Change search
ReferencesLink to record
Permanent link

Direct link
The scandinavian interior: The aestetic of the use
Umeå University, Faculty of Science and Technology, Umeå Institute of Design.
2015 (English)Independent thesis Advanced level (degree of Master (Two Years)), 20 credits / 30 HE creditsStudent thesis
Abstract [en]

For this master degree project I have confronted the phenomenon of a new generation of users who identify themselves more with services they can reach than with things they actually own. Such insight relates to both an increasing environmental awareness and socio-economical factors that conflict with the way the automotive industry has been developing. Commercial vehicles are a segment that could logically benefit from applying a service-approach to its design and development process. What is the aesthetic that derives from the needs of these future users? That has been the main question and focus of my thesis. My goal was to explore such aesthetic in a tangible application in the interior design of a multi-purpose van. I partner with Volkswagen Commercial Vehicles in this process.

My conclusion is that the “Aesthetic of Use“ lies in a triangularity of vehicle architecture, surface treatment and flexibility of usage. With this understanding I developed an “evaluation key” to help me judge the ideation material in order to select the best design proposal to illustrate a service based vehicle for VW. The chosen interior design proposal represents a modular system offering two distinct configurations: Labour and Premium.

The Labour architecture could be upgraded by applying and changing rentable components and would act as the base for the Premium version. The modular principle of this architecture would allow to serve the different needs of the users by mixing and combining these components.

Place, publisher, year, edition, pages
Keyword [en]
users, service, aesthetic, interior design, van
National Category
Engineering and Technology
URN: urn:nbn:se:umu:diva-110656OAI: diva2:865079
External cooperation
VW Commercial Vehicles
Subject / course
Degree Project, Transportation Design
Educational program
Master's programme in Transportation Design
Available from: 2015-10-26 Created: 2015-10-26 Last updated: 2015-10-27Bibliographically approved

Open Access in DiVA

fulltext(44095 kB)50 downloads
File information
File name FULLTEXT01.pdfFile size 44095 kBChecksum SHA-512
Type fulltextMimetype application/pdf

By organisation
Umeå Institute of Design
Engineering and Technology

Search outside of DiVA

GoogleGoogle Scholar
Total: 50 downloads
The number of downloads is the sum of all downloads of full texts. It may include eg previous versions that are now no longer available

Total: 109 hits
ReferencesLink to record
Permanent link

Direct link