The article analyses the relationship between cultural memory and myth in CarlSnoilsky’s poetic cycle Svenska bilder (Swedish Pictures). According to theoreticians, one ofthe primary goals of the 19th-century cultural memory is to consolidate the nation-state. Politically conservative Swedish Romanticism achieves this goal by turning Swedish cultural memory into a kind of national mythology, combining mythical and historical elements. In hiscycle, Snoilsky, a democrat and a liberal, revises the Romantic construction of Swedish nationalmemory by demythicising it. However, the author’s patriotic intentions often lead to the remythicisation of the democratically calibrated events and figures featuring in the cycle. The articleanalyses this dialectic, drawing on the theories of myth by Roland Barthes, Northrop Frye, Carl Gustav Jung, Ernst Casssirer, Mircea Eliade, Max Weber, et al., and supporting them with theintertextual apparatus of Gérard Genette. Among the most important demythicising strategiesin Svenska bilder are mimetic devaluation, archetypal deheroisation, semiotic denaturalisation,and secularisation. Remythicisation in Snoilsky’s cycle is realised either by taking over selectedelements of Romantic cultural memory, or by subjecting liberal cultural memory to mythicising strategies. The most important of these include mimetic valuation, archetypal heroisation,semiotic naturalisation, and sacralisation, i.e. strategies that are in dialectical opposition to thedistinguished strategies of demythicisation.