation Intermediary2011Independent thesis Advanced level (degree of Master (One Year)), 20 credits / 30 HE creditsStudent thesis
    Abstract [en]

    Background: With the Open Innovation paradigm come new hopes for innovating companies. The ability to tap a global network of experts can, at least in theory, have a significant impact on an organization’s competitive strength. Before such a ‘network of experts’ can be used to its full potential however, a number of challenges related to knowledge markets seem to need solutions. About 10 years ago however, we could witness the entry of a new breed of company – calling themselves innovation intermediaries. These companies are built to profit from delivering the usefulness of knowledge networks to client (Seeker) companies. Though the use of such networks and markets have so far been uncommon outside of high-tech fields they are now starting to be seen used by companies in more mature environments.Purpose: The purpose of this thesis is to examine the collaboration between SCA (a large Swedish corporation) and the innovation intermediary InnoCentive in order to create a better understanding of what kind of benefits can be derived from the use of an innovation intermediary, and how these benefits are best utilized. We also set out to identify relevant limitations of innomediary use and to seek to better understand how using an innomediary can fit a client company’s higher-order activities such as exploration and exploitation.Completion and Results: Our findings include that SCA are using InnoCentive mainly as a tool to solve highly specific problems and/or problems with a low degree of complexity that they encounter in their everyday activities. The challenges related to knowledge markets, we find, are avoided by keeping problem complexity low and problem modularity high for the problems sent out to the network. In addition, InnoCentive’s business model seems to eliminate costly negotiations between Seekers and Solvers. Using this kind of ‘market solution’ however, we argue, will put bounds on the usefulness of the network and makes it mainly suited as a tool for improving an organization’s exploitation capacity.

  • 31.
    Aaltonen, Suvi
    et al.
    Uppsala University, Disciplinary Domain of Humanities and Social Sciences, Faculty of Social Sciences, Department of Business Studies.
    Rekilä, Elina
    Uppsala University, Disciplinary Domain of Humanities and Social Sciences, Faculty of Social Sciences, Department of Business Studies.
    Analysis of Companies' Attitudes Towards Recruitment of Skilled Refugees in Finland2016Independent thesis Advanced level (degree of Master (Two Years)), 20 credits / 30 HE creditsStudent thesis
    Abstract [en]

    Migratory flows have escalated especially during the past year. In general, the current refugee crisis has formulated both negative and positive stances towards refugees. In consequence of various perspectives, it was seen relevant to spread awareness of the skilled refugees as a potential workforce. Subsequently, this thesis concentrates on analysing companies' attitudes of skilled refugees’ employment in Finland. In relation to a recent German study, reflections towards refugees' employment are made.

    The attitudinal scope of this thesis refers to the complexity of the topic. Companies' stances were examined by setting 'bipolar attitude pairs' to enable thematic analysis. The key findings suggest a strong indication to openness towards hiring skilled refugees. However, the results demonstrate a solid correlation with criticality in regard to the plausibility of skills. Facilitating employment of skilled refugees are not seen as a top priority for most of the companies, partially due to lacking multicultural work communities and the experience of hiring foreigners in Finland. 

  • 32.
    Aamir, Suhaib
    et al.
    Umeå University, Faculty of Social Sciences, Umeå School of Business.
    Farooq, Umar
    Umeå University, Faculty of Social Sciences, Umeå School of Business.
    Auditor client relationship and audit Quality: The effects of long-term auditor client relationship on audit quality in SMEs2011Independent thesis Advanced level (degree of Master (Two Years)), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Different scandals around the globe during the past, in specific during the last decade, have intrigued the stakeholders to question the roles of both auditors and management. But most of the fingers since then have been raised on the role of auditors, because it is the auditors who are entrusted with the responsibility to detect any errors or frauds in the financial reports of the client-firm. Apart from this, the long-term auditor client relationship has been the center of attention in most of the discussions and debates as well. Numerous studies have been conducted by the academic researchers, financial and professional analysts, regulatory authorities and governing bodies, and in some cases by the auditors and the firms as well regarding the effects of long-term auditor-client relationship on audit quality, equity risk premium, financial reports quality, audit pricing etc. These studies provide us with different results, both with the positive and negative associations and effects of long-term auditor-client relationship on the basis of different factors and contexts.

    For long, auditing has been discussed in different studies and research areas but mostly in association with publicly listed companies. Less attention has been paid to the relationship of auditors and clients as far as clients in SMEs are concerned. In any country around the globe, SMEs are of major contribution in terms of backing the economy, giving it both the boost and the stability, as they collectively form the major chunk of the economy. If we specify our study to the SMEs in Sweden, then 99% of the enterprises in Sweden represent the SME sector; in addition they employ around 60% of the manpower. Based on these facts, and due to less attention given to auditor-client relationship in terms of SMEs, instead of; we have directed our concerns towards the study of effects of auditor-client relationship on audit quality in SMEs in this particular research study.

    In this study, we have opted for qualitative research with semi-structured interviews to be used as the tool for data collection. Interviews were conducted with two different groups of interviewees, one group representing the auditors and the other group representing the client-firms (SMEs). A total of seven interviews were conducted in order to strengthen and validate the results for our research question. Due to the limitations of this study, mostly in terms of cost and time, samples were selected from Umeå, Sweden. The data interview structure, data analysis and discussion, and conclusions were all made based on existing theories summarized in the theoretical review of this study. The results of this study suggests that (1) long-term audit tenure is beneficial for the audit quality if certain risk factors like risk of auditor independence and risk of developing complacency are controlled; and (2) factors such as NAS, industry specialization, knowledge and experience of the auditor, internal control in the client-firm, professional ethics, proper audit plan, providence of unbiased information by the client, and appointment of the auditor by the client-firm itself enhances the audit quality.

  • 33.
    Aamir, Suhaib
    et al.
    Umeå University, Faculty of Social Sciences, Umeå School of Business.
    Farooq, Umar
    Umeå University, Faculty of Social Sciences, Umeå School of Business.
    Assessing the Preparedness of Small and Medium-sized Entities in Sweden: to Adopt International Financial Reporting Standard (IFRS) for Small and Medium-sized Entities (SMEs).2010Independent thesis Advanced level (degree of Master (One Year)), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    SMEs serve as a backbone to keep an economy going and to boost it up in times of difficult hours like recession, for example. They are considered as the main source of modernization, innovation and entrepreneurial spirit. Like rest of Europe, 99% of enterprises are SMEs in Sweden which form a ratio of approximately 58 SMEs per 1000 inhabitants. Moreover SMEs employ around 60% of Sweden‟s manpower which shows their concern toward social responsibility.

    Several companies irrespective of their size are bound by the statutory rules of a particular country in which they operate to prepare financial reports that conform to specified set of accounting principles. There has been much ongoing debate regarding the suitability of one set of accounting standards in a country for all its operating enterprises, regardless of their size. In July 2009 the International Accounting Standards Board (IASB) published the International Financial Reporting Standard (IFRS) for Small and Medium-sized Entities (SMEs). The IFRS for SMEs is intended to be applied to the general purpose financial statements of entities that do not have public accountability. The main theme of our thesis is to examine the suitability and difficulties faced by SMEs in Sweden towards IFRS for SMEs. Furthermore, this thesis will identify the problems that will be faced by SMEs in Sweden, in the process of adopting IFRS for SMEs. Lastly, this study will be conducted to check whether SMEs in Sweden prefer to choose and use IFRS for SMEs or Swedish GAAP.

    In order to achieve the determined objectives, the study "Assessing the preparedness of small and medium-sized entities in Sweden to adopt International Financial Reporting Standard (IFRS) for Small and Medium-sized Entities (SMEs)" was conducted. A qualitative research employing semi-structured interviews was carried out with eleven interviews in order to solidify the quality criteria of our research work. Sample was selected based on convenient sampling from Umeå due to the limitations of resources in terms of cost and time; opinions from three different categories of respondents (audit firms, SMEs and experts‟ opinion from the academic perspective) would be gathered. All collected data would be analyzed against the theoretical framework, and with the help of analysis conclusion regarding this study would be drawn.

    Based on the qualitative results, the findings exhibits that SMEs in Sweden are not inclined towards IFRs for SMEs and are not ready in any way to adopt these standards. The Swedish GAAP has been designed over years and all SMEs are very much familiar with the rules and principles applicable in Swedish GAAP. Therefore, according to our research inclination of SMEs in Sweden is towards Swedish GAAP rather than IFRS for SMEs.

  • 34.
    Aardeck, Anna-Katharina
    et al.
    Umeå University, Faculty of Social Sciences, Umeå School of Business and Economics (USBE), Business Administration.
    Behling, Corinna
    Umeå University, Faculty of Social Sciences, Umeå School of Business and Economics (USBE), Business Administration.
    Customer Value's Influence on International Market Entry Strategies in a B2B Context: Business and Market Opportunities in the Data Centre Segment in Northern Europe2016Independent thesis Advanced level (degree of Master (Two Years)), 20 credits / 30 HE creditsStudent thesis
    Abstract [en]

    nternational market entry strategies gained increasing importance due to globalisation. Companies became multinationals. Therefore, new challenges arose due to different market and customer requirements. One topic, which gained importance in B2B context, is customer value. Customer value can be defined as the perceived benefits a company delivers its customers in comparison to the perceived expenses. Nevertheless, no uniform definition exist. In addition to that, if there is a direct connection between B2B customer value and international market entry strategies have not been investigated yet. Therefore, this thesisprojectdeals with the influence of B2B customer value on international market entry strategies. To determine the link, following research question guides this thesis: How does B2B customer value influence international market entry strategies in Northern Europe?The research isnot only focused on Northern Europe but also on the data centre segment. The investigated countries are Norway, Ireland, UK and Finland. These countries are highly interesting for the commission partnerdue to market developments and mega trends. Furthermore, the commission partneris represented by local subsidiaries in the four countries of interest. In order to answer the research question, deep insights are generated via semi-structured interviews. Three customer groups are investigated: Data centre operator as well as owner, constructors including panel builder and system integrators as well as design consultants. The interviews are conducted either face-to-face or if necessary via telephone in the four countries of interest. The interviews include questions about B2B relationships, brand and marketing.If culture influences B2B customer value is investigated indirectly bythe questions on B2B relationship.Market intelligence questions are added in order to create a deeper understanding of the market.Furthermore, these insights also help to interpret the answers of customers. Due to the interviews, a picture of the B2B customer value in Northern Europe is created. Northern European customers value reliable suppliers who can offer quality products as well as solutions. In addition to that, the importance of global brands andmarketing of competences is determined. Due to combining the findings with the cultural dimensions of Hofstede, it is concluded that customer value differs between other countries.Hence, customer value influences international market strategies, as different customer value require distinct international market entry strategies.

  • 35.
    Aarenstrup, Roger
    University of Gävle, Department of Business Administration and Economics.
    Improvements in Organizational development2009Independent thesis Advanced level (degree of Master (One Year)), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Aim: The aim of this study was to investigate the relation between innovation and system complexity, and suggest improvements for an organization to handle innovation and complexity better.

    Method: The analysis was based on theoretical models about organizational structure, development models and knowledge management. The models were selected to highlight theoretical extremes rather than practical usefulness to avoid practical obstacles in the theoretic evaluations. The work progressed as a strategy development flow based on a model including four phases; analysis, objectives and recommendations, options and Implementation.

    Result & Conclusions: To significantly improve how complexity and innovation are managed it isn’t sufficient to focus on improvements in one part, such as processes. Organizational goals, external environment, organizational structure, development model, knowledge management and internal culture have to be considered and balanced to achieve significant improvements. For the organization studied it was clear that there was a difference in the official description of the organization and how it worked in practice.

    Suggestions for future research: Metrics are important to measure value and improvement. Balanced metrics describing how well an organization is adapted to its goals and environment is an area for future work. The effect of Model-Based design on organizational structure is another interesting topic for further research.  

    Contribution of the thesis: The recommendations and objectives developed in this study can be used to improve an organization with respect to both internal and external environment.

  • 36.
    Aarnio, Annika
    et al.
    Linköping University, Department of Management and Engineering, Business Administration. Linköping University, Faculty of Arts and Sciences.
    Kimber, Ellen
    Linköping University, Department of Management and Engineering, Business Administration. Linköping University, Faculty of Arts and Sciences.
    Talent Management & Strategy: Identifying Patterns through a Multiple Case Study2016Independent thesis Advanced level (degree of Master (Two Years)), 20 credits / 30 HE creditsStudent thesis
    Abstract [en]

    Background

    Exploring the Talent Management literature to understand the importance of Talent Management to strategy and the role the view on talent plays in consideration to Talent Management.

    Purpose

    The purpose of this thesis is to increase the empirical research on Talent Management to enable a creation of a conceptual framework.

    Methodology

    A multiple case study approach was taken, as 11 companies from diverse industries, sizes, backgrounds etc. was studied in order to gain a broader picture on the research topic. Furthermore, qualitative data collection method was used and main source of empirical data was interviews conducted with HR professionals of each case company.

    Findings

    The empirical findings indicated there to be a relationship between the strategy and the view on talent. There was further an indication that this relationship has an effect on the focus of the Talent Management activities. 

  • 37.
    Aarnio, Jenny
    et al.
    Linnaeus University, Faculty of Business, Economics and Design, Linnaeus School of Business and Economics.
    Erlandsson, Ida
    Linnaeus University, Faculty of Business, Economics and Design, Linnaeus School of Business and Economics.
    Kalmar - ett platsvarumärke i skuggan av Öland och Glasriket: En studie om destinationsutveckling2012Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [sv]

    Turismen i Kalmar har ökat de senaste åren, men hamnar till synes i skymundan av Öland och Glasriket. Hur får man besökare att få upp ögonen för Kalmar som primära resmålet och hur får man dem att stanna? Vi har i denna uppsats intresserat oss för att ta reda på hur ett starkt platsvarumärke skapas och vad som således krävs för att bli en framgångsrik destination, samt hur man kan använda sig av platsmarknadsföring för att nå ut med platsvarumärket till potentiella målgrupper.

  • 38.
    AArskog, Pernilla
    et al.
    Södertörn University College, School of Business Studies.
    Lange, Annika
    Södertörn University College, School of Business Studies.
    Konkurrensstrategier: En studie om konkurrensen på den svenska kontaktlinsmarknaden2006Independent thesis Advanced level (degree of Magister), 10 points / 15 hpStudent thesis
    Abstract [en]

    Title: Strategies for competition – a study of the Swedish contact lenses market.

    Authors: Pernilla AArskog and Annika Lange.

    Background: As a market gets more mature and the competition increases, it is more important for a company to apply the right strategic perspective. There are four fundamental strategic perspectives for a service-oriented business: a core product-, a price-, an image- and a service perspective. This study is a about service management and take its point from the theories from the Nordic School about strategies for competition, customer value, perceived customer quality and customer loyalty.

    Purpose: The main purpose with this study is to analyze and evaluate how the actors at the Swedish market of contact lenses should compete to gain further competitive advantages.

    Method: The study includes four qualitative interviews with two traditional opticians and two Internet based businesses, but also a survey with 106 contact lens users is included.

    Analysis: In the analyse part of this thesis it was concluded that the traditional opticians conception about their customer not agrees with what the customer evaluate as important. Many of the customers have thought about changing their optician, and besides that do not recommend their optician, and can there for not be categorize as loyal customers. The Internet based businesses conception about their customer is more in line with the customer groups about the company and their service. These customers do recommend their optician.

    Result: In the result it can be concluded that the traditional opticians should change to a service perspective as their comprehensive strategic perspective, which means that the relation with the customer is the most important for the company. The Internet bases businesses should continue working from a price perspective since they have huge economy of scales.

    Keywords: Customer value, strategies for competition, perceived customer quality and customer loyalty.

  • 39.
    Aasa, Johannes
    Uppsala University, Disciplinary Domain of Humanities and Social Sciences, Faculty of Social Sciences, Department of Business Studies.
    Blir det bättre med tiden?: En studie av Large cap-noterade bolags nedskrivningsprövningar av goodwill2014Independent thesis Advanced level (degree of Master (One Year)), 10 credits / 15 HE creditsStudent thesis
    Abstract [sv]

    År 2005 beslutades att svenska företag vars aktier är noterade på en reglerad marknadsplats ska upprätta sina årsredovisningar enligt regelverket IFRS. En av många förändringar som detta medförde var att den immateriella illgången goodwill årligen ska nedskrivningsprövas, istället för att som tidigare linjärt avskrivas. För att utföra en nedskrivningsprövning måste ett företag värdera goodwill. Det inbegriper att fastställa en rad antaganden och precisera nyckeltal. Information om processen ska enligt standarden IAS 36 finnas att tillgå i företagets årsredovisning. Syftet med denna uppsats är att undersöka om svenska företag noterade på Large cap-listan har blivit bättre på att uppfylla informationskraven som preciseras i IAS 36 mellan år 2006 och år 2012. Studien omfattar de företag på Large cap-listan som innehar goodwillposter i år 2006 och 2012 års årsredovisningar, exklusive företag som tillhör branschen Healthcare. Resultatet från undersökningen påvisar en förbättring mellan de två undersökta åren för samtliga branscher. Det betyder att intressenter som vill läsa företagens finanisella rapporter har mer och bättre information om goodwill att tillgå.

  • 40.
    Aasa, Mikael
    et al.
    Umeå University, Faculty of Social Sciences, Umeå School of Business.
    Hertzberg, Fredrik
    Umeå University, Faculty of Social Sciences, Umeå School of Business.
    Användandet av miljöledningssystem och gröna nyckeltal: – en studie av drivkrafter hos mindre företag2007Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [sv]

    Under de senaste åren har miljömedvetenheten i samhället blivit

    alltmer påtaglig och i synnerhet är det debatten om växthuseffekten som fått mycket stort utrymme i media. Detta har medfört att företagens intressenter börjat ställa allt högre krav på att även företagen ska ta sitt miljöansvar. Ett vanligt sätt att få struktur på miljöarbetet är att implementera ett miljöledningssystem i verksamheten. Företagen väljer ofta att certifiera sig i och med

    införandet av ett miljöledningssystem, vilket även fler och fler av företagens kunder kräver. Idag är det fortfarande i första hand stora företag som miljöredovisar och använder sig av gröna nyckeltal för att visa sin miljöpåverkan för dess intressenter. I mindre företag är inte denna företeelse särskilt vanlig. Med detta som utgångspunkt blev vår problemformulering:

    Vad driver mindre företag att använda miljöledningssystem och gröna nyckeltal och hur bedriver de sitt miljöarbete?

    Vårt syfte med denna uppsats är att kunna ge vägledning om vilka gröna nyckeltal som kan vara relevanta och som mindre företag kan använda sig av i sin redovisning. Vi vill se om det går att identifiera drivkrafterna bakom miljöredovisning och hur intressenterna påverkar

    denna. Vi försöker fånga upp trender inom området och använder företagskoncerner som jämförelsegrund för att visa alternativ och ge exempel på miljöarbete.

    Teorin inleds med en redogörelse för olika drivkrafter som kan finnas bakom miljöredovisning samt en djupare diskussion om gröna nyckeltal. Vidare beskrivs intressentmodellen och legitimitetsteorin samt vad olika intressenter använder miljöredovisning till. Vi valde att

    kombinera en kvantitativ och kvalitativ metod för insamlandet av det empiriska materialet till vår studie. Vi börjar med den kvantitativa

    metoden för att få en överblick samt för att få respondenter till den kvalitativa delen av vår studie.

    I vår analys av det empiriska materialet har vi utgått ifrån vår teoretiska referensram där vi dragit slutsatserna att yttre faktorer och intressenter var viktiga vid initieringen av miljöarbetet och införandet av ett miljöledningssystem hos företagen, men att det senare var de interna fördelarna som värderades högst. Vad det visar är att mindre företag upplever en press utifrån att miljöcertifiera sig men att det i praktiken verkar vara av mindre betydelse vid

    upphandlingar. Det framstår helt klart att implementeringen av ett miljöledningssystem i företaget gör att miljöarbetet blir mer konkret och strukturerat. Vad avser användandet av gröna nyckeltal är det energiförbrukning i olika former som är den dominerande indikatorn,

    däremot verkar det finnas problem att relatera denna på ett enkelt och rättvisande sätt.

  • 41.
    Aasberg Pipirs, Julius
    et al.
    Halmstad University, School of Business, Engineering and Science.
    Carlsson, Christoffer
    Halmstad University, School of Business, Engineering and Science.
    USING BRAND MANAGEMENT TO ESTABLISH NETWORK RELATIONS: How SMEs can work with brand management in order to establish and develop corporate reputation and legitimacy in network relations in a B2B context2015Independent thesis Advanced level (degree of Master (Two Years)), 20 credits / 30 HE creditsStudent thesis
    Abstract [en]

    Title: Using Brand management to establish network relations: How SMEs can work with brand management in order to establish and develop corporate reputation and legitimacy in network relations in a B2B context

    Authors: Aasberg Pipirs Julius & Carlsson Christoffer

    Level: Master thesis, 30hp

    Keywords: Brand management, SME, Legitimacy, Corporate reputation, Network relations

    Background: Given the crucial role SMEs play in the modern society it is vital that knowledge is evolved that can be used to support and grow these businesses. Using brand management practices SMEs could establish and develop corporate reputation and legitimacy in network relations, which could result in higher chances of long-term survival in a B2B context.

    Research Question: How does working with brand management among SMEs establish, and develop, corporate reputation and legitimacy, and how do these three concepts affect the process of establishing network relations in a B2B context?

    Purpose: The purpose of this study is to first investigate how SMEs, in a B2B context, work with brand management and how this can establish and develop corporate reputation and legitimacy. Finally the authors wants to see how these three concepts affect the process of establishing network relations.

    Method: Based on an abductive research approach, a qualitative research method will be used to study six Swedish SMEs that operate in a B2B context. Primary data will be based on semi-structured interviews with managers at each company.

    Theoretical Framework: The current literature concerning SME brand management is presented followed by its linkages towards establishing and developing corporate reputation and legitimacy. Finally previous research concerning, the process of establishing network relations among SMEs, its relevance for SMEs, and how brand management, corporate reputation, and legitimacy could affect this process, is presented.

    Findings & Conclusions: Brand management offers SMEs the tools to communicate and interact with various types of stakeholders, which connects the organization to its external and internal environment. By combining this tool with a dedication of always performing above expectations, SMEs stands to efficiently establish and develop corporate reputation and legitimacy. These two constructs essentially acts as the foundation of that which network relations are built upon.

  • 42.
    Aastangen, Kim
    Uppsala University, Humanistisk-samhällsvetenskapliga vetenskapsområdet, Faculty of Social Sciences, Department of Economics.
    Parsimony and Fragility of Hedonic Housing Price Indexes - Some Evidence from the Oslo Metropolitan Area1998Licentiate thesis, monograph (Other scientific)
  • 43.
    Abadiga, Gidi A
    et al.
    Södertörn University, School of Business Studies.
    Neibig, Marcel
    Södertörn University, School of Business Studies.
    Value vs Growth Stocks: Do Value Stocks Outperform Growth Stocks? Stockholm Stock Markets, 1995-20092012Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    This study tries to examine if investment in value stocks (poor performing stocks) can generate superior returns over investment in growth stocks.

    Historical stock data for stocks traded in Stockholmstock markets are collected from various sources such as Börsguide and Reuters Thomson Ecowin Pro database. Using these and other relevant secondary historical data, stocks were grouped into value and growth portfolios depending on their P/E-multiples for five buy and hold periods which range from twelve months up to sixty months between investment periods 1996 and 2009.

    In each portfolio holding period, different numbers of value and growth stocks, ranging from, for example eleven stocks in period one, to twenty stocks in period five are purchased and held for an initial investment of 20000 SEK at the beginning of each portfolio holding period for the purpose of the study.

    The returns to these investments are computed for three different average return measurements. These are annual Mean Price Returns, Holding Period Returns and Risk-Adjusted Returns for each of the portfolio holding year, for the entire holding periods as well as for the entire portfolio holding periods combined together. Using the spread between these measures, the performances of both value and growth stocks are analyzed.

    When all the five portfolios are combined together and the mean annual rate of returns are computed, value stocks outperform growth stocks by an average of 15.1 % mean annual Risk -Adjusted Return Rate. The result for Holding Period Return is an average of 5.6 % higher than the growth stocks.

    These results indicate that investment made in value stocks identified using historical fundamental data can generate superior returns than growth stocks. Consequently, it can cautiously be argued thatStockholmstock markets appear to exhibit the characteristics of the semi-strong form of the Efficient Market Hypothesis.

  • 44.
    Abakarova, Elmira
    et al.
    Gubkin University, Moscow.
    Blomgren, Henrik
    KTH, School of Industrial Engineering and Management (ITM), Industrial Economics and Management (Dept.), Industrial marketing. KTH, School of Industrial Engineering and Management (ITM), Industrial Economics and Management (Dept.), Business Development and Entrepreneurship.
    Will the future European energy market be a German battle with Russian and Swedish actors in the centre of it?: Analyzing major players with the pattern shown by mergers and acquisitions2011Conference paper (Refereed)
  • 45.
    Abangma, Ferdinand Enoayuk
    University of Gävle, Department of Business Administration and Economics.
    Recognition of Brand Equity and Advertising in the Banking Industry in Cameroon. Case study Citibank N.A.: MBA-thesis in marketing2009Independent thesis Advanced level (degree of Master (One Year)), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    PURPOSEThe main purpose of this research is to determine the consumer level approach of brand equity in Citibank N.A using empirical information based on its brand awareness. The awareness of a brand would show the level of the brand recognition. A telephone interview was conducted to explain the different aspects that constitute the recognition of brand equity and brand awareness of Citibank N.A-Cameroon in addition to its ads.

    RESEARCH QUESTIONHow can Citibank N.A, Cameroon subsidiary, measure the level of its brand equity from its brand awareness?

    RESEARCH APPROACH/METHODOLOGYIn order to answer the research question and achieve the research objective established for this research, a structured research method was required. In this research a qualitative research approach was applied to suit the content of the research. A telephone interview was conducted to give a qualitative view of this research.

    FINDINGS AND CONCLUSIONSAwareness (aided, unaided), contributes to the recognition of brand equity. In the empirical part of the thesis brand recognition and awareness can be facilitated by Citibank-Cameroon subsidiary being participative in its social corporate responsibility plan to develop the community by planting trees and organizing football competition every summer holidays. This brand strategy has been used for several years to keep a positive brand image of the bank.

  • 46.
    Abarca-Pereda, Enrique
    et al.
    Stockholm University, Faculty of Social Sciences, School of Business.
    Hungria Garcia, Rosane
    Stockholm University, Faculty of Social Sciences, School of Business.
    Technology Reshaping Relationships:: The case of FöreningsSparbanken2001Independent thesis Advanced level (degree of Master (One Year)), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    The financial system is currently undergoing structural changes all over the world. Thanks to the advances of technology, banks are also changing the way they interact with their customers. From a face-to-face to a faceless contact, via cash machines and the Internet, banks are urging to create effective communication channels that maintain close relationships with their customers. To better illustrate this situation, this study was based on the case of FöreningsSparbaken, a Swedish retail bank, which has a traditional structure and is also undergoing structural changes. With the implementation of new technologies, the bank's customers are experimenting some dissatisfaction concerning the new services provided. Little personal contact, reduction in service options and payment of Internet service fees are the major negative aspects that customers are facing with the bank's changes. These issues are addressed and discussed in this research on the basis of marketing approach.

  • 47.
    Abassian, Saeid
    et al.
    Jönköping University, Jönköping International Business School, JIBS, Centre for Innovation Systems, Entrepreneurship and Growth .
    Johannisson, Bengt
    Jönköping University, Jönköping International Business School, JIBS, ESOL (Entrepreneurship, Strategy, Organization, Leadership). Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    Pesämaa, Ossi
    Jönköping University, Jönköping International Business School, JIBS, Centre for Innovation Systems, Entrepreneurship and Growth .
    Rylander, David
    Jönköping University, Jönköping International Business School, JIBS, Centre for Innovation Systems, Entrepreneurship and Growth .
    Bridging Traditional and Experience Industries: Lessons for the Gnosjö Region2010In: Social capital and development trends in rural areas: Vol. 5 / [ed] Hans Westlund, Kiyoshi Kobayashi, Jönköping: RUREG , 2010, 41-53 p.Conference paper (Other academic)
  • 48.
    Abate, Marco
    et al.
    Umeå University, Faculty of Social Sciences, Umeå School of Business and Economics (USBE), Business Administration.
    Biei, Massimo
    Umeå University, Faculty of Social Sciences, Umeå School of Business and Economics (USBE), Business Administration.
    Role of adopting response strategies to manage the Front-End phase of a project.: An exploratory study of the Italian Innovative SMEs.2016Independent thesis Advanced level (degree of Master (Two Years)), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    The present study investigates the role of the Front-End phase within the context of Innovative Small and Medium-sized Enterprises through the project management lens, focusing on what practitioners can do to manage this phase. Taking a cue from the assumption that the Front-End phase of a project is a very critical and important stage, this study begins with a literature review on innovation and on its role among the Small and Medium-sized Enterprises, and moves to the identification of the main challengesthat an Innovative Italian Small and Medium Enterprise has to face in the Front-End phase. Particularly, the research focuses on the strategies that a project manager can implement to deal with the fuzzy nature of the Front-End phase, originated by uncertainty, equivocality and complexity. The study has an inductive approach and a cross-sectional time-horizon. A case study strategy has been employed, together with semi-structured interviews as data collection technique, involving six Italian Innovative Small and Medium-sized Enterprises identified through the framework of legal requirements provided by the European Union. Although literature poses on the same level all three elements, results show that there is a general consensus about the main role played by uncertainty. Practitioners identify several strategies to employ in order to deal with uncertainty, while the number of strategies identified to reduce equivocality and complexity is limited. Furthermore, this study identifies a correlation between the size of a company and the type of strategies employed to deal with the fuzziness. The more resource a company allocates on a project, the wider is the range of possible strategies project managers can adapt.

  • 49.
    Abate, Megersa
    Swedish National Road and Transport Research Institute, Society, environment and transport, Transport economics, TEK.
    Economic effects of air transport market liberalization in Africa2014Report (Other academic)
    Abstract [en]

    Although the aviation industry is increasingly becoming important for Africa's economic development and integration, the ability of airlines to access foreign markets remains hindered by restrictive regulatory policies. Attempts have been made to fully liberalize the intra-African air transport market. Except for general assertions about the merits/demerits of liberalization, our empirical understanding of the welfare effects of such polices in Africa remains rudimentary. This study empirically measures the economic effects of air transport liberalization, mainly on two supply side variables: fare and service quality, measured as departure frequency. The results show up to 40 % increase in departure frequency in routes that experienced some type of liberalization compared to those governed by restrictive bilateral air service agreements. While the effect of liberalization is substantial in improving service quality, there is no evidence of its fare reducing effect.

  • 50.
    Abate, Megersa
    Swedish National Road and Transport Research Institute, Society, environment and transport, Transport economics, TEK.
    Does fuel price affect trucking industry’s network characteristics?: evidence from Denmark2014Report (Other academic)
    Abstract [en]

     The 2000s were dominated by rising fuel prices and economic recession. Both had an impact on the structure of the trucking industry and how freight was moved. This paper examines how fuel prices shaped trucking industry’s network characteristics such as the average length of haul, average load, and capacity utilization. In particular, we show the effect of fuel price on average length of haul using 29 quarterly independent surveys from the Danish heavy goods vehicle (HGV) trip diary from 2004 to 2011. The results show that the average length of haul is sensitive to changes in fuel price: a DKK 1 (0.18$) increase in diesel price/liter leads to a 4 percent decrease in the average length of haul in the 2004-2007 period. This implies that firms improve transport efficiency by reducing the number of kilometers needed to transport a tonne of cargo as a short run response to fuel price increases. This result, however, is not confirmed for the years following the 2008 financial crisis. It also depends on where in the distribution of the average length of haul one looks.

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