Change search
ReferencesLink to record
Permanent link

Direct link
Herzberg's Motivation Factors in A Gamification Environment: How motivational factors may be applied to game design in order to describe the experience of a serious game
University of Skövde, School of Informatics.
2015 (English)Independent thesis Advanced level (degree of Master (One Year)), 15 credits / 22,5 HE creditsStudent thesis
Abstract [en]

This paper is aimed to analyze how the Motivators in Herzberg's Two-Factor theory can be applied to a game design framework, namely the MDA-framework. This is done by evaluating a feature called Detailed Feedback System which is a gamification layer aimed towards evaluating photos from predetermined categories. The evaluation is done by letting participants use the Detailed Feedback System, and later letting them participate in an online survey on how it felt to use the feature. In this paper Self-Determination Theory and the Likert-scale is used in order to find a variance in their answers. This is later explored in a comparison matrix exploring which aspects of each theoretical framework may be the most prominent. The results are also analyzed to find variance in the final result, in order to find how significant the variance is in motivation and enjoyment, and why I conclude these findings to be positive.

Place, publisher, year, edition, pages
2015. , 52 p.
Keyword [en]
Motivation, MDA-framework, Herzberg, Game Design, Gamification.
National Category
Computer and Information Science
URN: urn:nbn:se:his:diva-11577OAI: diva2:858355
Subject / course
Educational program
Serious Games - Master's Programme
Available from: 2015-10-09 Created: 2015-10-02 Last updated: 2015-12-10Bibliographically approved

Open Access in DiVA

fulltext(1203 kB)130 downloads
File information
File name FULLTEXT01.pdfFile size 1203 kBChecksum SHA-512
Type fulltextMimetype application/pdf

By organisation
School of Informatics
Computer and Information Science

Search outside of DiVA

GoogleGoogle Scholar
Total: 130 downloads
The number of downloads is the sum of all downloads of full texts. It may include eg previous versions that are now no longer available

Total: 340 hits
ReferencesLink to record
Permanent link

Direct link