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Hanging installation which strengthens a business' image
Mälardalen University, School of Innovation, Design and Engineering.
2016 (English)Independent thesis Basic level (university diploma), 10 credits / 15 HE creditsStudent thesis
Abstract [en]

The purpose of this project is to use the tools and methods used when developing a product to develop a large hanging installation for a business wishing to strengthen their identity. The business is that of a local gym, Crossfit Walleye. The business continuously strives to develop their members as athletes as well as their gym as a space which portrays the identity of the business.By introducing an installation, Crossfit Walleye hopes to strengthen their identity and continue in their development. The installation shall blend in with the current gym environment and also enhance the atmosphere of its environment. Therefore the problems which were undertaken through this project include discovering how the business’ image could be displayed through a large, hanging installation, what form the installation would take, and determining what components and manufacturing methods would be necessary to bring the installation to fruition.The methods used through this process included examining all aspects of the problems set out, examining the current gym environment, conducting interviews of both the business owners and the members, and observing other current products which would fulfill the problems set out in similar ways. Solutions to the problem were modeled in various ways such as both physically and digitally, and in all sizes such as scaled-down and life size. The manufacturing methods and materials were also explored for producing the separate components.The final product resulted in a large hanging installation which conforms to the requirements set out by Crossfit Walleye. It resembles three hanging banners which would be placed in the corner of the large gym space. The final piece fits in with its current surroundings through shape, color, and feeling, as well as strengthening the atmosphere of the gym. By following a technical method and utilizing processes such as those used in product design, a sculptural installation was realized which adds interest and a visual focal point to the gym environment and strengthens Crossfit Walleye’s image.

Place, publisher, year, edition, pages
National Category
Production Engineering, Human Work Science and Ergonomics Engineering and Technology
URN: urn:nbn:se:mdh:diva-32443OAI: diva2:951725
Subject / course
Product and Process Development
Available from: 2016-08-15 Created: 2016-08-10 Last updated: 2016-08-15Bibliographically approved

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School of Innovation, Design and Engineering
Production Engineering, Human Work Science and ErgonomicsEngineering and Technology

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