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Upplevelsen av arbetsgivarattraktionen och upplevelsen av rekryteringsprocessen: En kvantitativ studie om skillnaden mellan de som anställts respektive inte anställts vad gäller upplevelsen av arbetsgivarattraktionen samt rekryteringsprocessen.
University of Gävle, Faculty of Health and Occupational Studies, Department of Social Work and Psychology.
University of Gävle, Faculty of Health and Occupational Studies, Department of Social Work and Psychology.
2016 (Swedish)Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
Sustainable development
Sustainable development according to the University's criteria is not relevant for the essay/thesis
Alternative title
The experience of employer attractiveness and the recruitment process. : A quantitative study about the difference between the employed and not employed in terms of the experience of the employer attractiveness and recruitment process. (English)
Abstract [en]

The purpose of the study was to investigate if there was a difference in the experience of employer attractiveness and experience of recruitment process, based on whether the respondent had received employment or not at the selected organization.

The purpose was also to investigate whether there was a correlation between experience of employer attractiveness and experience of recruitment process. The questionnaire used contained questions about the experience of the recruitment process and employer attractiveness, the latter was measured using the Employer Attractiveness scale. The study showed that those who became employed rated all dimensions of employer attractiveness higher. Furthermore, the study showed that those who became employed rated the dimensions fairness and treatment higher. As for the experience of the usability of the recruiting tool there were no differences between the groups. The results also showed a positive correlation between experience of the recruitment process and experience of employer attractiveness.

Abstract [sv]

Syftet med föreliggande studie var att undersöka om det fanns någon skillnad vad gäller upplevelsen av arbetsgivarattraktionen samt upplevelsen av rekryteringsprocessen utifrån om arbetssökande, till en kommun i Mellansverige, fått en anställning eller inte fått anställning. Syftet var även att undersöka om de fanns ett samband mellan upplevelsen av arbetsgivarattraktionen och upplevelsen av rekryteringsprocessen. Enkäten innehöll frågor som behandlade upplevelsen av rekryteringsprocessen samt frågor hämtade från Employer Attractiveness Scale, vilket mätte arbetsgivarattraktionen. Resultatet påvisade att de som blivit anställda skattade samtliga dimensioner i arbetsgivarattraktionen högre än de som inte blivit anställda. Studien visade även att de som blivit anställda skattade dimensionerna gällande den upplevda rekryteringsprocessens dimensioner rättvisa och bemötande högre än de som inte blivit anställda. Vad gäller upplevelsen av användarvänligheten påvisades ingen skillnad mellan grupperna. Resultatet visade ett positivt samband mellan upplevelsen av rekryteringsprocessen och upplevelsen av arbetsgivarattraktionen.

Place, publisher, year, edition, pages
2016. , 28 p.
Keyword [en]
Employer Attractiveness, Recruiting process, Employer Attractiveness Scale, Employer Branding
Keyword [sv]
Arbetsgivarattraktion, rekryteringsprocess, Employer Attractiveness Scale, Employer Branding.
National Category
Work Sciences
Identifiers
URN: urn:nbn:se:hig:diva-22087OAI: oai:DiVA.org:hig-22087DiVA: diva2:946217
Subject / course
Psychology
Educational program
Human resources and labour relations
Presentation
2016-06-09, 51:222, Kungsbäcksvägen 47, Gävle, 09:00 (Swedish)
Supervisors
Examiners
Available from: 2016-08-16 Created: 2016-07-04 Last updated: 2016-08-16Bibliographically approved

Open Access in DiVA

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Funk, LinaJohansson, Anna
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Department of Social Work and Psychology
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