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Flexibilitet och HRM: En studie av tillämpning inom e-handel
Blekinge Institute of Technology, Faculty of Engineering, Department of Industrial Economics.
Blekinge Institute of Technology, Faculty of Engineering, Department of Industrial Economics.
Blekinge Institute of Technology, Faculty of Engineering, Department of Industrial Economics.
2015 (Swedish)Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesisAlternative title
Flexibility and HRM : A study of the application in the e-commerce industry (English)
Abstract [sv]

Syfte: Syftet med uppsatsen är att skapa en ökad förståelse för de konsekvenser som interna respektive externa ansatser till bemanningsflexibilitet och därtill hörande HRM-metoder får för verksamheten avseende flexibilitet, kostnad, kvalitet och leverans. Syftet är vidare att pröva teorin om bemanningsflexibilitet, HRM-metoder och dess effekter på verksamheten mot studiens empiriska material.

Metod: Uppsatsens undersökning har genomförts med ett kvalitativt angreppssätt och grundar sig på en litteraturstudie samt egna primärkällor. Primärkällorna består av intervjuer med tre företag i e-handelsbranschen, en verksamhet där flexibilitet är av stor vikt.

Slutsatser: Extern respektive intern flexibilitet fanns vara kopplade till skilda sätt att hantera personalresursen, vilket ledde till olika konsekvenser. Enligt resultatet av undersökningen påvisas extern flexibilitet vara förknippat med hårdare HRM-metoder och vissa negativa konsekvenser av detta, som t ex lägre motivation och lojalitet samt hög personalomsättning. Trots detta var den externa flexibiliteten i fokus hos samtliga företag i studien. Undersökningen tyder dock inte på att detta inverkade negativt på objektiva prestationsmått som produktivitet och kundnöjdhet.

Abstract [en]

Purpose: The purpose of this study is to create a greater understanding of the impact that internal and external approaches to staffing flexibility and associated HRM practices have on organizational performance measures like cost, quality, delivery and flexibility. A further aim is to test the theory of staffing flexibility, HRM practices and its effects on operations on the study's empirical material.

Method: The study was conducted with a qualitative approach and is based on a literature review together with primary sources. The primary sources consist of interviews with three companies in the e-commerce industry.

Conclusions: External and internal flexibility was linked to different ways of manageing staff resources, leading to different consequences. According to the results of the survey external flexibility is associated with tougher HRM practices and certain negative consequences of this, such as lower motivation and loyalty and high employee turnover. Despite this the focus on external flexibility was prominent in all companies in the study. The study does not indicate tough that this had a negative impact on objective performance measures such as productivity and customer satisfaction.

Place, publisher, year, edition, pages
2015. , 54 p.
Keyword [en]
HRM, flexibility
Keyword [sv]
HRM, flexibilitet
National Category
Business Administration
Identifiers
URN: urn:nbn:se:bth-10737OAI: oai:DiVA.org:bth-10737DiVA: diva2:856715
Subject / course
FE1453 Bachelor's Thesis in Business Administration
Supervisors
Examiners
Available from: 2015-09-25 Created: 2015-09-24 Last updated: 2015-09-25Bibliographically approved

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