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- Jag har en idé! - Vad sa du, sa du?: En studie om den kommunikativa förmågans betydelse för kreativitet i stora organisationer
Mälardalen University, School of Innovation, Design and Engineering.
Mälardalen University, School of Innovation, Design and Engineering.
2016 (Swedish)Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesisAlternative title
- I have an idea! - What did you say, you say? : A study about the communicative ability’s meaning for creativity in large companies. (English)
Abstract [en]

The purpose of this study is to gain understanding of how the communicative ability affects creativity in an organization.

Qualitive research with semi-structured questions with a purpose of collecting material from four respondents.

Research Question

-How do large organizations work with the communicative ability?

-How should organizations work with the communicative ability to increase the creativity among their employees?

Conclusion:

-Organisations should work with a communication strategy that allows the staff to be a part of the communication ability.

-The organisation's staff should have an awareness of how the communication ability work and how to use it by example education.

-Clear goals and visions where the staff knows its importance and feel an involvement in the organisation.

-Organisations should have an open environment that allows the staffs ideas and creative suggestions.

-Using various communication channels as individuals absorb information differently.

-A creative channel, a digital tool where the staff can help with creative suggestions.

-A leadership that will help the staff to engage in the communication ability.

Abstract [sv]

Syftet med studien är att få en förståelse om hur den kommunikativa förmågan påverkar kreativiteten i stora organisationer. 

En kvalitativ forskningsmetod med deduktiv ansats och semi-strukturerade intervjumetoder har använts i uppsatsen.

Forskningsfrågor

-Hur arbetar stora organisationer med den kommunikativa förmågan?

-Hur ska organisationer arbeta med den kommunikativa förmågan för att öka kreativiteten?

Slutsats:

-Organisationer ska arbeta med en kommunikationsstrategi som tillåter personalen att vara en del av den kommunikativa förmågan.

-Organisationens personal ska ha en medvetenhet om hur den kommunikativa förmågan fungerar samt hur den ska användas genom exempelvis utbildningar.

-Tydliga mål och visioner där personalen vet sin betydelse och kännner en delaktighet i organisationen.

-Organisationer ska ha ett öppet klimat som tillåter personalens idéer och kreativa förslag.

-Att använda varierande kommunikationskanaler eftersom individer tar åt sig information olika.

-En kreativitetskanal, ett digitalt verktyg där personalen kan bidra med kreativa förslag.

-Ett ledarskap som hjälper personalen att engagera sig i den kommunikativa förmågan.

Place, publisher, year, edition, pages
2016. , 53 p.
Keyword [en]
Internal communication, internal communication channels, strategic internal communication, information flow, creativity, innovative culture, communication, idea generation, communication, employees, leadership innovative, organisation
Keyword [sv]
Intern kommunikation, interna kommunikationskanaler, strategisk intern kommunikation, informationsflöde, idégenerering, informationsspridning, medarbetare, kommunikation, personal, ledarskap, innovativ, organisation
National Category
Other Social Sciences
Identifiers
URN: urn:nbn:se:mdh:diva-31360OAI: oai:DiVA.org:mdh-31360DiVA: diva2:915707
Subject / course
Innovation Technology
Supervisors
Examiners
Available from: 2016-04-11 Created: 2016-03-30 Last updated: 2016-04-11Bibliographically approved

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