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Små möjligheter är början på större företag: En fallstudie av tre småföretag och deras beslut att insourca
Linköping University, Department of Management and Engineering, Business Administration. Linköping University, Faculty of Arts and Sciences.
Linköping University, Department of Management and Engineering, Business Administration. Linköping University, Faculty of Arts and Sciences.
2016 (Swedish)Independent thesis Advanced level (degree of Master (One Year)), 20 credits / 30 HE creditsStudent thesisAlternative title
Small opportunities are the beginning of great enterprises : A case study of three small enterprises and their decision to insource (English)
Abstract [sv]

Bakgrund: Outsourcing är ett fenomen som rönt mycket uppmärksamhet under de senaste två decennierna, och kan ses som en trend. De företag som väljer att outsourca gör detta för att få de fördelar som outsourcing sägs ge. Trots de många fördelar indikerar ny forskning på att en del företag väljer att avsluta sina samarbeten med sina leverantörer. Dessa företag går därför emot trenden att outsourca.

Syfte: Syftet med uppsatsen är att förklara varför småföretag väljer att insourca en specifik aktivitet. Uppsatsen ämnar testa begrepp från forskning kring outsourcing och backsourcing som förklaring till insourcing, samt identifiera hur insourcingprocessen ser ut för småföretag.

Metod: Denna studie har tillämpat en kvalitativ metodansats där en fallstudie har utförts på tre småföretag. Datainhämtningen har skett genom intervjuer med företagens ägare/VD.

Slutsats: Småföretags främsta anledning till att insourca en aktivitet härleds till ökad kontroll och service, men kan även härledas till ägarnas egenskaper som person. Insourcing är ett även ett sätt att garantera ett mervärde för kunden och på så sätt skapa långsiktiga, stabila och lönsamma relationer.

Abstract [en]

Background: Outsourcing is a phenomenon that has gained a lot of attention during the last two decades, and can be seen as a trend. The companies who choose to outsource do it to acquire the benefits that outsourcing can give. Despite the benefits, more recent studies shows that companies choose to end their cooperation with their suppliers. These companies therefore go in the reverse direction of the trend that says that companies should outsource.

Aim: The aim of this studie is to explain why small entreprises choose to insource a specific activity. The studie will try to test different concepts from research regarding outsourcing and backsourcing to explain insourcing. The study also aims to identify how the the insourcing process looks like for small enterprises.

Methodology: This studie has applied a qualitative method, where a case study has been used on three small enterprises. The collection of the data was made through interviews with the owner/CEO of the company.

Conclusion: The two leading motives why small enterprises choose to insource an activity are because of higher degree of control and service, but also because of the characteristics of the owner of small enterprises. Insourcing is also a way of securing a high value in the offering of products to the customers and thereby create more stable, long-term and profitable relations with their customers.

Place, publisher, year, edition, pages
2016. , 108 p.
Keyword [en]
Insourcing, outsourcing, backsourcing, small entreprises
Keyword [sv]
Insourcing, outsourcing, backsourcing, småföretag
National Category
Business Administration
Identifiers
URN: urn:nbn:se:liu:diva-130096ISRN: LIU‐IEI‐FIL‐A‐‐16/02197‐‐SEOAI: oai:DiVA.org:liu-130096DiVA: diva2:947320
Subject / course
Master Thesis in International Business and Economics Programme (Business Administration)
Presentation
2016-06-09, 10:44 (Swedish)
Supervisors
Examiners
Available from: 2016-08-31 Created: 2016-07-07 Last updated: 2016-08-31Bibliographically approved

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