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Självkvantifiering för minskad miljöpåverkan: Ett försök att minska köttkonsumtion genom återkoppling
KTH, School of Computer Science and Communication (CSC).
KTH, School of Computer Science and Communication (CSC).
2016 (Swedish)Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesisAlternative title
Quantified Self for decreased environmental impact : An attempt to decrease meat consumption using feedback (English)
Abstract [sv]

Användningen av självkvantifieringsapplikationer är utbredd, men dess utförande långt från fulländat. Den användning som förekommer är nästintill uteslutande koncentrerad till självförbättring. I denna undersökning appliceras denna trend av självförbättring på en global hållbarhetskontext med syfte att minska klimatpåverkan kopplat till livsmedelskonsumtion. Här avses undersöka hur återkoppling i en självkvantifieringsapplikation kan utformas för att förändra en specifik vana, köttkonsumtion. Undersökningen som utfördes bestod i en kvantifieringsstudie där deltagare på egen hand kartlade sin livsmedelskonsumtion utifrån huruvida den var vegetarisk eller ej. Deltagarna i studien fick ta del av olika typer av återkoppling på sin konsumtion. För hälften av deltagarna sattes den personliga konsumtionen i förhållande till den genomsnittliga konsumtionen. Den andra hälften tog istället del av vetenskapligt grundade påståenden om hur konsumtionen måste se ut för en hållbar framtidsutveckling. Ingen av grupperna visade på någon definitiv beteendeförändring av köttkonsumtionen. Deltagarna efterfrågade olika återkoppling beroende på deras mål och viljor samt förkunskaper. Självkvantifering i detta syfte togs väl emot och deltagarna var positiva till användningen, men önskade ytterligare återkoppling.

Abstract [en]

The use of Quantified Self (QS) applications is widely spread, however, its design and potential is far from fulfilled. Today, its main focus is on self-improvement. This essay aims to investigate how self-improvement can be put in a global sustainable context and how the feedback in a QS-application can be designed to change one specific habit, meat consumption. The survey consisted of a logging phase where participants logged their food consumption in terms of whether each meal was vegetarian or not. The participants in the study were divided into two groups that got two different types of feedback on their consumption. The first group’s feedback consisted of a relation between each participants individual meat consumption related to the mean score of the rest of the group, while the other group got information about scientifically established facts about future sustainable meat consumption. Neither of the groups showed any definite behaviour change in their meat consumption. Results show that the participants had needs for individually designed feedback depending on their motivation, ability and attitudes to the issue. The concept of self quantization got positive feedback in the post-study survey participants were asked to answer, although many of participants requested more interactivity and differently designed feedback content.

Place, publisher, year, edition, pages
2016.
Keyword [en]
"Quantified self" "Behaviour change" "Social comparison" "Sustainability" "Meat consumption"
Keyword [sv]
"Självkvantifiering" "Beteendeförändring" "Social jämförelse" "Hållbarhet" "Köttkonsumtion"
National Category
Media and Communication Technology
Identifiers
URN: urn:nbn:se:kth:diva-188824OAI: oai:DiVA.org:kth-188824DiVA: diva2:939457
Subject / course
Media Technology
Educational program
Master of Science in Engineering - Media Technology
Supervisors
Examiners
Available from: 2016-06-22 Created: 2016-06-19 Last updated: 2016-06-22Bibliographically approved

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CiteExportLink to record
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Citation style
  • apa
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  • nn-NB
  • sv-SE
  • Other locale
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Output format
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