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  • 1.
    Ghita, Cristina
    Uppsala University, Disciplinary Domain of Humanities and Social Sciences, Faculty of Social Sciences, Department of Informatics and Media.
    In Defence of Subjectivity: Autoethnography and studying technology non-use2019In: Proceedings of the 27th European Conference on Information Systems (ECIS), 2019Conference paper (Refereed)
    Abstract [en]

    Despite calls for the use of reflexive methods in Information Systems, few notable autoethnographic works have made an impact in the field. This paper acknowledges the increase of interest in topics related to technology non-use and offers autoethnography as a possible solution to methodological challenges in studying absence of technology. As autoethnography allows the researchers to experi- ence the effects of technology absence first hand, evocative accounts emerge making visible practices and phenomena that were not apparent before, or bringing into question assumed behaviours. The paper uses a vignette from an autoethnographic study to illustrate the type of data that can emerge, followed by a discussion on the validity and legitimacy of the method, as well as concrete possible steps researchers can take in planning autoethnographic work. Furthermore, an argument is present- ed in defence of subjectivity as way of interrogating topics in which trustworthiness and authenticity are of utmost value. Finally, the merits of autoethnography are presented to the community of Infor- mation Systems researchers who are interested in investigating technology adoption as well as non- adoption through qualitative methods.

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