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  • 151.
    Berglez, Peter
    Jönköping University, School of Education and Communication, HLK, Media and Communication Studies.
    Smileys Without Borders: A Critique of Transboundary Interaction Between Politicians, Journalists and PR practitioners on Social Media2018In: TripleC: Communication, Capitalism & Critique, E-ISSN 1726-670X, Vol. 16, no 1, p. 18-34Article in journal (Refereed)
    Abstract [en]

    The purpose of this article is to contribute a critical theoretical understanding of cross-professional relations on social media, focusing on politicians, journalists and PR practitioners. It is well known that these professional groups establish personal and close relations in offline contexts, but more attention needs to be paid to the role of social media. Here, it is argued that in the context of digital media use, semi-private chatting, humour, and mutual acknowledgment, including the use of likes, smileys, heart symbols, etc., are evidence of a ‘neoliberalisation’ of cross-professional relations. The underlying idea is that the common practice of self-branding undermines representations of professional belonging and exacerbates the blurring of professional boundaries. The critical conceptualisation of such ‘transboundary’ interaction between politicians, journalists and PR practitioners, which is guided by a culturalmaterialist approach, includes the presentation of examples deriving from the Swedish Twittersphere, and suggestions for empirical research.

  • 152.
    Berglez, Peter
    Jönköping University, School of Education and Communication, HLK, Media and Communication Studies.
    Time for the rise of global journalism2018In: Watchdog for the future: the journalist as pioneer of a new global narrative, Stockholm: Global Challenges Foundation , 2018, p. 53-57Chapter in book (Other (popular science, discussion, etc.))
  • 153.
    Berglez, Peter
    et al.
    School of Education and Communication, Jönköping University, Jönköping, Sweden.
    Lidskog, Rolf
    Örebro University, School of Humanities, Education and Social Sciences.
    Foreign, domestic, and cultural factors in climate change reporting: Swedish media's coverage of wildfires in three continents2017In: Environmental Communication: A Journal of Nature and Culture, ISSN 1752-4032, E-ISSN 1752-4040Article in journal (Refereed)
    Abstract [en]

    This study examines domestic media’s coverage of foreign wildfires from a climate change perspective. It explores Swedish newspapers’ coverage of wildfires in Australia, the Mediterranean region and the USA during a three-year period (February 2013–March 2016), focusing on how and to what extent climate change is viewed as an underlying cause. A central result is that climate change is mentioned far more often in the case of Australian wildfires than of fires in the other two regions. Another finding is that the climate change issue became more prominent after a severe domestic wildfire in 2014. These observations are also examined qualitatively through a combined frame and discourse study where the importance of foreign news values, the use of foreign sources, cultural proximity/distance, and domestication procedures are analyzed. In conclusion, foreign, domestic, and cultural factors in climate change reporting in relation to extreme events are further discussed.

  • 154.
    Berglund, Emil
    et al.
    Södertörn University, School of Social Sciences.
    Idemark, Oscar
    Södertörn University, School of Social Sciences.
    Zlatan Ibrahimovic och Cristiano Ronaldo: En studie om hur olika länders tidningar skriver om Sveriges och Portugals nationalhjältar2013Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    In this C-essay examines how football players Zlatan Ibrahimovic and Cristiano Ronaldo depicts in different countries media, especially newspapers and web sites. To our help we have used the theories of national stereotypes, the National Sporting Heroes, sporting stars in sports journalism and the theory of news values ​​and media logic. We have made qualitative textual analysis of newspaper and internet articles from seven different countries and made a depth interview with Johanna Frändén, journalist Sportbladet and Swedish Television. The results show that there may be a distinct differences in how a person or event depicted in different countries. Essential factors may be that a newspaper clearly support a national team or a club or uses the national stereotypes surrounding opponents and themselves.

  • 155.
    Bergman, Anders
    University of Gävle, Faculty of Education and Business Studies, Department of Humanities.
    Hjältar finns de?: En studie av journalistens roll i våra berättelser2017Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [sv]

    Syftet med uppsatsen är att undersöka hur journalisten framställs i berättelsen och hur rollen som hjälte reflekteras. Jag har valt att avgränsa mig till två texter, Alexandra Pascalidous dokumentärserie Vi kallas tiggare (2016) och Johan Persson och Martin Schibbye reportagebok 438 dagar (2013). Det teoretiska ramverket som tillämpas i första hand av analysen är filmvetenskaplig teori, retorikteori samt arketypstudie. Genom komparativ metod kommer de båda texterna att analyseras och jämföras. Koppling till filmberättelser kommer att ackompanjera undersökningen. Resultatet av undersökningen fastslår att det finns starka kopplingar till det traditionella berättelserna och Hollywoodfilmens hjälte.

  • 156.
    Bergsten, Kevin
    University of Skövde, School of Humanities and Informatics.
    CARL MICHAEL BELLMAN - En remediering2013Independent thesis Basic level (degree of Bachelor), 20 credits / 30 HE creditsStudent thesis
    Abstract [sv]

    I detta examensarbete skapades illustrationer och modeller i digital 3D-grafik, föreställande den svenske skalden Carl Michael Bellman (1740 - 1795). Förebild för arbetet var en 2D-bild i detta fall Per Krafft d.ä:s (1724 - 1793) målning av Bellman från 1779. Arbetet utfördes med föresatsen att åstadkomma en så realistisk återgivning av en verklig karaktär som var rimligt tidsmässigt. Den modellerade karaktären poserades och renderades i flera bilder. Den praktiska delen av arbetet resulterade alltså i en remediering av en målning till digital 3D-grafik. Remedieringarna av karaktären Bellman utformades för att användas i en undersökning som syftade till att studera följande: Vilken typ av komplikationer skulle remediering av kulturarv kunna innebära? Om det finns komplikationer, är dessa i så fall olika beroende på syftet med den realistiska gestaltningen, exempelvis om den utförs i undervisnings- eller underhållningssammanhang? Studien utvärderades via en kvalitativ undersökning, med frågor till tre informanter vilka arbetar som museipedagog (konst- och kulturhistoriker), antikvarie (arkeolog) samt författare/journalist (medie- och kommunikationsvetenskap). Undersökningsresultatet redovisas i en diskuterande text där även en diskussion förs om framtida arbete.

  • 157.
    Bergvall, Fanny
    Umeå University, Faculty of Arts, Department of culture and media studies.
    Ekot av normerna: En diskursanalytisk studie av hur kön konstrueras i Dagens Ekos nyhetssändningar2015Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Sweden’s most trusted news distributor, Sveriges Radio (Swedish Public Service radio broadcaster), has high ambitions with the journalism it broadcasts – especially when it comes to gender equality and diversity. This thesis examines how gender is constructed in Dagens Eko (Today’s Echo) to find if and how power structures are expressed language-wise. Queer theory is used to look at how gender is constructed and how one can look at, and question, gender and gender hierarchies. Intersectionality is used to find how different power structures work together, combined with theories about how journalism constructs truth. At the same time the thesis is also evaluating different choices of theories and methods, to find strengths and weaknesses for future research purposes. 

    The analysis is based on materials from domestic news segments from Dagens Eko, consisting of one week’s broadcasts in January 2015. Critical linguistics is used as a method, with emphasis on Halliday’s functional grammar, as a part of Fairclough’s three-layer model. Through the eye of critical discourse analysis, this study shows that gender is constructed through language, more specifically via categorization and stereotyping. The thesis conducts that the use of so called cases, people who are in the news segments to give a more human perspective on the subject, is problematic because this is as also a way of efficiently constructing stereotypes. The thesis also concludes that while using statistics to present more equal representation in the news, this is not enough.

  • 158.
    Bergérus, Erik
    et al.
    University West, Department of Economics and IT, Division of Media and Design.
    Karlsson, Harald
    University West, Department of Economics and IT, Division of Media and Design.
    Inbrott eller besök?: En experimentell studie av narrativ varseblivning genom spelmekanisk interaktion2017Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    The purpose of this study was to investigate the connection between mechanical interaction in a digital game and the narrative perception of the player, and thereby whether one and the same digital game sequence is perceived as thematically and narratively different based on available interactions and their degree of granularity. By executing a user test and allowing two groups of participants to experience and evaluate a game sequence with different degrees of granularity in their core mechanics, we have aquired the self-reflective experiences of the participants through subsequent interviews. The result of this shows a correlation between the granularity of the interaction phase and the subjective perception and narrative understanding of the digital game sequence. When the player is offered mechanical conditions that enables peeking through a door before opening it, the participant's perception of the relation between player character and location changes in a way that colors the overall understanding of the scenario. The study reaches the conclusion that game mechanical interaction in a digital game is a strong semiotic information carrier and that the possibilites of extended use of thorough granularity in games creates new narrative possiblites in interactive experiences. Research on narrative aspects of game mechanics are currently very limited and we see this study as part of a foundation for further and more extensive research within the field.

  • 159.
    Berholt, Minne
    et al.
    University West, Department of Economics and IT, Division of Media and Design.
    Olander, Yasmine
    University West, Department of Economics and IT, Division of Media and Design.
    Ungdomar och Facebook: En studie om en grupp gymnasieelevers användning av Facebook2014Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Aim:To study the everyday use of Facebook among high school students in order to gain a deeper understanding of Facebooks possibility to motivate and activate interaction and how this tool is given different purposes and alternative meaning in users self-presentation. With this information we aim to explain how the phenomena Facebook impacts the interaction between people and examples can be defined by how the users communicate and interact witheach other online and how they choose to present themselves in a desirable way on their profiles. Material and method:By netnografi. The material in this study consist of non-participating hidden observations on seven high school students and their use of the social media tool Facebook. We used the approach qualitative observation with the justification that this grant us the opportunity to approach the real behaviour of the users without disturbing the sequence of event. Main results: The conclusion of this study is that youths everyday use of Facebook consists of sharing videos and links more than updated information about what they are doing. Friends are more responsible for the activity on the users Facebook profile. Social spheres are the answer to the users neutral posts. The students were members in several groups were the majority of the activity took place. The interaction between the users took place in the group-tool were the students interacted with like minded people who shared the same interest and communicated with the similar language patterns.

  • 160.
    Bertilsson, Emma
    Stockholm University, Faculty of Humanities, Department of Media Studies.
    Apotekskedjornas visuella kommunikation: En jämförande studie av butiksmiljöer och dess kommersiella attribut2016Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [sv]

    Denna uppsats rör de fyra största svenska apotekskedjorna och dess visuella kommunikation samt användning av kommersiella attribut. Med visuell kommunikation menas här det budskap som sänds ut till kunden genom butiksutformningen och som kunden kan uppfatta med sina sinnen, exempelvis färgval, exponerade produkter och personalens bemötande. Dessa attribut kan sedan användas på kommersiella vis i den mån att man till exempel vill locka till sig en speciell målgrupp eller sälja extra mycket av en specifik vara, exempelvis genom specialexponering eller genomtänkt placering av produkter. De frågor som besvaras i denna uppsats berör vilka visuella attribut apoteken använder sig av, hur dessa visuella attribut skiljer sig åt från kedja till kedja samt hur kommersiella attribut används. Genom standardiserade observationer baserade på empirisk forskning, rörande visuella och kommersiella attribut som har en bevisad effekt på kunden, utfördes observationerna på Apoteket AB, Apoteksgruppen, Apoteket Hjärtat samt Apoteket Kronan. Syftet med observationerna var att får en upplevelse likt den kunden kan tänkas få när denna kliver in i butiken. Observationerna gav ett resultat som påvisade att apotekskedjorna skilde sig åt i användandet av kommersiella och visuella attribut. Detta gav upphov till ett analyskapitel där teorier rörande hur de olika attributen bör kategoriseras och vidare hur dessa kategorier bör vara i symbios och således kommunicera ett enhetligt budskap till kunden. Det kunde sedan konstateras att Apoteket Kronan, Apoteket AB samt Apoteksgruppen inte kommunicerade ett enhetligt budskap till kunden via sin visuella kommunikation. Personalen i dessa apotekskedjor kommunicerade inte, vid observationens tillfälle, samma budskap till kunden som de materiella attributen gjorde. Apoteket Hjärtat ansågs dock inte ha detta problem, däremot diskuteras huruvida deras visuella kommunikation och därmed den tänkta målgruppen är för bred. Apoteket Hjärtat erbjuder många varierande tjänster i kombination med, för ett apotek icke-typisk, visuell kommunikation och detta kan antas skapa förvirring.

     

  • 161.
    Bevort, Marianne
    University College of Arts, Crafts and Design, Institutionen för Bildpedagogik (BI).
    Världen som vi ser den: En undersökning om hur vi läser trovärdighet i andefotografier2010Independent thesis Basic level (professional degree), 10 credits / 15 HE creditsStudent thesis
    Abstract [sv]

    Denna undersökning handlar om olika sätt att titta på och uppfatta fotografier. Frågeställningen tar upp hur vi läser av trovärdighet i ett fotografi. Undersökningen tar upp olika synsätt och faktorer som kan påverka fotografiers trovärdighets som till exempel hur fotografiets teknik och dess koppling till det avbildade påverkar hur vi ser på fotografier. Eller till exempel hur möjligheten att bearbeta fotografier påverkar trovärdigheten. Temat i undersökningen är fotografier på spöken och andar. Just dessa fotografier visar tydligt att vårt förhållningssätt till det avbildade påverkar hur vi ser på fotografierna och detta gör det svårt att fastställa om fotografierna är äkta eller inte. Vi ställs alltså inför frågan om vi kan tro på dessa fotografier eller inte. I undersökningen låter jag ett medium, en fototeknisk expert och en grupp elever i gymnasiet uttala sig om dessa bilder för att få fram olika synsätt och uppfattningar om fotografier. Fotografier är de bilder vi har flest av i vårt samhälle idag och de används i olika sammanhang och har olika funktioner. Vi behöver fundera över vad vi använder fotografier till och vad vi har för syn på fotografier.Gestaltningen tar upp frågan om vilken koppling fotografier har till verkligheten. Vad uppfattas som verkligt och hur kan ett fotografi visa verkligheten, eller vara en bild av verkligheten? Denna fråga tas upp genom att låta betraktaren jämföra olika fotografier av samma motiv. Jag har fotograferat samma miljö med ett vanligt objektiv och genom ett infrarött filter. Genom ett infrarött filter får vi se en bild av världen som visar det vi inte kan se med våra egna ögon. Gestaltningen tar även upp frågan om hur vi kan granska fotografier. Negativ har setts som ett original till fotokopian som ger möjlighet att granska fotografier, vilket inte går att göra på samma sätt med digitala bilder. Därför får betraktaren en chans att se fotografier med tillhörande negativ och avgöra om fotografiet blir mer trovärdigt då.Resultatet av undersökningen visar att det i slutändan är upp till betraktaren att avgöra om ett fotografi känns trovärdigt, även om det finns en mängd faktorer som påverkar trovärdigheten som till exempel tekniken, kontexten, bildskaparen och det som faktiskt avbildas och hur.

  • 162.
    Bi, Chun
    Uppsala University, Disciplinary Domain of Humanities and Social Sciences, Faculty of Social Sciences, Department of Informatics and Media, Media and Communication Studies.
    The Cultural Characteristics in China's Official Online Tourism Advertisements2012Independent thesis Advanced level (degree of Master (Two Years)), 20 credits / 30 HE creditsStudent thesis
    Abstract [en]

    Tourism advertising is an important approach in providing information about tourism destinations and in attracting potential customers, and in this process, particular cultural factors are usually conveyed. In this thesis, the main intention was to describe the cultural factors reflected in advertising and discover the role that Chinese cultural identity plays in China’s official Internet tourism advertisements to overseas markets using a theoretical framework of diverse cultural issues. The objects of this study are the official tourism advertisements from China National Tourist Office’s (CNTO) websites.

    The author researched Chinese cultural characteristics and tried to connect them with the expressional tendencies in tourism advertisements. Using a quantitative content analysis method, the most frequent cultural symbol in advertising was discovered as the basis and general image of the online tourism advertisements. Then the author discussed the external manifestations of cultural factors in tourism advertising in detail and analysed the internal cultural values behind them using the qualitative discourse analysis method. The main conclusions of this study indicated that the most representative cultural characteristic of Chinese culture in tourism advertising is a high-context cultural feature; in addition, at present traditional ideology in Chinese society, such as Confucianism and Taoism, was still being conveyed in tourism advertising. In general, Chinese cultural traditions influenced tourism advertising expressions, both in external manifestations and internal connotations.

  • 163. Bilandzic, Helena
    et al.
    Carpentier, Nico
    Vrije Universiteit Brussel.
    Patriarche, Geoffroy
    Ponte, Cristina
    Schrøder, Kim
    Vossen, Emilie
    Zeller, Frauke
    Overview of European Audience Research. Research report from the COST Action IS0906 Transforming Audiences, Transforming Societies2011Report (Refereed)
    Abstract [en]

    The state of audience research in European countries is not yet properly charted due to the fragmented and varied nature of the field. Obtaining an overview was both an objective of the Action in its own right, and a precondition of other achievements. For the first meeting of the Working Groups (WG) in Lisbon (November 11-13, 2010), the Steering Group (SG) of the Action invited the members to submit short national essays that review existing and emerging audience research in their respective countries. The reviews could be theoretical, topical, methodological, empirical or institutional. Most of them were presented in the WG sessions of the Lisbon meeting. The SG requested some revisions or additional essays in order to better cover the countries for which the essays where too focused, or to cover the countries that were not represented at all. In total, 58 essays covering the 30 participating countries were delivered and are available on the Action website at: http://www.cost-transforming-audiences.eu. This research report brings together these 59 essays as well as a tentative synthesis in the concluding section.

  • 164.
    Birgersson, David
    University of Skövde, School of Informatics.
    SKRÄCK OCH AVSKY: Att framkalla stötande känslor i skräck2014Independent thesis Basic level (degree of Bachelor), 20 credits / 30 HE creditsStudent thesis
    Abstract [sv]

    Syftet med denna studie är att undersöka i vilken grad olika fysiska avvikelser kring en humanoids ögon/syn kan framkalla stötande känslor, de fysiska avvikelser som undersöks är: sjukdom, stympning och mutation. Studien byggde bland annat kring teorier kopplade till attraktivitet och hälsa och undersökte hur man kan använda ohälsa för att väcka stötande känslor.Inför studien skapades totalt åtta porträtt, en för varje fysisk avvikelse samt kön. En enkät skickades sedan ut till män och kvinnor i åldrarna 18-29 där de fick ta ställning till porträtten genom att gradera dem utifrån en 7-siffrig skala.Resultatet i undersökningen visade att majoriteten av respondenterna upplevde den fysiska avvikelse mutation som mest stötande, detta på grund av dess omänskliga utseende. Det fanns dock en problematik kring användningen av 3D modeller i undersökningen, framtida arbete skulle gynnas av att använda ett annat medium, exempelvis fotografi.

  • 165.
    Birgersson, David
    University of Skövde, School of Informatics.
    Skräck och avsky: Att framkalla stötande känslor i skräck2014Independent thesis Basic level (degree of Bachelor), 180 HE creditsStudent thesis
    Abstract [sv]

    Syftet med denna studie är att undersöka i vilken grad olika fysiska avvikelser kring en humanoids ögon/syn kan framkalla stötande känslor, de fysiska avvikelser som undersöks är: sjukdom, stympning och mutation. Studien byggde bland annat kring teorier kopplade till attraktivitet och hälsa och undersökte hur man kan använda ohälsa för att väcka stötande känslor.

    Inför studien skapades totalt åtta porträtt, en för varje fysisk avvikelse samt kön. En enkät skickades sedan ut till män och kvinnor i åldrarna 18-29 där de fick ta ställning till porträtten genom att gradera dem utifrån en 7-siffrig skala.

    Resultatet i undersökningen visade att majoriteten av respondenterna upplevde den fysiska avvikelse mutation som mest stötande, detta på grund av dess omänskliga utseende. Det fanns dock en problematik kring användningen av 3D modeller i undersökningen, framtida arbete skulle gynnas av att använda ett annat medium, exempelvis fotografi.

  • 166.
    Birgisdottir, Hrefna
    Södertörn University, School of Communication, Media and it.
    PresenteraMera: En rapport om skapandet av ett interaktiv presentationsverktyg2012Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    This report describes the background, approach, and the final results for the presentation tool PresenteraMera.

    PresenteraMera is an online-based, interactive presentation tool that is created to improve the quality of sales presentations and simplify the creation of presentations. The client for this project is Dempsey, a digital advertising agency and production company with headquarters in Stockholm. PresenteraMera consists of several features that make it easier for businesses to create, edit and display their presentations. The tool also allows the user to always be sure that the presentations created with PresenteraMera follows a specific design, based on their graphic manual for example.

  • 167.
    Bjurner, Moa
    Umeå University, Faculty of Arts, Department of culture and media studies.
    "Det är så mycket män överallt": En kvalitativ studie om kvinnliga sportjournalister i en mansdominerad bransch2015Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    This study was focused to highlight the problems that comes with being a minority on a workplace, in this case female sports journalist who are working in a male dominated sports field. The objective was to find out how the female sports journalist was experiencing working in such a domain, with focus on journalists who works on local news papers. The study also wanted to look on how these workplaces incorporated gender in their daily work. 

          In combination with gender theory, with concepts as masculine hegemony and power structures, I also choose to apply the american researcher Rosabeth M Kanters concept ”token”. With these aspects in mind I analyzed the five interviews that I carried out with female sports journalist with a qualitative data analysis. 

              The results of the study showed that the female sports journalist in some aspects were aware of the difficulties of being a woman in a male dominated area – when they were talking about the profession at large. But on the other hand they were not as aware when it came to their own situation. Even though the gender problems that comes with being a woman in a patriarchal society, in combination with the minority-issue, the respondents did not express their situation in terms of problem, even though their stories of interview situations for example showed the opposite. 

                In conclusion, the study showed that even though the respondents really enjoyed their work, even though it was not always easy to cope with. But since their own interest in sports and the profession lead them there in the first place, the obstacles created in society like the minority role they were in or the fact that they are women in a patriarchal society, they kept working in the profession despite the resistance. 

  • 168.
    Bjurström, Erling
    et al.
    Linköpings universitet.
    Fredriksson, MartinLinköpings universitet.Olsson, UlfStockholms universitet.Werner, AnnSödertörns högskola.
    Senmoderna reflexioner: Festskrift till Johan Fornäs2012Collection (editor) (Other academic)
    Abstract [sv]

    Senmoderna reflexioner. Festskrift till Johan Fornäs, är en antologi med tjugotre artiklar tillägnade Johan Fornäs på hans 60-årsdag den 7 mars 2012. Flera av artiklarna utgår från teman i Johan Fornäs böcker, medan andra på olika sätt behandlar ämnen relaterade till hans breda och mångfacetterade intresseområden. Boken är indelad i fyra tematiska delar, som behandlar olika praktiker: teoretiska, mediala, estetiska och litterära. Under rubriken ”teoretiska praktiker” diskuteras olika aspekter av hermeneutik, kulturalisering och kulturellt kapital. Under ”mediala praktiker” återfinns studier av samtida mediefenomen och deras relationer till demokrati och politik. ”Estetiska praktiker” innefattar bidrag som diskuterar kulturella praktikers funktion i den offentliga sfären. I den avslutande delen, ”litterära praktiker”, analyseras utvalda litterära texter och den diskurs som omger dem. Huvuddelen av artiklarna är skrivna på svenska, med undantag av tre engelska bidrag.

    Late modern reflexions: Festschrift for Johan Fornäs is an anthology of more than twenty essays dedicated to Johan Fornäs on his 60th birthday 7th of mars 2012. Several of the articles included take Johan Fornäs’ books as their starting point, while others are related, in different ways, to his wide and diverse interests. The book is divided into four thematic parts, dealing with "Theoretical Practices", “Medial Practices”. “Aesthetic Practices” and “Literary Practices”. Articles included under ”Theoretical Practices” discuss different aspects of hermenutics, culturalization, and cultural capital. ”Medial Practices” offers studies of contemporary media phenomena, relating them to questions of democracy and politics.”Aesthetic Practices” include contributions that discuss the function of different cultural practices in the public sphere. The last section, ”Literary Practices”, takes a closer look at both select literary texts and the discourses surrounding them. Most of the Articles are written in Swedish, with the exception of three articles in English.

  • 169.
    Björck, Catrine
    Stockholm University, Faculty of Humanities, Department of Humanities and Social Sciences Education.
    Children and visual/media literacy2010Conference paper (Other academic)
    Abstract [en]

    In my research I am looking at art teachers’ roles when the pupils use the computer as a tool, and use visual material from their own everyday visual experiences and cultures. I will observe what kind of problems/questions they have to tackle in lessons. I will also study if and in what way teachers interact with their pupils to stimulate them to develop their visual/media literacy. I have just started my work in observing art classes when they are working with computers. At this point in my research it would be helpful to get the opportunity to hear others opinion about what visual/media literacy might include, and to discuss what it means and can be. The opportunity, to hear others opinion about visual/media literacy, will help me broaden my horizon. This would help me to find different angels in my own material in the future when I start analyzing, and it will hopefully also help me in my observations in knowing what to look for.

  • 170.
    Björk, Johannes
    et al.
    Umeå University, Faculty of Arts, Department of culture and media studies.
    Fletcher, Alex
    Gush, Rose-Anne
    AND: PHENOMENOLOGY OF THE END2016In: Philosophy of Photography, ISSN 2040-3682, E-ISSN 2040-3690, Vol. 7, no 1-2, p. 171-175Article, book review (Other academic)
    Abstract [en]

    AND – PHENOMENOLOGY OF THE END, FRANCO ‘BIFO’ BERARDI (2015) Semiotext(e), South Pasadena, 355 pp., ISBN-13, p/bk, 9781584351702, £12.47PHOTOGRAPHY AND ITS VIOLATIONS, JOHN ROBERTS (2014) New York: Columbia University Press, pp. 232, ISBN: 9780231168182, h/bk, £20.67ON PHOTOGRAPHY, WALTER BENJAMIN AND ESTHER LESLIE (ED. AND TRANS.) (2015) London: Reaktion Books, 160 pp., 31 Illustrations, ISBN: 9781780235257, p/bk, £14.95

  • 171.
    Björk Stiernström, Gabriel
    University of Skövde, School of Informatics.
    Video tutorials for artists in the entertainment industry: A comparative study of what makes a video tutorial effective2017Independent thesis Basic level (degree of Bachelor), 20 credits / 30 HE creditsStudent thesis
    Abstract [en]

    This research explores video tutorials for concept artists in the entertainment industry. Through websites such as Gumroad tutorials are today being sold and the problem is that there is no guarantee of the quality of the tutorials and people simply have to rely on the description of the product. The research question is: What is an effective video tutorial for concept artists in the entertainment and game industry and what elements contribute to what makes it effective? Five video tutorials were created based on a comparative study, and discussed during qualitative interviews with novice and proficient artists. The results say that parallels can be drawn between a person's proficiency, the content and the structure of the tutorial. If you understand these parallels you are able to create effective tutorials for specific audience groups.

  • 172.
    Björkholdt, Josephine
    et al.
    Jönköping University, School of Education and Communication, HLK, Media and communication science.
    Dehgani, Shahab
    Jönköping University, School of Education and Communication, HLK, Media and communication science.
    Spelar storleken någon roll?: En kvantitativ innehållsanalys av Jönköpings-Posten vid övergången till tabloid2015Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Aim: The aim of this study is to examine if there´s been any affects in the content of the newspaper regarding the transition of Jönköpings-Posten going tabloid. The primary question that this study is based upon is if Jönköpings-Posten shows tendencies regarding tabloidization in the content due to the shift of the format 7th of November 2013.

    Material and method: The material contains of six newspapers from Jönköpings-Posten, totally 12 parts, in printed format around the time of the shift. A quantitative content analysis has been used as a method where the notion tabloidization has been operationalized.

    Conclusion: As a whole it is not possible to gather a straightforward increase of the tabloidization tendencies. It is not until a closer review of the result been made which tendencies of tabloidization in the content of the newspaper can be identified. The results are many times ambiguous and should regard to earlier research and theories speak for and against a tabloidization at the same time. One conclusion that is drawn concerning Jönköpings-Posten is that the newspaper only in a certain degree show signs of tabloidization in its content, in relation to the shift to tabloid. The study only partially supports the earlier opinion of previous research where a changed format also contributes to a changed content.

  • 173.
    Björklund, Ellinor
    University College of Arts, Crafts and Design, Institutionen för Bildpedagogik (BI).
    "Man vill i alla fall ha en gilla liksom ...": om profilbildens roll i identitetsskapande och självrepresentation på Facebook2010Independent thesis Basic level (professional degree), 10 credits / 15 HE creditsStudent thesis
    Abstract [sv]

    Vi omges i vår vardag ständigt av bilder. Dessa spelar en roll för hur vi relaterar oss till omvärlden men också hur vi ser på oss själva. Idag är det enklare än någonsin att ta och dela med sig av fotografier och detta spelar roll för skapandet av vår egen identitet.

    Mitt arbete ställer frågan om hur profilbilden på Facebook är en del av  identitetsskapande processer. Jag försöker svara på frågan utifrån hur man ser på sitt eget användande av profilbilden och vad man som användare kan läsa in för betydelser i andras bilder. Eftersom det finns en pågående debatt om ungas användning av sociala medier och bilder på sig själva vill jag med detta arbete nyansera denna diskussion genom att beskriva de tankar och processer som ligger bakom unga och äldre användares användande bilder av sig själva på nätet.

    Frågan om ungas identitetsarbete har styrt både uppsatsen och den konstnärliga gestaltningen. Jag har genomfört intervjuer som jag studerat med hjälp av teorier kring hur vi använder och skapar vår identitet och relaterar oss till varandra, och på så sätt har jag kunnat visa att Facebook är en social scen eller arena som på många sätt fungerar som andra sociala arenor vi rör oss i. Mitt arbete visar på vilka olika sätt man försöker kontrollera den bild av sig själv andra får, samtidigt som man tolkar och påverkas av andras bilder. Det finns dock stora utmaningar i ett relativt nytt socialt forum som Facebook, och denna uppsats tar upp hur dessa utmaningar bemöts och hanteras.

    I min gestaltande del har jag valt att teckna profilbilder och animerat dessa. Över 3 miljarder bilder laddas upp på Facebook varje månad och denna ström av visuell information försöker jag illustrera. Men jag vill också visa att identiteten är mångbottnad och består av flera olika, ibland transparanta, lager och att vi spelar en mängd olika roller. Vår egen identitet blir till och förändras i mötet med andra identiteter; du, jag och de vi möter är en del av varandra. Jag gör medvetet mig själv till en del av min gestaltning. I mina intervjuer studerar jag de andras identitetsarbete men kan inte undvika att även bli en del av det, precis som de blir en del av min vardag och min identitet i nuet när jag skriver detta arbete. Jag har valt att försöka skildra hur vi tecknar vår egen identitet samtidigt som detta personliga arbete är en del av ett ständigt flöde där ingenting är fast och beständigt.

  • 174.
    Björkman, Fredrik
    Stockholm University, Faculty of Humanities, Department of Media Studies.
    Pressen och piraterna: En studie i representationen av fildelning och upphovsrätt i svenska storstadspress2014Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [sv]

    I denna studie undersöks svensk storstadspress representation av fenomenen fildelning och upphovsrätt. Fenomenen är en del av en pågående debatt kring Internets utveckling och reglering, inte sällan ingår begreppen då man talar om integritet och informationsfrihet. Politiska beslut tas som har juridiska påföljder, dessa påverkar människors vardag.

    Syftet med denna studie är att se hur diskurser, sätt att tala om, förstå och konstituera fenomen, ser ut och formar representationen av fenomenen i pressen. Press och media har stora maktpositioner i samhället, som granskare av makten och som frambringare av information till allmänheten. Utifrån objektivitets- och neutralitetsideal arbetar journalister med dagliga arbetsrutiner. Studien synar dessa utifrån fenomenens inverkan på pressen som en aktör på den kommersiella marknaden.

    Det teoretiska ramverket för studien är Kovach & Rosenstiels (2007) framställningar av journalistikens praktiska arbete, hur objektivitetsbegreppet kan impliceras till en arbetsmetod. Mot detta ställs McChesneys (2008) kritik av bakomliggande strukturer som påverkar journalistikens arbete, däribland efterlevnaden av objektivitetsidealet och pressens position på den kommersiella marknaden. Studiens metodtillämpning tilldelas Norman Faircloughs (1995) kritiska diskursanalys. Men hjälp av denna analyseras texterna och deras samband med sociala strukturer. Studien tillämpar Faircloughs tredimensionella modell för analys av kommunikativa händelser.

    Studien visar hur ett fåtal, tätt sammansatta och tillsammans välkoordinerade, diskurser konstituerar fenomenens representation i pressen. Främst juridisk diskurs och marknadsdiskurser återfinns i texterna. Texterna och diskurserna arbetar på ett sätt som gör att fenomenen ordnas på ett sätt som kan uppfattas som naturligt, självklart och ofrånkomligt. Individer och institutioner ordnas in i roller av diskurserna. Inga alternativ presenteras till den verklighet som diskurserna presenterar, diskurserna är ”sunt förnuft”.

  • 175.
    Björnberg, Hanna
    et al.
    University West, Department of Economics and IT, Division of Media and Design.
    Coster, Marie
    University West, Department of Economics and IT, Division of Media and Design.
    Content marketing: En guide för digital marknadsföring på sociala medier2014Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    The main purpose of this degree project is to explore how content marketing canbeused as a strategy in digital marketing in the limited area social media. The conclusion was brought together by our content analysis, along with some relevant theories in the subject. Our selection is based on fifty companies who each got positive attention for their content marketing. In addition we also conducted qualitative analyses on two of these companies content marketing. We realized when we went through the results that the companies have an entertainment value that relies on a strong customer relationship. A known deficiency was discovered about the companies results early on. We realized we would not be able to get an insight about the companies profits and increased traffic, because of this we where able to put in more effort in the other parts that comprises the full meaning of content marketing.Our conclusion is a graphic guide that shows the use of content marketing in digital marketing on social media.

  • 176.
    Björnham, Alexandra
    Umeå University, Faculty of Science and Technology, Department of Applied Physics and Electronics.
    Agile communication for a greener world2016Independent thesis Advanced level (degree of Master (One Year)), 20 credits / 30 HE creditsStudent thesis
    Abstract [en]

    As a research focused organization the problem with making the information easily read and interesting to the extent that the reader wants to share this information with its friends is a crucial one. To create the perfect communication, reaching and affecting the majority of society is an impossible task. If the focus instead lies on the thought that by building a serious and dependable reputation, using the ease of social media and trying to create a ripple effect to make change by networking communication, there is a possibility to influence.

    The art of persuasion starts by building trust in a person or in this case in an organization. But if the communication is made by social media, how can one tell if the communication has built trust or created any positive response by the readers?

    By using Python, a search algorithm has been set up for mining Twitter and analyzing all data covering the area of biofuel and its participants. This data is then used to start an information feedback loop, where the analytical conclusions made from the retrieved information and activities can affect the communication forwarded from the sender. In an agile manner the user is to choose “sprint”-time as well as a time for retrospect, all to refine the analytical method and improve the process.

  • 177.
    Blixt, Mikael
    Stockholm University, Faculty of Humanities, Department of Media Studies, JMK.
    Alternativa fakta eller faktiska alternativ: En kvalitativ studie om källkritik och falska nyheter2017Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [sv]

    Denna studie syftar till att söka inställningen till källkritik i dagens medielandskap hos ett antal intervjuade nyhetskonsumenter. I en värld med allt mer falska nyheter och större informationsmängd behöver vi se över hur vi ser på källkritik, vad det innebär att vara källkritisk och hos vem ansvaret för källkritiken ligger. För att söka dessa svar genomfördes en intervjustudie med semi-strukturerade intervjuer. Att källkritik är en komplex fråga framstod tydligt och den ökade mängden information gör den än mer komplex. Mängden information tillsammans med debatten om falska nyheter har bidragit till en ökad medvetenhet kring källkritik. Många intressanta frågor uppkommer som en följd av detta, bland annat hur en ska klara av att vara källkritisk.

  • 178.
    Blomstedt, Cecilia
    Stockholm University, Faculty of Humanities, Department of Journalism, Media and Communication (JMK).
    Att blogga om självskada: En kvalitativ studie om unga tjejers skildring, identitetsskapande och skäl till att blogga om sitt självskadebeteende2011Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [sv]

    Syftet med denna studie var att beskriva och analysera hur bloggskribenter i sina bloggar skildrar sitt självskadebeteende, vilka olika identiteter som konstrueras samt varför de väljer att blogga om ett sådant personligt ämne offentligt på Internet för allmänheten att beskåda. Metoden som användes var kvalitativ, i form av en narrativ metod. Urvalet bestod av tre bloggar, där bloggskribenterna är tjejer mellan 16-20 år. Tio inlägg från varje blogg valdes ut för analys med hjälp av teorier och begrepp som självskadebeteendets funktioner, teorier om bloggande och självskadebeteende på Internet, bekännelse som tradition, identitetsbegreppet och stigmatisering. Resultatet och analysen visar på att bloggskribenterna på ett detaljerat sätt skildrar sitt självskadebeteende i bloggen, med ett kraftfullt målande språk samt bilder på skärsår, som en kommunikativ handling. Centrala teman handlar om varför de väljer att skada sig själva, där den vanligaste orsaken är affektreglering. Vidare utkristalliseras flera olika identiteter i bloggarna, som ”självskadare”, ”ångestfylld”, ”ensam”, ”utanför”, ”annorlunda”, ”emo”, ”attention whore” samt ”ängel” vilka konstrueras i relation till människor i tjejernas omgivning och även bloggens läsare. Skäl till att blogga om sitt självskadebeteende beskrivs vara skrivandets egenterapeutiska funktion, stöd och bekräftelse från läsare, ett rop på hjälp men också för att sprida kunskap om ämnet.

  • 179. Bogaerts, Jo
    et al.
    Carpentier, Nico
    Vrije Universiteit Brussel.
    Dislocation(s) of universalist journalistic claims. Strategies for constructing a trustworthy identity2009Conference paper (Refereed)
  • 180. Bogaerts, Jo
    et al.
    Carpentier, Nico
    Vrije Universiteit Brussel.
    The Postmodern Challenge to Journalism: Strategies for Constructing a Trustworthy Identity2012In: Rethinking journalism. Trust and Participation in a Transformed News Landscape / [ed] Chris Peters, Marcel Broersma, London: Routledge , 2012, p. 60-71Chapter in book (Refereed)
    Abstract [en]

    Journalism scholars have noted a steady rise of skepticism among the public in the latter half of the past century. "The passing of the 'High Modernism'" of journalism as Daniel Hallin (1992: 14) famously put it, shows in a loss of faith in journalists (Kovach & Rosenstiel: 41) and a seeming dissolution of journalists' covenant with the public (Cappella and Jamieson, 1997). But the era of 'postmodernism' (McQuail, 1994) or 'liquid modernity' (Bauman, 2000) in journalism also fundamentally impacted upon journalists' self-perception - or the trust they have in their profession and their own practices. The "absence of a sense of doubt or contradiction," (Hallin: idem) on the part of journalists has in the past decades been challenged in the face of such developments as commercialization, cross-media mergers and the rise of new media that deprive the journalist of his/her privileged position as "society's truth-teller" (McNair 1998: 71). Since the above mentioned developments have contributed to the erosion of the status (and thus legitimation) of journalists (Hallin, 2006) and have evoked the claim of 'the end of journalism' in a traditional sense, we may expect journalists to invest more effort in generating trust in their profession both for the audience and themselves. In order to analyze these strategies we will take a discourse-theoretical perspective on journalism that regards the latter as a discourse centered on a number of privileged signifiers that are connected up in a hegemonic discursive formation. This theoretical model -mainly opened up by Foucault, Laclau and Mouffe and ?i?ek - allows us to analyze how this journalistic hegemonic discursive formation deals with so-called dislocations, i.e. events that destabilize and de-legitimize the dominant discourse by introducing elements that cannot be domesticated within its framework. More in particular we will be looking at how a number of the core journalistic values are being discredited in the era of 'liquid modernity'. Examples are the broad changes in the possibilities for circulating news (that challenge journalist's autonomy), in the attitude towards the representation of reality (that contest journalist's modernist bias towards truth (Zelizer 2004:112)) and the introduction of commercial imperatives in news production (that delegitimize journalist's claims on bringing service to the public). The actions journalists engage in as a means to deal with these changes and reaffirm their own status and professionalism in the face of challenge have been researched in a number of ways. These have, for instance, been investigated from a macro-perspective as actions of 'paradigmatic repair' (Reese 1990) that are directed at reaffirming the ideological model(s) of journalism (see Carpentier 2008 en 2009). Tightly interlinked with this are studies that address the meso-level of the newspaper institution (see Reese 1990; Tuchman 1972). This article proposes to look at the normalizing strategies that are at work at the level of the journalistic identity. In order to analyze these strategies we will turn to a specific field, namely that of online news, as this is one of the sites where the threats sketched out above have forcefully come to the surface. It is exactly at such moments of threat that the truth-claims and strategies of generating trust are most clearly at work. By investigating online journalism, we wish to shed light on three discursive strategies employed in reaction to these threats: A first strategy is the marginalization of rivaling media (through the logics of the constitutive outside) which disarticulates online journalists from the discourse of 'good' and 'professional' journalism. Secondly, mainstream journalism has tried to maintain its professional identity by normalizing the mainstream online environment which entails limiting the possibilities offered by the online environment and incorporating alternative voices in the mainstream model. Thirdly, we witness a rearticulation of the nodal points embedded in the mainstream discourse. We may here think of a tendency towards foregrounding the journalist as individual and thus of reinforcing his claims on trustworthiness. Of importance here is also the increasingly interpretative role taken on by the journalist (Hallin 1992: 19) and the growing importance of the public image of journalists in blogs and other writings of an autobiographical nature. We will contend that these all link up with a reinforcement of journalistic myths that (re)surface in the face of 'the end of journalism'.

  • 181. Bogaerts, Jo
    et al.
    Carpentier, Nico
    Vrije Universiteit Brussel.
    The postmodern challenge to journalism. Strategies for constructing a trustworthy identity, invited paper2012Conference paper (Refereed)
  • 182.
    Bolin, Göran
    Södertörn University, School of Culture and Communication, Media and Communication Studies.
    Value and the Media: Cultural Production and Consumption in Digital Markets2011Book (Other academic)
  • 183.
    Bomark, David
    Södertörn University, School of Culture and Communication.
    Den interplanetära rasismen: Star Trek Enterprise möte med världsrymden2012Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [sv]

    Denna studie vill undersöka om koloniala strukturer genomsyrar den senaste i raden av Star Trek-serierna, Enterprise. Med utgångspunkt i äldre forskning om just koloniala strukturer i Star Trek kommer en jämförelse göras om Enterprise först och främst har dessa strukturer och om så är fallet, göra en jämförelse med de andra serierna.

    Det postkoloniala forskningsfältet tillsammans med ett strukturalistiskt och post-strukturalistiskt tillvägagångssätt som innefattar semiotik och diskursanalys används för att kunna peka på hur de koloniala strukturerna genomsyrar serien.

    Analysen, som bland annat innefattar besättningens inbördes hierarki, hur andra främmande raser ser ut och vilka egenskaper de har och hur mötet går till med andra kulturer, visar att de koloniala strukturerna fortfarande genomsyrar Star Trek. Enterprise skiljer sig dock från de äldre serierna på ett sådant sätt att det koloniala tar mindre plats, bland annat seriens handling och även hur alla besättningsmedlemmar är med och skapar seriens handling.

  • 184.
    Bonini, Tiziano
    et al.
    IULM University of Milan.
    Fesneau, Elvina
    Paris Pôle-Alternance School of Communication .
    Perez, J. Ignacio Gallego
    Carlos III University of Madrid .
    Luthje, Corinna
    Hamburg University.
    Jedrzejewski, Stanislaw
    Kozminski University of Warsaw .
    Pedroia, Albino
    Institute of Political Sciences/SciencesPo Paris.
    Rohn, Ulrike
    University of Tartu.
    Sellas, Toni
    University of Girona.
    Starkey, Guy
    Sunderland University.
    Stiernstedt, Fredrik
    Södertörn University, School of Culture and Education, Media and Communication Studies.
    Radio formats and social media use in Europe: 28 case studies of public service practice2014In: Radio Journal: International Studies in Broadcast and Audio Media, ISSN 1476-4504, E-ISSN 2040-1388, Vol. 12, no 1-2, p. 89-109Article in journal (Refereed)
    Abstract [en]

    The aim of this article is to report, summarize and spread the results of a largescale European research project funded by EBU Radio in 2011 to map best practices in social media and European public radio, focusing on the way successful public service radio formats have incorporated social media in their production flow. The programmes have been selected for one of the following reasons: programmes that are audience leaders in their country, use innovative radio language or are youthoriented productions. The survey has been carried out by a team of ten European researchers from seven countries on a sample of 28 public radio programmes analysed for two months between January and February 2011. The research team attempted to answer the empirical question: ‘How social media are used by public service?’. Are there some common threads and shared practices among successful programmes in different countries? The team adopted an empirical approach based on social media content analysis and interviews with radio producers. This article will present the main results of this empirical research project. It will conclude with practical guidelines for public radio production and social media innovation.

  • 185.
    Borell, Ellen
    et al.
    Linnaeus University, Faculty of Arts and Humanities, Department of Media and Journalism. Linnéuniversitetet.
    Sandström, Martina
    Linnaeus University, Faculty of Arts and Humanities, Department of Media and Journalism. Linnéuniversitetet.
    Den gråtande journalisten: En studie av publikens syn på subjektiv nyhetsrapportering2015Independent thesis Basic level (degree of Bachelor), 180 HE creditsStudent thesis
    Abstract [en]

    The aim of this study is to examine how the public responds to the journalists’ use of subjectivity in the reporting of broadcasting news. The investigation is a qualitative study based on nine interviews with respondents in ages of 21 to 25 from different parts of Sweden. After showing five examples of news reporting with a subjective approach, the respondents gave their look on the use of subjectivity. The theoretical frame of the investigation is founded on the theory of framing (de Vreese, 2005; Entman, 1993) and the discussion concerning the terms objectivity and subjectivity (e.g. Westerståhl, 1972).

     

    The investigation shows that the respondents saw the use of subjectivity in news reporting as something that made them able to connect and identify to the news and the journalist. It also showed that the news was made more comprehensible. The investigation, on the other hand, also showed that the respondents felt like the journalists made assumptions for them. Irrespective of the reaction, the investigation showed clear results of the fact that the respondents own values was an underlying factor in their stance to subjectivity. 

  • 186. Borg, Alexandra
    et al.
    Pelle, Snickars
    Umeå University, Faculty of Arts, Department of culture and media studies. Umeå University, Faculty of Arts, Humlab.
    Bokmediets omvandling: en lägesrapport2016In: Human IT, ISSN 1402-1501, E-ISSN 1402-151X, Vol. 13, no 3, p. 1-23Article in journal (Other academic)
    Abstract [sv]

    Rapport från ett nyligen avslutat forsknings- och samtalsprojekt: "Kod[ex]. Bokmediets omvandling".

  • 187.
    Borg, Aurora
    Linnaeus University, Faculty of Arts and Humanities, Department of Media and Journalism.
    Etik - en lyxvara i reklambranschen?: En studie av reklametik i teori och praktik2015Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    In this interview study I have examined eleven Swedish advertisers and professional communicators and their view of ethics in the advertising industry. The purpose of the study was to shed light on how they see their ethical responsibilites, as well as trying to understand how they reason in regard to ethics as a whole. The main research questions regard the distinction between business and economic responsibilities towards their clients and societal ethical responsibilities, which ethical questions are of importance to them, and how they believe the industry should be regulated.

    The theoretical framework of the study uses media ethics, social responsibility theory, media accountability theory, and stockholder and stakeholder theory as its base. The study was performed using a qualitative method through interviews and the interpretation of these. The results of the study finds that the consulted advertisers have set opinions of what they themselves would decline to work with for ethical reasons, and has also been able to identify five main categories of ethical issues that they attach great importance to. The advertisers state a strong sense of ethical responsibility, but also that they may have a hard time exercising that sense if their clients offer resistance, as the economical implications of losing a client often is a strong incentive to let the client have their way. The study also found that the advertisers thought the current system of regulation of the industry to be invisible and toothless, and instead they sought more public discussion as a form of regulation. In conclusion I have been able to ascertain that the consulted advertisers have a generally high grade of self-reflection in regards to ethical matters, although they can feel restricted about how well they are able to exercise the responsibility they feel towards society as a whole.

  • 188.
    Borg, Erika
    et al.
    Stockholm University, Faculty of Humanities, Department of Media Studies.
    Jones Pettersson, Sara
    Stockholm University, Faculty of Humanities, Department of Media Studies.
    POLITISKA MEDIEDREV: En komparativ studie om nyhetsmediernas framställning och gestaltning av Anna Kinberg Batra och Håkan Juholt2018Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [sv]

    Hur gestaltas en politisk skandal i nyhetsmedia? Anna Kinberg Batra och Håkan Juholt är två exempel på politiska ledare som tvingats lämna sina poster, bland annat efter hårt tryck från medierna. Efter Kinberg Batras avgång som partiledare för Moderaterna väcktes debatten om hennes könstillhörighet samt roll som kvinnlig ledare inom den politiska sfären. Juholts politiska skandal bemöttes även den hårt i media och utgjorde det mediedrev som slutligen skulle leda till hans avgång.

    Genom att jämföra den politiska skandalen som kretsade kring Kinberg Batra samt den som cirkulerade kring Juholt, ämnar studien att undersöka om det går att utläsa några betydande skillnader i nyhetsrapporteringen av de båda fallen. De frågeställningar som studien utgår från behandlar Svenska Dagbladets gestaltning av Kinberg Batra och Juholt, samt de eventuella skillnader som går att se mellan de två politiska skandalerna. Genom en konkretisering av van Dijks kritiska diskursanalys studerades åtta stycken nyhetsartiklar från Svenska Dagbladet. Artiklarna avser perioden för partiledarnas avgångar och analyseras utifrån teorier som representation, genus och framing. Utöver dessa teorier presenteras även tidigare forskning inom politisk kommunikation, mediedrev samt kvinnlig och manlig representation i media. Resultatet av undersökningen påvisar skillnader och likheter mellan de två fallen. Slutsatserna av resultatet kan därmed konstatera att de skillnader som är framstående i rapporteringen främst kan härledas till frågan om genus samt nyhetsmedias framställning av de båda fallen. De likheter som kan utläsas i rapporteringen av de två före detta partiledarna visar på att de båda mer eller mindre har beskrivits utifrån personliga attribut.

  • 189.
    Borg, Tommy
    et al.
    Mid Sweden University, Faculty of Science, Technology and Media, Department of Media and Communication Science.
    Andersson, Anton
    Mid Sweden University, Faculty of Science, Technology and Media, Department of Media and Communication Science.
    Urborn, Christoffer
    Mid Sweden University, Faculty of Science, Technology and Media, Department of Media and Communication Science.
    Var finns kvinnorna?2014Student paper first term, 5 credits / 7,5 HE creditsStudent thesis
    Abstract [sv]

    I den här uppsatsen gör Anton Andersson, Christoffer Urborn och Tommy Borg under sin andratermin på Journalistprogrammet en kvantitativ analys av könsfördelningen i Sundsvalls Tidning ochDagbladet. I undersökningen analyserades både text och bild i en veckas upplagor av bådatidningarna under våren 2014. Analysen omfattar endast tidningarnas egna material och inköptaartiklar. Material inskickat av läsare eller företagsannonser ingår inte i undersökningen.!Studien visar att tidningarnas namnomnämningar i text domineras av det manliga könet, endast varfjärde namn som fanns att läsa var ett kvinnligt. I bildsättningen var könsfördelningen mer jämn,men även där är männen överrepresenterade. Sportdelen sticker ut som den minst jämställda delendär endast var tionde person som omnämns är kvinna, medan förstasidan och de allmänna nyheternahåller en relativt jämn fördelning.

  • 190.
    Borgen, Turid
    Stockholm University, Faculty of Humanities, Department of Media Studies.
    Mellom samfunnsoppdrag og marked: En studie av utviklingen av sjefredaktørrollen i utvalgte norske og svenske mediehus fra 1985 til 20152017Doctoral thesis, monograph (Other academic)
    Abstract [en]

    The dissertation analyses changes in the role of editors-in-chief in ten leading Norwegian and Swedish media houses – today owned by either Bonnier or Schibsted – in light of the potential tensions between journalistic ideals and market demands. This duality is studied over a period of 30 years, from 1985 to 2015. The most defining changes in the structural framework under which editors-in-chief work are the ongoing technological revolution, the transformation from an analogue into a digital society, and structural, economic changes related to this development. Methodologically, the study builds on data from qualitative in-depth interviews, mainly with 33 past and present editors-in-chief. It also contains a study of how the role of editors-in-chief has been reported and discussed in the magazines of two media branch organisations. The changing role of editors-in-chief is analysed within an institutional perspective. The main empirical results are as follows: (1) Owners and company management have considered the recruitment of editors-in-chief to be highly important throughout the period, and they have used their influence actively. Internal recruitment processes are a standard procedure. Very few of those chosen are women; men recruit other men. The last decade shows a recruitment process becoming more centralized and professionalized. (2) Most editors-in-chief represented in the study have a background in the newsroom. This has traditionally been the main qualification. (3) Regular meetings have structured most of the working hours for editors-in-chief. From an institutional perspective, meetings have played a norm-setting and ritualised role. During the last decade, some of those meetings have included not only journalists but also employees from other departments. (4) Those respondents who were active during the last period investigated perceive the increased speed of work on a daily basis and the more complex editorial role as the main changes and challenges. (5) Many of the respondents are so-called ‘silent’ editors. Due to a lack of time, they do not write much in their own papers. Lately, this has changed to some extent, especially among Swedish editors. This finding is one of the major differences between Norwegian and Swedish editors-in-chief. (6) Editors are still responsible for journalistic content, but demands on the part of commercial management have gradually become more important, and strategic decisions have become more centralized. The metaphor about the need to balance the demands of the ‘Marketplace and Cathedral’ has been replaced by the metaphor ‘We are all in the same boat’. The journalistic institution is under pressure. (7) Despite the immense technological and economic changes in the business and in the structural framework, there is also stability in the role due to the robust nature of journalism as an institution. The role of editor-in-chief is complex, and during the last 30 years, it has become even more so. The structural conditions have affected the role in various ways. While the basic tasks of editors-in-chief remain rooted in editorial work, downsizing and market demands have simultaneously undermined the autonomy and power of editors-in-chief, especially in relation to central media group management. 

  • 191.
    Borko, Barbara
    Jönköping University, School of Education and Communication, HLK, Media and Communication Studies.
    What Lies Underneath the LOVEly Image of sLOVEnia?: The construction of Slovenia and its national identity through nation branding on the website “I feel Slovenia”2017Independent thesis Advanced level (degree of Master (One Year)), 10 credits / 15 HE creditsStudent thesis
  • 192.
    Borovic, Valeria
    Halmstad University, School of Education, Humanities and Social Science.
    Demokratin i skymundan av filterbubblan: En kvalitativ innehållsanalys kring filterbubblor och deltagardemokrati2018Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    This thesis is about the phenomenon filter bubble and how it affects the participant democracy. The purpose of this thesis is to analyze how participant democracy is presented together with the filter bubbles in articles of filter bubbles. The questions that is answered inthis thesis is: In which way is filter bubble described in the Swedish newspapers “Dagens Nyheter” and “Svenska Dagbladet”? How is participant democracy presented in relation tofilter bubbles? The results show us that the Swedish newspapers DN and SvD is presenting the filter bubbles in their articles and has different arguments that goes within the participant democracy.

  • 193.
    Boström Nilson, Tobias
    Linnaeus University, Faculty of Arts and Humanities, Department of Media and Journalism.
    Yttrandefrihet, hit men inte längre.: En kvalitativ studie om vilka perspektiv som framkom när Nya Tider medverkade på Bok- och Biblioteksmässan 20172018Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    This paper aims to examine the different perspectives that emerged during the debate surrounding the right-wing newspaper “Nya Tider” and their participation at the Swedish bookfair in Gothenburg back in 2017. The study relies on the theoretical foundation that is known as Spiral of Silence and Agenda-Setting. But is examined and operationalized by the historical perspective given by John Durham Peters in his book “courting the abyss”. Peters portrays in his book a variety of different takes on the free speech phenomenon. The study’s aim was then to see if similar perspective were protruding now as it has before.A research question regarding what perspective were protruding in the debate that followed “Nya Tider” and their announcement that they were going to attend the bookfair once again where therefore coined. The direct translation of this questions is “What perspective of where the limit of free speech should be drawn is present in the Swedish media outlet regarding the debate of “Nya Tider” participation at the book fair in Gothenburg 2017.In order to examine what perspective protruded in the debate the approach of a qualitative content analysis was deemed the best way to examine the phenomenon. A total of (n) 36 articles were systematically analyzed and a total of 4 perspectives where formed, the liberal, the absolutistic libertarian, the opponent perspective and the victim perspective. Each one different from each other. The study also examined the level occurrence of the different perspective and found that in 18 out of the 36 article’s the opponent perspective where present, whereas the absolutistic libertarian perspective only occurs in 4 out of the 36 articles’. A big difference where therefor found in what coverage the different perspectives were given in the Swedish news outlets.In a time where political censorship is at a rise around Europe with the implementation of laws that prevent people from speaking their minds. Or compelling them to address people a certain way, not by choice but by legislation, the need to examine what perspectives are occurring in our media might for the uneducated seem like a vague way to approach a complicated matter.But Agenda-Setting research has shown that the media agenda affects both the public agenda as well as the legislative part of our society. Therefore, a lack of occurrence of certain perspectives can also affect what laws are put in place. It is therefore imperative to examine what sort of perspective occurs in the Swedish debate to prevent an infraction of the Swedish free speech law, and to keep Sweden a free, secular society.

  • 194.
    Boulter, Caitlin
    Uppsala University, Disciplinary Domain of Humanities and Social Sciences, Faculty of Theology, Department of Theology.
    Unheard Voices: Representation of Roma in Swedish and German Media Discourse2015Independent thesis Advanced level (degree of Master (Two Years)), 20 credits / 30 HE creditsStudent thesis
    Abstract [en]

    This thesis examines the prevalence of Roma voices in Swedish and German newspaper articles specifically about Roma individuals or groups. It explores the importance of discursive self-representation for minority and marginalised groups, and evaluates the level of participation afforded to the Roma in three of the largest newspapers in each country, across a varied political spectrum. Sweden and Germany both profess to be seeking solutions to the widespread discrimination against Roma within their own countries and across Europe, and therefore provide interesting comparative case studies, both due to their historical relationship with Roma populations and in light of contemporary events. This study uses quantitative analysis to determine the percentage of newspaper articles about Roma that include a Roma voice and qualitative analysis to investigate the variety of voices included. The findings are then analysed using theories regarding European identity-building, Orientalism, and media analysis. The thesis concludes with a reflection upon the impact of under- or misrepresentation on minority groups, and includes recommendations for the improvement of representation and participation of marginalised voices in media discourse.

  • 195.
    Bouvier, Gwen
    Aberystwyth University, Aberystwyth, Ceredigion, United Kingdom .
    Breaking News: the First Hours of the BBC Coverage of 9/11 as a Media Even2005In: Journal for Crime, Conflict and the Media, ISSN 1741-1580, Vol. 1, no 4, p. 19-43Article in journal (Refereed)
  • 196.
    Bradson, Christopher
    et al.
    Uppsala University, Disciplinary Domain of Humanities and Social Sciences, Faculty of Social Sciences, Department of Informatics and Media.
    Amanuel, Sofia
    Uppsala University, Disciplinary Domain of Humanities and Social Sciences, Faculty of Social Sciences, Department of Informatics and Media.
    Designing Communication for Dialogue and Engagement: The Volkswagen Emission Scandal in Sweden2018Independent thesis Advanced level (degree of Master (Two Years)), 20 credits / 30 HE creditsStudent thesis
    Abstract [en]

    Title: Designing Communication for Dialogue and Engagement

    Authors: Christopher Bradson & Sofia Amanuel

    Level: Master Thesis, 30p 

    Keywords: Dialogue, Communication Design, Stakeholder engagement, Stakeholder communication, CSR communication

    Background: The changed attitudes about the role of business in today's contemporary society alongside with globalization and the evolved media-information environment has enlarged the pressures on businesses in regards to how they should pursue profitability, while responding to demands about accountability that is motivated beyond financial gain. There is a need for a better understanding about communication choices and how these are perceived by intended stakeholders, in order to accelerate effective communication that initiates stakeholder engagement.

    Research Questions:(1)How is Volkswagens communication design constructed in creating dialogue and engagement after a corporate scandal with its customers? (2)How does Swedish Volkswagen customers, in attribute of being external stakeholders, perceive the opportunities for engagement based on the four selected Volkswagen tools? What challenges does Volkswagen encounter when trying to create dialogue through these tools?

    Purpose: The purpose of this thesis is to examine how Volkswagen is creating opportunities for stakeholder dialogue and engagement through the theoretical perspective of communication design. By engagement we mean one-way or two-way communication, where stakeholders seek out or take part of communicative messages provided by the organisation.The study aims to examine how Volkswagen has designed their communication efforts, after being subjected to a global corporate scandal which proposed public demands for accountability and responsibility.

    Theoretical Framework: The framework consists of Communication theories, giving considerable space to literature from theorists Aakhus and Bzdak whom developed the framework for communication design used in this study. Additionally, the framework includes a smaller selection of CSR, Public Relation, and Media research focusing on stakeholder engagement. 

    Method: We have taken two parallel methodological pathways. The first method involved applying for elements provided by Aakhus and Bzdak framework for reconstructive design, while doing a thematic analysis on the media texts provided by the tools. The second research question was examined by conducting semi-structured interviews with Swedish Volkswagen stakeholders in order to gain a deeper understanding if Volkswagens communicative instruments were enabling engagement.  

    Findings & Conclusions: Our study concludes that Volkswagen is showcasing constructs in their design that aims to reduce scepticism among stakeholders, addressing important issues for stakeholders, providing solutions and articulating progress in multi-stake issues. Wealso conclude that Volkswagens communication messages are conveyed in a calculated way, with a persuasive nature to create an identity of being a ‘corporate good citizen’.There is a complexity in terms of diminishing scepticism, since stakeholders are being more demanding in today's society, particularly after a corporate scandal such as the one Volkswagen has been subjected to. Stakeholders are becoming more aware that companies are dictating the dialogic discourse, which affects the communication design in what motives a company incorporates in their communication. We conclude that customers felt that the opportunities to engage with the company was fairly low, and highly depended on how they where processing the nature of the messages (intrinsic/extrinsic),as well as how they defined engagement from personal beliefs and values.

  • 197.
    Bratt, Miriam
    et al.
    Södertörn University, School of Social Sciences.
    Hagnestad, Rebecca
    Södertörn University, School of Social Sciences.
    Att göra ett troll: En studie om konstruktioner av näthatares genus- och klassegenskaper i svenskt opinionsmateria2015Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [sv]

    Denna uppsats syfte är att undersöka vilken bild som konstrueras av näthatare i svensk, tryckt press och hur dessa konstruktioner kan kopplas samman med föreställningar kring genus och klass. För att undersöka detta studeras en debatt som fördes i svensk dagspress år 2014. Debatten inleddes med en artikel av Jonas Thente i Dagens Nyheter, där han diskuterar näthat som en reaktion från män med underpriviligierade klassbakgrunder, i ett samhälle med exkluderande strukturer och minskad politisk debatt kring klassklyftor. Totalt undersöks 28 artiklar, varav 9 artiklar analyseras närmre. I artiklarna undersöks skribenternas sätt att beskriva och konstruera näthatare. Denna konstruktion analyseras med hjälp av diskursanalys, utifrån Michel Foucaults definition av diskursbegreppet. Studien har genomförts med en socialkonstruktionistisk och intersektionell teoretisk utgångspunkt, där vi valt att fokusera på maktordningar gällande klass och genus. Artiklarna har analyserats med hjälp av Pierre Bourdieus teorier kring kapital, Judith Butlers teorier kring genus och Raewyn Connells teori om hegemonisk maskulinitet.   Analysen visar att skribenterna skiljer sig åt när det gäller frågan om var ansvaret för näthatarens beteende ska läggas; näthatare framställs antingen som offer för strukturer eller som förövare med eget ansvar. Vidare visas i analysen att det i de artiklar som analyserats finns gemensamma föreställningar kring näthatares genus och klass. Genustillhörigheten, att näthatare skulle vara män, tycks vara betydligt mindre ifrågasatt i materialet. Tankar kring egenskaper som kan kopplas till klassföreställningar diskuteras däremot utifrån fler perspektiv. Näthatare framställs alltså ofta som män som innehar misslyckade, maskulina egenskaper och lågt kulturellt, socialt och ekonomiskt kapital. Denna bild konstrueras genom att skribenterna använder metaforer och systematiskt upprepar tankar kring egenskaper som associerar till dessa föreställningar.  

  • 198.
    Brattlin, Martina
    et al.
    Linnaeus University, Faculty of Arts and Humanities, Department of Media and Journalism.
    Thulin, Hanna
    Linnaeus University, Faculty of Arts and Humanities, Department of Media and Journalism.
    Bortvända blickar och blandade budskap: Hur jämställdhetsintegrerade myndigheter representerar män och kvinnor på Instagram.2016Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    59 government agencies in Sweden participate in the programme Gender Main- streaming in Government Agencies (sv: Jämställdhetsintegrering i myndigheter, JiM). This programme aims to better the equal opportunities for women and men to shape society and their own lives. At the same time the social networks are steadily rising in popularity and they are excellent tools for the government agencies to communicate their values regarding equality to a broad audience in an easy and effective matter. Previous research focus mostly on the effect the content of social media have on the audience but the aim of this study was rather to examine how men and women are represented on Instagram accounts run by government agencies. This was done through a quantitative content analysis where 400 pictures posted on Instagram by Arbetsförmedlingen, Försvarsmakten, Polismyndigheten and Sida were analysed with the help of variables based on previous studies. The results showed that both men and women are portrayed with certain gender stereotypes and that government agencies are more or less equal in their frequent use of men and women in their Instagram posts. 

  • 199.
    Bring, Lisa
    Jönköping University, School of Education and Communication, HLK, Media and communication science.
    Barnmorskan Bertil och floristen Leif: En innehållsanalys om hur män kvinnliga yrken framställs i svensk dagspress2013Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [sv]

    Kvinnliga yrken är yrken som domineras av kvinnor, exempelvis barnmorska,

    tandhygienist, sjuksköterska och förskollärare. Men det finns även män som har

    dessa yrken och det skrivs också då och då om dem i tidningar. De är ovanliga, men

    blir vanligare då det görs satsningar för att få in fler män på dessa arbetsplatser.

    Att undersöka hur de framställs i media och se vilka varianter av manlighet som

    förmedlas är syftet med denna undersökning. Materialet kommer från svensk

    dagspress och innefattar både lokala och rikstäckande tidningar.

    För att svara på frågeställningarna gjordes en kvalitativ innehållsanalys. Materialet

    omfattar tolv artiklar med intervjuer med män i kvinnodominerade yrken.

    Resultatet visar att de flesta männen inte tänker så mycket på manligt och kvinnligt

    och känner inte att deras manlighet är hotad av det kvinnliga yrket. De män som

    känner en motsättning mellan manlighet och yrket var äldre. I artiklarna framhålls

    det att männen trivs med yrket, att de är ovanliga på arbetsplatsen och är

    omvårdande som personer.

  • 200.
    Brodelis, Melinda
    et al.
    Mid Sweden University, Faculty of Science, Technology and Media, Department of Media and Communication Science.
    Lorek, Nora
    Mid Sweden University, Faculty of Science, Technology and Media, Department of Media and Communication Science.
    Vad är en vinnarbild?: En kvantitativ studie av vinnarbilderna i Årets Bilds kategorier Nyhetsbild Sverige och Nyhetsbild Utland 2006-20152016Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [sv]

    I denna uppsats görs en bildanalys av vinnarbilderna i den svenska pressfototävlingen Årets

    Bild i kategorierna Nyhetsbild Utland och Nyhetsbild Sverige åren 2006-2015. Syftet med

    studien är att undersöka skillnaderna i de två valda kategorierna och att se om teorierna om

    lidande som porträtteras stämmer överens med våra resultat eller ej.

    Genom en analys av vinnarbilderna i de två kategorierna vill vi visa på eventuella strukturer i

    prisbelönta nyhetsbilder samt lägga en grund för framtida och mer ingående forskning av

    vinnande nyhetsbilder i svenska pressfototävlingar.

    Studien är en kvantitativ undersökning där vi använt oss av bildanalyser av de 54 bilder som

    vunnit i nyhetsbildskategorierna mellan 2006-2015. Vi har använt oss av retorisk och

    semiotisk bildanalys. Resultatet vi fått visar att vinnarbilderna i kategorierna huvudsakligen

    visar ett begränsat antal teman; naturkatastrofer, fattigdom och sociala problem samt krig och

    konflikt. Majoriteten av bilderna är negativt laddade och föreställer människor som visar

    negativa känslor. Samtliga bilder förutom en som kammade hem pris, innehöll detaljer som

    gjorde att de stack ut från mängden och som tilltalade oss. Exempel på det är punctum eller

    symboler som syntes i bilden. Det gjorde att vi drog slutsatsen att det är en av faktorerna som

    påverkar bildens chans att vinna i tävlingar som Årets Bild.

1234567 151 - 200 of 1980
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