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  • 51.
    Alexandra, Björsell
    Mälardalen University, School of Innovation, Design and Engineering.
    Attraktivare miljörum. En studie i hur ett miljörum kan göras mer användbart, som ett led i att öka intresset för källsortering.2015Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    This is a study in how a room for recycling can be designed as a way tocommunicate and make it easier for users to sort their waste. The long-termgoal for the room is to further encourage the users and increase their interestfor recycling. For this study a room for recycling at SGS Studentbostäder inGothenburg has been chosen. Currently, the room does not communicate itspurpose clearly, and has several problems causing low usability.The main focus of this study is to improve the usability of the room, and also tomake it more attractive. The research question that has been answered is “Howcan a recycling room be designed so that it can communicate and make it easierfor the user to quickly and efficiently sort their waste; and thus become moreusable?”By combining the results of both a literature review and empirical investigations,this study have resulted in two different design suggestions for the investigatedroom. Both design suggestions addresses the problems that were identified duringthe empirical study of the room, but in slightly different ways depending on thelevel of change that is wanted by the property owner. The overarching design ideahas been to introduce a clear and thorough color coding, with attention to smalldetails that have big impact.

  • 52.
    Alfthan, Frida
    Mälardalen University, School of Innovation, Design and Engineering.
    Ta på historien - inkluderande design på museum2016Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [sv]

    Detta arbete redogör för hur en stadshistorisk utställning kan utformas för att kommunicera sitt innehåll till målgruppen utrikes födda med bristande kunskaper i svenska. Undersökningen mål är att hitta riktlinjer som visualiserar ett koncept för denna typ av utställning. I undersökningen behandlas den lokalhistoriska utställningen ”Se Eskilstuna” på Eskilstuna stadsmuseum. Utställningen används idag som undervisningsmaterial för studenter från SFI; svenska för invandrare. Idag har utställningen brister som gör att den inte uppfyller den specifika målgruppens behov. Genom låg kontrast och struktur samt att den idag till stor del utgår från text, försvåras möjligheten att kommunicera sitt innehåll till målgruppen. I detta arbete diskuteras främst utställningens rumsliga formgivning, men även hur innehållet påverkar förståelsen för utställningen. Syftet med arbetet är att undersöka hur en utställning på bästa sätt kan förmedla information om platsen och platsens historia, utan att enbart förlita sig till kompletterande text-information. Detta för att underlätta för målgruppen att ta till sig innehållet. Med hjälp av tydligare struktur, och genom att skapa grupperingar och ett visuellt narrativ, skapas ökade förutsättningar för målgruppen att ta till sig utställningens innehåll. I undersökningen kombineras teorier om kognitiva processer, distribuerad kognition och affordans som vetenskaplig utgångspunkt. Genom kvalitativa metoder i form av fokusgrupp och öppen observation har en förståelse för målgruppen och dess behov skapats. Genom en platsanalys har brister i den existerande utställningsmiljön identifierats och en förståelse för rummet formulerats. Med stöd av litteratur och metodresultat har sedan ett designförslag skapats.

  • 53.
    Ali, Ahmad
    et al.
    Uppsala University, Disciplinary Domain of Humanities and Social Sciences, Faculty of Arts, Department of Game Design.
    Marcus, Svensson
    Animation through Body Language: A study using the fictional character Mokhtar2016Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Learning to read body language is something we do throughout our whole life. It is a complex non-verbal language that can express more than words. In this study we investigate the possibility to use only body language to portray emotions to the viewer. In a background of a game project we have used a character that has his face covered, therefore, facial expression is not visible during the online survey, which we used as a method for our investigation. As a foundation we have created four character animations to portray anger, frustration, exhaustion and hurt. To find the answer if it is possible to recognize those five emotions in the character animations survey, participants were obligated to name the emotion expressed on each of the video clips. The results of this study show that the characters body language could be sufficient to portray those five emotions. However, it was concluded that body language could be enough to represent the character's emotional state to the viewer; but by including facial expressions we could help to portray the emotion even further.

  • 54.
    ALI, MAJID
    University of Borås, Swedish School of Textiles.
    PEDOT Coated Viscose Fibers by Optimized OCVD Process: Washing and Stretch Sensing Properties2013Independent thesis Advanced level (degree of Master (One Year))Student thesis
    Abstract [en]

    Electroactive textile fibers are key components in smart and interactive textile applications. In previous research on textile base conductive fibers, viscose fibers were coated with poly (3,4-ethylenedioxythiophne) (PEDOT) using oxidative chemical vapor deposition (oCVD) technique[1]. Ferric chloride was used as oxidant and reaction conditions were optimized at which better electrical as well as mechanical properties of conductive viscose fibers could be achieved. In this thesis work, effect of new parameters such as pretreatment of viscose fibers with solvents, drying of oxidant treated viscose fibers at different time and temperature and comparison of two different oxidants have been tried. One new and important oxidant, ferric (III) p-toluene sulfonate or ferric (III) tosylate, used to prepare PEDOT coated viscose fibers and then compared with PEDOT coated viscose fibers prepared using oxidant ferric (III) chloride. Viscose fibers have been treated with two well know solvents, acetone and ethyl acetate before soaking in oxidant solution. Oxidant enriched fibers dried at different temperature for variable time prior to polymerization step. Knitted structures of conductive viscose fibers have been prepared. Hand washing of PEDOT coated viscose fibers with tap water and machine washing of knitted structures according to the international standard ISO EN-6330 have been performed and washing effects were investigated. Effects of all of the above mentioned variables on electromechanical properties of PEDOT coated viscose fibers were studied by using tensile testing, TGA analysis, FTIR spectra and conductivity measurements. Stretch sensing properties of knitted structures; before and after washing, were determined on cyclic tester. The purpose of this study is to enhance the properties of PEDOT-coated viscose fibers by controlling different parameters and to evaluate their usage as stretch sensors as well as to check the washability of PEDOT coated viscose fibers and knitted structures. Better electromechanical properties were achieved on new parameters and PEDOT coated viscose fibers were successfully utilized as stretch sensors. PEDOT coated viscose fibers could have potential to apply in areas such as, military textiles, medical textiles and sensors.

  • 55.
    Ali, Zeeshan
    University of Borås, Swedish School of Textiles.
    THE ROLE OF MERCHANDISER IN MANAGING THE SUPPLY CHAIN2010Independent thesis Advanced level (degree of Master (One Year))Student thesis
    Abstract [en]

    This research project is based on observing and Analyzing the Role of a textile merchandiser in managing the supply chain of the Home Textiles In The Buying or retailing, in the Mill and with the Agents. The project also "highlights the comparative analysis of the practices by Followed merchandisers into the retailer side, mills and Those In The Agents', on the basis of the Functions Which Supports the supply chain. In the discussion, We Have highlighted Importance Of The Role Played by an agent and by the merchandisers of Buyer and Supplier in Different situation. By our research work we find out The Challenges face by merchandisers And Then we come up with sometime suggestions.This Research Project Has Been Developed by Contacting and Visiting Hemtex, Brink Textiles, by interviewing the merchandisers working in the Industries like Al-Abid Silk Mill . By Analyzing the data & the data through the visits and the interviews, this Research Project Has Been Combined to give in-depth knowledge about the Activities Which merchandisers performer in a mill and into buying a house.

  • 56.
    Alkacir, Hakan
    University College of Arts, Crafts and Design, Department of Design, Interior Architecture and Visual Communication (DIV), Industrial Design.
    Sound in motion: Ljud, musik och aktivitet2017Independent thesis Basic level (degree of Bachelor), 180 HE creditsStudent thesis
  • 57.
    All, Aron
    University College of Arts, Crafts and Design, The Department of Design, Crafts and Art (DKK), Ceramics & Glass.
    Kandidatexamensrapport2004Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
  • 58.
    Allison, Philip
    et al.
    Jönköping University, School of Engineering, JTH, Mechanical Engineering.
    Pye, Michael
    Jönköping University, School of Engineering, JTH, Mechanical Engineering.
    Eicher 2020+2012Independent thesis Advanced level (degree of Master (Two Years)), 20 credits / 30 HE creditsStudent thesis
    Abstract [en]

    Investigating the Indian society, culture and truck market to develop a list of criteria (design brief) for an optimal truck for these markets. These criteria will be used as a starting point for the design process of designing the truck.

    Investigations in Sweden (at Volvo) and in India (at Eicher).

    Research conducted through design methods and interviews with stakeholders.

     

    It is the goal of this thesis to create two examples of what a domestically built truck for the Indian market could be.

  • 59.
    Allwood, Inga-Teresa
    Linnaeus University, Faculty of Arts and Humanities, Department of Design. Linneuniversitetet.
    Villa krypin - Ett stort litet hus: Ett rörligt hem i miniformat med stor frihet2015Independent thesis Basic level (degree of Bachelor of Fine Arts), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    In this thesis you can read about an alternative for the interior architecture of a Tiny house on wheels.

    It also explores tiny living as a possibility for some of us and looks at what a small accommodation can make for our environment, our economy and our behaviours.

     

    In my project, I have created the interior architecture of a tiny house for two people on wheels. The house is 14m2+ 4m2in the loft and it is designed for year-round-living. A tiny house is a home with a small environmental footprint that doesn’t take up more space than it really needs. In such a small home residents must evaluate and prioritize what is truly important to them. Nothing else will fit. Next time you move, move your entire home.

  • 60.
    Almer, Mathilda
    University College of Arts, Crafts and Design, The Department of Design, Crafts and Art (DKK), Textiles.
    Sju sorters kakor: Lekmoduler för barn i förskolemiljö : Lek med maten!2005Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
  • 61.
    Almquist, Kristel
    et al.
    Linnaeus University, Faculty of Arts and Humanities, Department of Design.
    Sundberg, Catrin
    Linnaeus University, Faculty of Arts and Humanities, Department of Design.
    Gelifoam: Ett experiment med godis som material2014Independent thesis Basic level (degree of Bachelor), 15 credits / 22,5 HE creditsStudent thesis
    Abstract [sv]

    Projektet Gelifoam bygger på en utforskande process. Författarna undersöker och dekonstruerar ämnet lösgodis för att ta reda på vad det egentligen är. Genom en rad experiment har lösgodis tagits isär och sats i en ny kontext. Arbetet resulterar i ett nedbrytbart material där trä och godis möts.

  • 62.
    Almén, Elias
    Mälardalen University, School of Innovation, Design and Engineering.
    Man får vad man betalar för: Ett arbete i hur visuell information bör matcha ett varumärkes budskap2017Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    This project has been done in cooperation with Etteplan. Etteplan has requested a user manual that sends a specific message: premium.In this project, attention has been focused on the visual design of a user manual and its importance to the brand. Brand theory, messages, gesture theories, pop out effects, information structure, paper quality and technical illustration have been studied to investigate how this can be designed to reach the premium feeling. In order to gain empirical data, interviews and world-wide analysis have been used. From the results of the world-wide analysis, the work has been able to systematically analyze how other actors visualize their user user manuals. Furthermore, the work, based on the results of theory and empirical data, has produced prototypes. These prototypes have been evaluated and developed and presented in the draft proposal.Creating something that is experienced as a premium is a challenge. It is not possible to point out where exactly the premium feeling comes from. It is a sum of all signals that a brand sends to the buyer. Everything from customer service, quality, price, staffing, visual profile, environmental profile and, for example, an instruction manual. In my role as information designer, my ambition has been to, create new guidelines for how a premium quality manual should be visualized.

  • 63.
    Alonso, Kevin
    et al.
    Uppsala University, Disciplinary Domain of Humanities and Social Sciences, Faculty of Arts, Department of Game Design.
    Jigvall, Erik
    Uppsala University, Disciplinary Domain of Humanities and Social Sciences, Faculty of Arts, Department of Game Design.
    Thinking Outside the Lootbox: Balancing on the Scale of Gacha2018Independent thesis Basic level (degree of Bachelor), 180 HE creditsStudent thesis
    Abstract [en]

    Lootboxes currently cause a frequent debate in the games industry where the discussion is often focused on the connection to gambling. In this thesis an addition to this debate is made by taking a closer look at Gacha design – a way to design games around monetization – through theory and player opinions. Conclusions point to that if Gacha is viewed as a spectrum of strength the discussion can benefit from an increased understanding of all monetization systems within games regardless of their abstract definitions. The data was collected through focus groups and analyzed based on current research of the common topics that surfaced during the focus group discussions. The thesis found that overall knowledge surrounding Gacha was lacking and by looking at Gacha as a design method opened up for a broader discussion with connections to Lootboxes.

  • 64.
    Alonzo, Amanda
    Mälardalen University, School of Innovation, Design and Engineering.
    Här är alla fans välkomna: En studie om hur inkludering kan tillämpas i en sportbarsmiljö2019Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Here, all fans are welcome is an examination paper in Information Design, specializing in spatial design. This paper is based on a case study of a sports bar and restaurant in Eskilstuna called O’Learys. Using an inclusive design approach and a participatory design process, a new and improved design proposal was developed. Throughout this study, a series of design theories and methods were implemented in order to identify and study flaws within the  current restaurant environment. The new design proposal paid close attention to the visitors needs in order to ensure that they would be met.

    The aim of the study is to identify what different spatial elements communicate an including or an excluding environment. In order to identify this, several methods were utilized such as observation, spatial analysis and conversation with the user. All of these points were taken into account so as to better understand the users experience within the environment. The findings made resulted in a new design proposal. The proposal was developed in the 3Dmodelling program Sketch-Up and rendered in Shader-Light. This method of illustration was chosen because of its ability to communicate a realistic feeling within the room.

    The final design is of an inclusive multi-functional environment that contributes and encourages social interaction between visitors.

  • 65.
    Alpay, Aylin
    Umeå University, Faculty of Science and Technology, Umeå Institute of Design.
    Untangling Road Trip Experiences with Conected Car: Planning and bringing it to the car2017Independent thesis Advanced level (degree of Master (Two Years)), 20 credits / 30 HE creditsStudent thesis
    Abstract [en]

    With developing technologies and growing infrastructures, connected experiences are expanding their realms towards various devices and scenarios in our lives. One of the areas, which is going under a big change due to this connectivity is the car related experiences. As connectivity is intrinsically enabler of different experiences and services, it is foreseen that it will bring a different dimension to car and driving related experiences as well.By investigating the future trends and possibilities that connectivity can provide to car and driving related experiences, this thesis aims for imagining the near future scenarios with an explorative approach, focusing on one and addressing to the rising issues with a design proposal that is meaningful to both users and the industry.The result, Tripcloud, contributes to the future scenario of having a road trip with the car, with a new digital platform that aims for supporting the users throughout the planning and bringing the plans into the car experience seamlessly and safely. It aims for reducing today’s existing complexity in terms of interaction and cognition to provide a better experience and avoid driver distraction. With providing organised information pieces, information exchange between people and automated links with mobile devices and car, Tripcloud offers easier an more convenient alternative for road trip planing and bringing the plans into car experiences for the near future.

  • 66.
    Altskog, Frida
    Gotland University, School of the Humanities and Social Science.
    Keramisk List: produktutveckling för Askersunds Kakelmakeri2012Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    In this report presents a thesis by Frida Altskog performed in collaboration with Askersunds Kakelmakeri. The project’s goal has been to produce a ceramic ledge after the company’s specifications. The company’s desire and production facilities have been in focus.  This report includes a collection of facts and gives an overview of the ceramic material, production of ceramic products and how production of hand-made tiles and clinker is made. A analysis of target group and market have been a guide line through the projects ideas and realizations.  The final product is a ceramic ledge that can combine with three different patterns. Classic, modern and oriental. It can be combined and adjustable on different surfaces. The form of the ledge is effective to produce and it can be made in Askersund kakelmakeris pottery.

  • 67.
    AMERKHANOVA, NATALYA
    et al.
    University of Borås, Swedish School of Textiles.
    TOPALIDOU, ANASTASIA
    University of Borås, Swedish School of Textiles.
    Online consumers' perspective on digital fashion branding magazines2014Independent thesis Advanced level (degree of Master (Two Years))Student thesis
    Abstract [en]

    The study is focused on investigating the effectiveness of digital fashion branding magazines through the perspective of various types of online fashion consumers. The classification of online fashion consumers is based on motives of shopping behavior. Factors of positive online shopping experience were employed in order to identify perceptions and preferences towards digital fashion branding magazines. The study is implemented by the means of digital fashion branding magazines’ analysis, focus group and individual interviews. The results of the research enable to identify various ways of presenting the branding magazines. The study demonstrates differences in perceptions of digital fashion branding magazines of various types of online fashion consumers. The types of consumers attracted by the branding magazines are considered as well. Digital fashion branding magazines are regarded to be an effective marketing tool which requires further improvement by all the identified types.

  • 68.
    Amjadian, Sanna
    Mid Sweden University, Faculty of Science, Technology and Media, Department of Design.
    My friend is always with me: The emotional connection between human and plants2017Independent thesis Advanced level (degree of Master (Two Years)), 20 credits / 30 HE creditsStudent thesis
    Abstract [en]

    The vision of this project is to change peoples life style by improving their daily connection with plants. The goal of this project is to design a physical product that makes a strong everyday connection between human being and nature. A piece of nature is going to be carried in this product.

    The user study will be designed as an online questionnaire for different group of society and observation in the lab and in an ordinary room. Primary modles were made by acrylic and cartoon and tested by users in tow different stages. Participants were collected among different age, gender, with and without disabilities. Both plant lovers and non-plant lovers participated in this user study.

  • 69.
    Amnér, Görgen
    Linnaeus University, Faculty of Arts and Humanities, Department of Design.
    2Bend, Ett stämningskapande ljus2014Independent thesis Basic level (degree of Bachelor), 10 HE creditsStudent thesis
    Abstract [sv]

    Med detta projekt titta närmare på hur man kan skapa en belysningsarmatur som skapar ett harmoniskt ljus till offentlig miljö inomhus, med en intressant design på armaturen. En belysningsarmatur som ger en ljusbild av ambient ljus för de som besöker lokalen. Resultatet ska vara en golvlampa för det offentliga rummet som ger ett diffust ljus som komplettera det allmänljuset man redan har i rummet. En golvlampa som gör det möjligt att flytta ljusbelysningen dit i rummet där man behöver den.

  • 70.
    Anderbrink, Emelie
    Mid Sweden University, Faculty of Science, Technology and Media, Department of Design.
    Att komma fram till en möjlig lösning av många: Pocketspring sits steg för steg2017Independent thesis Basic level (university diploma), 10 credits / 15 HE creditsStudent thesis
    Abstract [sv]

    Uppsatsens upplägg beskriver med skisser och diskussioner med min lärare om hur man kan bygga upp en sits på en möbel med moderna stoppningstekniken. Med hjälp från skisser och förklaringar steg för steg hur man arbetar med modern stoppningsteknik. De material man använder inom traditinell stoppningsteknik är tagel, krollsprint och celocrin. Tagel består av hästhår, krollsprint är fibrer från dvärgpalm och celocrin kommer ifrån kokosfibrer. Det jag kommer fördjupa mig i denna uppsats är hur man bygger upp en möbel med modern stoppningsteknik från stomme till en färdig sits, som visas vilka material som används och varför, och hur man kommer fram till måtten. Under processens gång kommer skisser och beskrivningar visa möjliga lösningar.

    Slutresultatet visar en av flera möjliga lösningar om hur man kan arbeta i modern stoppningsteknik. 

  • 71. Anderer, Markus
    Peking to Paris: The Evolution of Rally Motorsport2019Independent thesis Advanced level (degree of Master (Two Years)), 20 credits / 30 HE creditsStudent thesis
    Abstract [en]

    In this modern age, interest in cars is waning and motorsport faces its biggest threat yet. Television numbers are down and its fan base is aging, leading us to wonder: Is there a way to bring back the excitement about motorsport and cars in general? Throughout history, numerous innovations have trickled down from the race track to production cars, thus there is a need to keep this culture alive. Especially in the new era of autonomous driving, we will require a competitive arena to challenge and improve this future technology. And with the rising climate challenges on our planet, motorsports, especially, needs to be a leader in green and efficient energy technology.

    During the research and concept development phase, the author investigated topics around the issue of motorsport. Research areas included: core values of motorsport fans, AI in offroad vehicles, future target groups Gen Z and Gen Alpha, alternative energies, and benchmark races like Rally Dakar and Roborace. After the broad research, the design ideation took place, starting with several package proposals and initial sketches. Based on those sketches, the author was able to guide the Maya mock-up modeling process where the final design direction was shaped.

    Peking to Paris Rally 2030: a new motorsport series, showcasing the combined strength of human and artificial intelligence under the harshest conditions on the planet. This technology offers new opportunities in racing. Given the advance of intelligent high-performance driving systems, an endurance rally can be even more extreme than it is today. Higher speeds, jumps, twists, and turns across the most diverse terrain will grant the spectator an extraordinary experience. With the use of VR and 3D video capturing drones, rally fans can follow their favorite team -up close and on demand from the start to finish line. The highperformance technology surrounded by the distinctive shape unifies rationality and emotionality into one cohesive design.

  • 72.
    Anders, Sam
    University College of Arts, Crafts and Design, Department of Design, Interior Architecture and Visual Communication (DIV), Interior Architecture & Furniture Design.
    Sunsations2016Independent thesis Advanced level (degree of Master (Two Years))Student thesis
  • 73.
    ANDERSEN, HENRIC
    et al.
    University of Borås, Swedish School of Textiles.
    Edvardsson, Martina
    University of Borås, Swedish School of Textiles.
    Urban Outfitters: En Extensiv Marknadsplan2011Independent thesis Basic level (university diploma)Student thesis
    Abstract [sv]

    Som Göteborgs marknad ser ut idag erbjuder utbudet både en bredd och ett djup. Många butiker ligger tillgängliga i eller med närhet till stadens centrum. Då det inte direkt finns en lucka i marknaden är det metavärdet och produktmixen som avgör valet av varumärke för konsumenten. Tanken med vår rapport är att undersöka möjligheten att expandera den redan existerande butikskedjan Urban Outfitters också till Göteborg. Vi vill därför undersöka Göteborgskonsumentens inköpsbeteende samt vilket som är den bästa lokaliseringen av en butik . Vi har tittat närmare på företaget Urban Outfitters vilket är en Amerikansk butikskedja, som startade med en butik under namnet Free People. Detta var år 1970. Vi har genomfört en marknadsplan med företaget som studieexempel. För att kunna undersöka om Göteborg är en bra plats att expandera till har vi undersökt konsumenten, dennes köpbeteende samt kunskap och uppfattning om företaget. Dessutom har vi tittat p och analyserat vart den bästa lokaliseringen för en butik. Till en början studerade vi befintlig litteratur för att få fram en ram för arbetat. Vi utförde 100 stycken påstana intervjuer. Resultatet av vår undersökning visar att det finns kunskap och övervägande positiva åsikter om företaget, vidare utförde vi en fokusgrupp intervju för att få en djupare förståelse för inte bara hur de handlar utan också hur de resonerar vid val av varumärke, vi diskuterade också företaget och Göteborgsmarknad. För att Urban Outfitters ska kunna etablera sig och få en stabil kundgrupp anser vi att det endast är till deras fördel att fortsätta med samma affärsidé som de har nu vad gäller produktmixen och konceptet. Utifrån vår analys och de marknadsundersökningar vi utfört drog vi slutsatsen att Göteborg är en lämplig marknad om företaget vill expandera i Sverige och att stora lokaler i centrumkärnan är läget man ska satsa på. An extensive marketingplan.

  • 74.
    ANDERSEN, HENRIC
    et al.
    University of Borås, Swedish School of Textiles.
    ÖSTLUND, EMELIE
    University of Borås, Swedish School of Textiles.
    Lean and Agile Philosophies and work-methods in the Swedish Textile Sector: A Pilot Study2013Independent thesis Advanced level (degree of Master (One Year))Student thesis
    Abstract [en]

    Lean Production is a well-established concept that has been most prominent within the car manufacturing industry. It bases on the ide to remove all waste and to strip away unnecessary steps that do not add value to the customer. Agile, on the other hand, is a flexible concept, aimed to stay put during volatile circumstances. This thesis deals with the phenomena of Lean Enterprise, which is an elongation of Lean Production. Now the whole organization, on all levels, is included. The thesis also explores the concept of agile, as in agile development and not in a software focus. The purpose of this study is to identify the dispersion between lean and agile philosophies and methods of working within the Swedish textile industry. No previous research about this subject have been made, solely on Lean Production, both in the textile sector and others, or Lean Enterprise, but then not within the chosen sector. Moreover, have no study been made regarding the Swedish textile sector. In order to pursue this study the authors had to explain what characteristics that are describing the phenomena of Lean Production, Pettersens (2009) research was chosen to display these. Then, these groups of characteristics were transmitted into a suitable Lean Enterprise way of thinking, to lift lean up from solely producing environments. By using this information a quantitative survey with 33 assertions have been assembled and executed on three different companies with a total of 16 respondents. The conclusions that can be drawn from this study are that there are indications that lean do exist on an operative level, throughout whole organizations, with the most prominent group of characteristics being scientific management. The least implemented group of lean characteristics within the participated companies is defects control. The results also did indicate that agile characteristics do exist but however in various amounts and in various parts. This thesis is a pilot study which will be used as the fundament for an upcoming study, therefore the latter part of this thesis’s purpose was to conduct, test and give suggestions for improving a survey.

  • 75.
    Anderssen Sibthorp, Kari
    University College of Arts, Crafts and Design, The Department of Design, Crafts and Art (DKK), Ädellab/Metal.
    Ledade smycken med inspiration av tekniska detaljer2000Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
  • 76.
    Andersson, Albin
    Karlstad University, Faculty of Technology and Science.
    Ett tjänstedesignprojekt för bättre handhygien i vården: "Att göra en Albin"2012Independent thesis Basic level (professional degree), 15 credits / 22,5 HE creditsStudent thesis
    Abstract [en]

    This project has been a first attempt by the student to use service design in a real project. The problem was that in the health care today exists big problems due to bacteria and viruses such as winter vomiting disease strikes entire wards and forces the hospitals to close them which in turn causes huge financial loses. Winter vomiting disease is highly contagious and all it takes is someone to forget to wash his or her hands properly for the virus to spread to the entire ward.

    In this project service design methodology has been used to find out why contagious infections exist on the orthopedic clinic at Central hospital in Karlstad and also what can be done to improve hand hygiene and reduce the risk for further spread of contagious infections at the orthopedic clinic.

    Observations were made at the clinic from the view of patients, nurses and doctors. Service design methods such as customer journeys and desktop walkthroughs were used to visualize patients’ journeys and create solutions together with doctors and nurses to create the possibilities for better hand hygiene.

    The result was a concept that increases the visibility of the hand rub stations and a proposition on how these stations shall be positioned at the clinic.

    The name “To do an Albin” was coined due to the field studies that were done at an orthopedic clinic by one of the projects contacts at Värmland County Council.

    Research was also made into how service design has been part of health care development both nationally and internationally, and how service design can contribute to better health care.

    Employer has been Tomas Edman at Innovationsslussen Vivan.

    The work was made in the course Degree Project for Degree of Bachelor of Science In Innovation and Design Engineering (MSGC12) at the University of Karlstad. Monica Jacobsson has supervised the project and Fredrik Thuvander has been examiner. 

  • 77.
    Andersson, Alexandra
    University of Arts, Crafts and Design, Department of Crafts (KHV), Textiles.
    På tal om texturen2018Independent thesis Basic level (degree of Bachelor of Fine Arts), 20 credits / 30 HE creditsStudent thesis
    Abstract [en]

    Abstract

    I want to talk about tactile experiences, words that extend beyond touch. A full-body experience of space that begins with the senses, creating a collective understanding when everything is combined. We step in unbeknownst, activating our senses through the shapes and textures that enthral us. With our eyes, we access the dynamic of the room. 

    The foundation of my work is texture, so I explore the surface through it and textile is my chosen material because it allows me to do just that. By distorting, adding and pulling apart I can always get a new experience of it. In this project I work with three-dimensional patterns on the surface of the textile, and with subtle changes in volume I try to capture the light that falls on it and emphasis the texture to make the experience of it even richer.

  • 78.
    Andersson, Anders-Petter
    Kristianstad University, School of Health and Society.
    Interaktiv musikkomposition2012Doctoral thesis, monograph (Other academic)
    Abstract [en]

    This dissertation, titled Interactive Music Composition, is a practice based Ph.D. thesis in the field of Musicology. The purpose is to explore if and how one can compose computer based interactive music, that is musically satisfying for an interacting audience, consisting of both laymen and skilled musicians. The text describes the design and reflection in two interactive music installations: Do-Be-DJ, open-air installation in a public park, and, Mufi, with modular and moveable interface. Based on methods and per­spectives in Musicology and Interaction Design, a composition model for interactive music is developed. The model investigates the experience di­mensions listen, explore, compose and collaborate. It also investigates the design dimensions of interaction, narrative structure, composition rule and sound node. The conceptual approach is to apply improvisation and composition methods from jazz, pop and groove based music on interactive music. It also uses the concepts of openess in musical structures and interpretation, musical mediation of actions and meaning and everyday use of music, when composing interactive music. The dissertation contributes to an understanding of how to create composition techniques for interactive music, such as: Direct, varied and shifting response. It reflects on the change in meaning of the musicological terms composition, improvisation, musical work, listener, musician and audience. And on the interaction design terms interaction, gameplay, system and user. The term co-creator is used to describe an actively, interacting and collaborating person, to complement traditional terms like audience, performer and user.

  • 79.
    Andersson, Anders-Petter
    et al.
    The Oslo School of Architecture and Design.
    Cappelen, Birgitta
    The Oslo School of Architecture and Design.
    Designing empowering vocal and tangible interaction: 2013In: The International conference on new interfaces for musical expression / [ed] Kyogu Lee, Kaejeon, Korea: Seoul National University , 2013, p. 406-412Conference paper (Refereed)
    Abstract [en]

    Our voice and body are important parts of our self-experience, and our communication and relational possibilities. They gradually become more important for Interaction Design due to increased development of tangible interaction and mobile communication. In this paper we present and discuss our work with voice and tangible interaction in our ongoing research project RHYME. The goal is to improve health for families, adults and children with disabilities through use of collaborative, musical, tangible media. We build on the use of voice in Music Therapy and on a humanistic health approach. Our challenge is to design vocal and tangible interactive media that through use reduce isolation and passivity and increase empowerment for the users. We use sound recognition, generative sound synthesis, vibrations and cross-media techniques to create rhythms, melodies and harmonic chords to stimulate voice-body connections, positive emotions and structures for actions.

  • 80.
    Andersson, Anders-Petter
    et al.
    Institute of Design, The Oslo School of Architecture and Design.
    Cappelen, Birgitta
    Institute of Design, The Oslo School of Architecture and Design.
    Vocal and tangible interaction crossing borders2013In: Include Asia 2013 Proceedings: global challenges and local solutions in inclusive design, Conference on inclusive design / [ed] Jeremy Myerson, London: Helen Hamlyn Centre of Design, The Royal College of Art in London, The Hong Kong Design Centre , 2013Conference paper (Refereed)
    Abstract [en]

    Our voice and body are important parts of our self-expression and self-experience for all of us. They are also essential for our way to communicate and build relations cross borders such as abilities, ages, locations and backgrounds. Voice, body and tangibility gradually become more important for ICT, due to increased development of tangible interaction and mobile communication. The voice and tangible interaction therefore also become more important for the Universal Design field. In this paper we present and discuss our work with voice and tangible interaction in our ongoing research project RHYME. The goal is to improve health for families, adults and children with disabilities through use of collaborative, musical, tangible and sensorial media. We build on use of voice in Music Therapy, knowledge from multi-sensory stimulation and on a humanistic health approach. Our challenge is to design vocal and tangible interactive media that are sensorially stimulating. Interactive media that through use reduce isolation and passivity and increase empowerment for all the users. We use sound recognition, generative sound synthesis, vibrations and cross-media techniques, to create rhythms, melodies and harmonic chords to stimulate voice-body connections, positive emotions and structures for actions.

  • 81.
    Andersson, Anders-Petter
    et al.
    Kristianstad University, School of Health and Society, Avdelningen för Hälsovetenskap II. Kristianstad University, Research Platform for Collaboration for Health.
    Cappelen, Birgitta
    Oslo School of Architecture and Design.
    Vocal and tangible interaction in RHYME2014In: Music, Health, Technology and Design / [ed] Stensæth, Karette, Oslo: Norwegian Academy of Music , 2014, p. 21-38Chapter in book (Refereed)
    Abstract [en]

    Our voice and body are important parts of our self-expression and self-experience for all of us. They are also essential for our way to communicate and build relations cross borders such as abilities, ages, locations and backgrounds. Voice, body and tangibility gradually become more important for Information and Communication Technology (ICT), due to increased development of tangible interaction and mobile communication. The voice and tangible interaction therefore also become more important for the fields of Assistive Technology, Health Technology and Universal Design. In this paper we present and discuss our work with voice and tangible interaction in our on-going research project RHYME. The goal is to improve health for families, adults and children with disabilities through use of collaborative, musical, tangible and sensorial media. We build on use of voice in Music Therapy, knowledge from multi-sensory stimulation and on a humanistic health approach. Our challenge is to design vocal and tangible interactive media that are sensorially stimulating. Interactive media that through use, can reduce isolation and passivity and increase empowerment for all the users. We use sound recognition, generative sound synthesis, vibrations and cross-media techniques, to create rhythms, melodies and harmonic chords to stimulate voice-body connections, positive emotions and structures for actions.

  • 82.
    Andersson, Anders-Petter
    et al.
    Kristianstad University, School of Health and Society. Kristianstad University, Forskningsplattformen Hälsa i samverkan.
    Cappelen, Birgitta
    The Oslo School of Architecture and Design.
    Vocal and tangible technology for music and health2013In: Book of abstracts: setting the tone: cultures of relating and reflecting in music therapy / [ed] Gro Trondalen, Oslo: The Norwegian Academy of Music , 2013, p. 24-24Conference paper (Refereed)
    Abstract [en]

    Our voice and body are important parts of our self-expression and self-experience. They are also essential for our way to communicate and build relations cross borders like abilities, ages, locations, backgrounds and cultures. Voice and tangibility gradually become more important when developing new music technology for the Music Therapy and the Music and Health fields, due to new technology possibilities that have recently arisen. For example smartphones, computer games and networked, social media services like Skype. In this paper we present and discuss our work with voice and tangible interaction in our ongoing research project. The goal is to improve health for families, adults and children with severe disabilities through use of collaborative, musical, tangible sensorial media. We build on use of voice in Music Therapy and studies by Lisa Sokolov, Diane Austin, Kenneth Bruscia and Joanne Loewy. Further we build on knowledge from Multi-sensory stimulation and on a humanistic health approach. Our challenge is to design vocal and tangible, sensorially stimulating interactive media, that through use reduce isolation and passivity and increase empowerment for all the users. We use sound recognition, generative sound synthesis, vibrations and cross- media techniques, to create rhythms, melodies and harmonic chords to stimulate body- voice connections, positive emotions and structures for actions. The reflections in this paper build on action research methods, video observations and research-by-design methods. We reflect on observations of families and close others with children with severe disabilities, interacting in three vocal and tangible installations.

  • 83.
    Andersson, Annmari
    University College of Arts, Crafts and Design, The Department of Design, Crafts and Art (DKK), Ädellab/Metal.
    Agilitybana för turbinens hundrastfält: funktionell offentlig utsmyckning2004Independent thesis Advanced level (degree of Master (One Year)), 20 credits / 30 HE creditsStudent thesis
  • 84.
    Andersson, Annmari
    University College of Arts, Crafts and Design, The Department of Design, Crafts and Art (DKK), Ädellab/Metal.
    Produktformgivning: en smyckekollektion2002Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
  • 85.
    Andersson, David
    University College of Arts, Crafts and Design, The Department of Design, Crafts and Art (DKK), Ädellab/Metal.
    Berlock: [-åkk']s,-en-er : nipper att hänga i kedja2001Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
  • 86.
    Andersson, Emil
    University College of Arts, Crafts and Design, The Department of Design, Crafts and Art (DKK), Graphic Design & Illustration.
    Så blev det inte: Ett arbete om prestationsångest2016Independent thesis Basic level (degree of Bachelor), 15 credits / 22,5 HE creditsStudent thesis
    Abstract [sv]

    Ett projekt om prestationsångest som slutate i en bok. 

    Mitt projekt handlar inte om någon sorts Strindbergsk skaparkris-ångest med excentrisk galenskap som följd. Inte det där stora nästan religiösa sökandet efter den konstnärliga inspirationen. Det är en mycket mer grådaskig diskbänksrealistisk molande tråkångest jag tänker på. Den envetna rösten i huvudet som väser åt en att det inte kommer bli bra. Det är rädslan för att göra fel och det är viljan att göra något riktigt fett “just this time!” i en ohelig blandning som sätter kolsvarta käppar i hjulet för en.

  • 87.
    Andersson, Filip
    Jönköping University, School of Engineering, JTH, Industrial Product Development, Production and Design, JTH, Industrial design.
    Development of a visual brand language and a mobility aid2019Independent thesis Advanced level (degree of Master (Two Years)), 20 credits / 30 HE creditsStudent thesis
    Abstract [en]

    Medical technology is a field of work with connection to prevention, diagnosis, monitoring, treatment and care. The company Human care is a well-established company in Sweden with red rollators seen all over Sweden. The product family of Human care has four different units of mobility aid solutions. These are lifting devices, rollators, healthcare beds, and convertible chairs. In common they share the same brand, but they do not have any clear connection to each other when it comes to form, colour and texture.

    In this thesis a visual brand language is developed and created for the company. At the same time, it is implemented and developed on a lifting solution for patient mobility in the healthcare. To find a brand language which should be easier to implement on the products investigations into the brand and products has been done. By trying to find a common ground in the current products the step from creation to implementation of a guideline will be smaller. Further, research has been done in colour psychology, ergonomics, surface textures and forms.

    The result of this thesis is a guideline which the company can use as a base when developing new products. In this thesis, it has been implemented on a lifting device for patient transportation.

  • 88.
    Andersson, Frida
    Linnaeus University, Faculty of Arts and Humanities, Department of Design.
    Bordet och compact living: Effektiv yta i små lägenheter2016Independent thesis Basic level (degree of Bachelor), 10 HE creditsStudent thesis
    Abstract [sv]

    Målet med detta projekt har varit att underlätta växlingen mellan arbete och vila för de som bor litet och arbetar i hemmet. Bakgrunden till detta är att vi idag har en stark bostadsbrist i Sverige och att det kommer behöva byggas fler små lägenheter. Produkter som är anpassade för mindre boyta kommer därför behöva tillverkas.

    Research har varit en stor del i projektet och innefattar användarundersökningar, compact living, bordets historia och hållbar produktion.

    Slutresultatet har blivit ett bord som passar till både arbete och återhämtning med möjlighet till miljöombyte och förvaring. Bordet består utav två bordskivor som användaren kan nyttja. Grundtanken är att användaren ska ha möjlighet att förvara sitt arbete utan att behöva plocka undan någonting och då fritt kunna använda den övre bordsskivan.

    Min förhoppning är att bordet får en lång livslängd och fungerar för olika livssituationer samt att användaren knyter an till produkten. Detta utifrån en hållbarhetsaspekt och som motreaktion mot konsumtionens slit-och-släng beteende.

  • 89.
    Andersson, Helena
    University College of Arts, Crafts and Design, The Department of Design, Crafts and Art (DKK), Ädellab/Metal.
    Objekt att fylla efter behag1998Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
  • 90.
    Andersson, Helena
    University College of Arts, Crafts and Design, The Department of Design, Crafts and Art (DKK), Ädellab/Metal.
    På andra sidan jordklotet hittade jag inspiration!2000Independent thesis Advanced level (degree of Master (One Year)), 20 credits / 30 HE creditsStudent thesis
  • 91.
    Andersson, Henrik
    Mälardalen University, School of Innovation, Design and Engineering. Informativ illustration.
    Hur kan en informativ serietidning hjälpa barn att intressera sig för källsortering?2011Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [sv]

    Denna rapport avser arbetsprocessen bakom ett examensarbete på Mälardalens högskola med tema”flöde och processer”. Arbetets uppgift har varit att framställa en informativ bildserie för barn iårskurs 0 till 6 som informerar om källsortering och motiverar att källsortera. Rapporten innehållerkvalitativa undersökningar kring hur man framställer bra effektiv informationsdesign anpassat förbarn, hur man finner rätt bildmanér för målgruppen samt huruvida om serier är effektfulla i läromedel.

  • 92.
    Andersson, Isabel
    Umeå University, Faculty of Science and Technology, Umeå Institute of Design.
    Ett designprojekt med fokus på för tidigt födda barns emotionella behov i kuvös2014Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Babies born prematurely are deprived of normal sensorimotor stimulation when placed in an artificial environment, the incubator. The aim of this project was to design a series of products that could promote the baby’s emotional and neurological development, and to facilitate parental bonding. 

    The products designed in this project has a theoretical basis on the research available today on cognitive and emotional development in children born prematurely. They were developed in close cooperation with a group of parents and nurses in a neonatal intensive care unit.

    Presence is a product collection for developmental care, consisting of a mattress, a figure and a necklace. The mattress has vibration sensors that transfer the mother’s heart beat and speakers with recorded heartbeat and her voice. The figure in silicone is designed for sensorimotor stimulation and can be together with the child in the incubator. The figure wears a cloth with mother’s scent. The cloth can be worn by parent in a necklace made of silicone.

  • 93.
    Andersson, Isabel
    Umeå University, Faculty of Science and Technology, Umeå Institute of Design.
    Our body body as an expressive tool2017Independent thesis Advanced level (degree of Master (Two Years)), 20 credits / 30 HE creditsStudent thesis
    Abstract [en]

    Humans were made to move. Many hours in front of a screen leads to stiff bodies and a diminished bodily awareness. The aim of this project was to explore how technology can serve to increase our body awareness and adapt to our physical conditions in everyday life with focus on office spaces.

    The study is explorative with a user-centered approach and a focus on embodied prototyping, where the user is a subject of design. Data was collected with recordings, interviews, and workshops. Reflexion-on-action, prototyping and iterations lead to the final outcome.

    The final concept is a wearable that encourage people to move and stretch out more often and spontaneously throughout the day. It does so by vibration patterns along your spine and shoulders.

    The idea of this concepts is to make people move often and regularly during the day; to react spontaneously to a reminder from the body, mediated by the vibrations. The system is thought to be self-awarding; if it feels good to stretch out, to extend the arms, to move – then you will want to do it again.

  • 94.
    Andersson, Jennie
    et al.
    Mälardalen University, School of Innovation, Design and Engineering, Innovation and Product Realisation.
    Palmgren, Marianne
    Mälardalen University, School of Innovation, Design and Engineering, Innovation and Product Realisation.
    Visionary Expectations and Novice Designers: Prototyping in Design Education2017In: Design and Technology Education: An International Journal, ISSN 1360-1431, E-ISSN 2040-8633, Vol. 22, no 1, p. 1-16Article in journal (Refereed)
    Abstract [en]

    In information design education, we strive to find methods that provide students with opportunities to explore different ways of learning and designing. We seek to support development of contextual competences that will be helpful in navigating an unknown future of design in society. A challenge in today's design education is to formulate and use methods that support design students in developing competencies in the space between basic form training and context-rich training. The aim of this study was to evaluate prototyping exercises in design education where the focus was in that in-between space. The study is based on 33 prototyping workshops done between 2008 and 2015 and involving 160 students and two design teachers. Four different approaches to prototyping exercises are described, examined and evaluated: "spatial prototyping," "multi-material prototyping," "physical prototyping," and a mix between the latter two, "physical multi-material prototyping." The results show that the prototyping exercises did support the learning of diverse competencies in the in-between space of basic form training and context training. However, the exercises were also counterproductive and met with different kinds of resistance. The results of the study invite to a dialogue on how different prototyping techniques can stimulate learning in relation to future design competences.

  • 95.
    Andersson, Jessica
    Uppsala University, Disciplinary Domain of Humanities and Social Sciences, Faculty of Arts, Department of Game Design.
    Where does this fit?: A Comparative Study of the Graphical Portrayal of Keys as a system in Survival-horror Games2015Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Puzzles have always been a central part of games. One of the simplest manifestations of a puzzle in games is an obstruction that prevents the player from progressing and an object that removes the obstruction. The system of unlocking new areas with keys is used in order to provide interesting level design and help build narrative in games. This examination intends to provide knowledge and insight into how this type of system is commonly portrayed visually and thus provide a basis for designers to build upon when creating similar challenges, providing a greater awareness of the design norms that are commonly applied. In the majority of the cases that have been examined during this study, text-based information is used to convey the majority of the essential information given to the players regarding the relationship of the key and the lock. In many cases the graphics serve only to highlight important features of the objects and help the player to quickly tell the different items apart in the inventory.

  • 96.
    Andersson, Jonas
    et al.
    KTH, School of Architecture and the Built Environment (ABE), Architecture.
    Kazemian, RezaKTH, School of Architecture and the Built Environment (ABE), Urban Planning and Environment, Urban and Regional Studies.Rönn, MagnusKTH, School of Architecture and the Built Environment (ABE), Architecture.
    Nordic Journal of Architectural Research: Nordisk arkitekturforskning2009Collection (editor) (Refereed)
  • 97.
    Andersson, Jonas
    et al.
    KTH, School of Architecture and the Built Environment (ABE).
    Kazemian, Reza
    KTH, School of Architecture and the Built Environment (ABE).
    Rönn, Magnus
    KTH, School of Architecture and the Built Environment (ABE).
    The Architectural Competition (Editors' Notes): Introduction2011In: The Architectural Competition: Research Inquiries and Experiences / [ed] Magnus Rönn, Reza Kazemian, Jonas Andersson, Stockholm: Axl Books, 2011Chapter in book (Other academic)
  • 98.
    ANDERSSON, JULIA
    et al.
    University of Borås, Swedish School of Textiles.
    NORMAN, EMELIE
    University of Borås, Swedish School of Textiles.
    Konsumenters köpbeteende: hur handlar kvinnor?2010Independent thesis Basic level (university diploma)Student thesis
    Abstract [sv]

    Syftet med detta arbete är att ta reda på hur konsumenter handlar konfektion och hur butiker kan påverka kunden till köp i butik. Metoden bygger på sökande av information genom litteratur, Internet, intervjuer och en enkätundersökning. Avgränsningen kring konsumentundersökningen är att endast studera kvinnor i åldrarna 20-60 år. Enkäten skickas endast ut via mail, kundklubb och Facebook för att spara tid.Arbetet bygger på tre huvuddelar: Köpbeteende, Marknadsföring och Butikskommunikation.Teorin består av relevant fakta från olika litterära verk samt Internetsidor. Teorin beskriver vad som påverkar en kund när hon handlar. Det är bland annat humör, tidpunkt, marknadsföring, butikskommunikation, service och atmosfär i butiken.Den empiriska delen är grundad på två intervjuer med personer med stor erfarenhet från konfektionsbranschen samt en enkätundersökning om kvinnors köpbeteende i åldrarna 20-60 år och hur de anser sig handla i butik. Frågorna som ställts handlar mycket om vilka faktorer butiker arbetar med för att skapa en säljfrämjande miljö. Resultaten av de båda intervjuerna stämmer väl överens med varandra.Av enkätsvaren kan inget specifikt mönster inom köpbeteende urskiljas. Däremot visar den på gemensamma drag och samband mellan vissa frågor. Utifrån svaren har det också gjorts tre olika exempelkunder av de respondenter som svarat. De olika exempelkunderna kallas för: Karriärkvinnan, Småbarnsmamman och Studenten. Enkäten har vissa brister vilket kan ha påverkat utfallet. En mer genomarbetad enkät hade varit att föredra. Resultaten från intervjuerna och enkäten tyder på att det finns ett samband med hur butiker bygger upp en bra butik och vad kvinnor påverkas av och förväntar sig av en bra butik. Jämförelsen mellan teorin och empirin visar att det finns gemensamma drag om hur konsumenter handlar i butik och hur butiker kan arbeta med olika faktorer som ljus, färg, doft, musik, skyltning, hängning och butikslayout för att skapa en säljfrämjande miljö.

  • 99.
    Andersson, Katarina
    Mälardalen University, School of Innovation, Design and Engineering.
    När platsen ska tala - gestaltning i känslig kulturmiljö: En fallstudie av Birka2013Independent thesis Advanced level (degree of Master (Two Years)), 20 credits / 30 HE creditsStudent thesis
    Abstract [sv]

    Denna undersökning är en fallstudie av Birka en del av världsarvet Birka och Hovgården. Birka tros ha varit en aktiv köpstad under vikingatiden och är en betydelsefull del av Sveriges historia. Ett världsarv är ett natur- eller kulturminne som anses så värdefullt att det har betydelse för hela mänskligheten. Själva platsen och mötet med kulturmiljön är en viktig del av studien. Det finns idag tre huvudaktörer som förvaltar och driver Birka. Utmaningen med studien består av två delar, aktörernas olika intressen och relationen mellan att skydda känslig kulturmiljö samtidigt som platsen ska levandegöras för besökare. 

    Syftet är att med en fallstudie av Birka undersöka möjligheter och begränsningar vid informationsgestaltning i känslig kulturmiljö. Studien riktar sig till besökare som på egen hand vill upptäcka och förstå platsen. Den specifika frågeställningen handlar om Vilka informationsbehov uppstår för den besökare som på egen hand vill utforska en kulturmiljö och hur kan dessa behov mötas?

    Empirin består av observationer, utprovning och platsanalys på Birka. Intervjuer har genomförts med aktörerna och nuvarande informationsmaterial har samlats in. Analysen är kvalitativt tolkande med hermeneutisk angreppsätt.

    Då studien inte har någon uppdragsgivare har en viktig del av undersökningen varit att identifiera informationsbehov för att sen kunna ge ett förslag till framtida informationsinsatser. Informationsbehoven som identifierats åt den enskilde besökaren är: kunna förstå var fornlämningsområdet börjar och dess utformning. Möjligheten till att orientera sig inom området och att det finns information om Birka och dess historia tillgänglig oavsett tid på dygnet eller året. Möjlighet till fördjupning är också önskvärt.

    Framtida informationsinsatser kan bestå av vandringsstråk utformade efter olika teman som gör att besökaren själv kan påverka valet av information, detta i form av en mobilapplikation. Möjligheten till en folder bör finnas som tar upp intressanta platser och erbjuder en grundläggande förklaring av Birka. Den passar bra till enskilda besökare som besöker platsen för första gången. För att orientera sig till den plats som kartan i foldern avser placeras platsmarkeringar i landskapet. Förslagsvis kan fornlämningsområdets entré markeras och ha ett liknande formspråk som Birkamuseet. En skylt vid entrén kan presentera världsarvsområdet och visualisera området på en karta.

  • 100.
    Andersson, Lina
    et al.
    University of Borås, Swedish School of Textiles.
    Persson, Kristin
    University of Borås, Swedish School of Textiles.
    Staffas, Anna
    University of Borås, Swedish School of Textiles.
    Etablering på snäv marknad-om Gina Tricots möjligheter på Åland2008Independent thesis Basic level (university diploma)Student thesis
    Abstract [sv]

    Åland är en ö vars invånare har utvecklat ett speciellt köpbeteende, som innebär att de åker utanför Åland för att shoppa kläder. Detta för att utbudet på Åland idag är smalt med endast ett fåtal butiker. Avsikten med vår uppsatts är att undersöka och analysera möjligheten att öppna en lönsam Gina Tricot butik på Åland. Det företag vi valt att se närmare på är Gina Tricot som är ett svenskt konfektionsföretag som startades 1997 med syftet att erbjuda bra mode till bra pris. Vi har utvecklat en etableringsplan utifrån Gina Tricots affärskoncept. För att se om en etablering är möjlig har vi undersökt följande förhållanden: kundernas intresse och efterfrågan, konkurrenssituationen idag, etableringsmiljön samt vissa ekonomiska aspekter. Efter att ha utfört intervjuer med branschfolk har vi också tagit fram en omfattande marknadsundersökning som innehåller både påstana enkäter, med 150 stycken svarande, och webbaserade enkäter, med 319 stycken svarande. Resultatet av vår undersökning belyser att det finns ett behov och en efterfrågan hos ålänningar som är större än dagens utbud, vilket visar att det finns en lucka att fylla. På sikt kan det förändra marknadsutbudet, och ge ålänningarna möjlighet att shoppa mer hemma, vilket i sin tur kan leda till ett förändrat köpbeteende. Om Gina Tricot fyller luckan förändras även konkurrenssituationen, då den idag är svag. Att fler butiker tar sig in på den åländska marknaden betyder att mer konkurrens skapas samt att ett aktivare centrum bildas. Den mest problematiska delen uppstår i etableringsmiljö och lokaler; bristen på dem och storleken är en nackdel för en eventuell etablering. De ekonomiska aspekter som påverkar etableringen är de fasta och rörliga kostnaderna, men genom att hitta ett optimalt sätt att få ner dessa skapas en möjlighet till lönsam etablering. För att Gina Tricot ska lyckas på den åländska marknaden anser vi att det är viktigt att de ser till konsumenternas behov och deras speciella beteende, konkurrensläget för att skapa fördelar och undvika hot, etableringsmiljö då lokalerna är väldigt små över lag samt de ekonomiska aspekterna för att driva en så lönsam butik som möjligt. Om Gina Tricot uppmärksammar dessa förhållanden tror vi att det finns möjlighet att driva en lönsam Gina Tricot butik på Åland.

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