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Quality Perception:: A quantitative study of measuring quality in the Swedish insurance market
Linnaeus University, School of Business and Economics, Department of Marketing.
Linnaeus University, School of Business and Economics, Department of Marketing.
Linnaeus University, School of Business and Economics, Department of Marketing.
2015 (English)Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
Place, publisher, year, edition, pages
2015. , 101 p.
Keyword [en]
Marketing, B2B, Swedish insurance company, The 5Qs Model, Quality perception
National Category
Business Administration
Identifiers
URN: urn:nbn:se:lnu:diva-45805OAI: oai:DiVA.org:lnu-45805DiVA: diva2:847407
External cooperation
Länsförsäkring Kronoberg
Subject / course
Business Administration - Marketing
Educational program
Marketing Programme, 180 credits
Supervisors
Examiners
Available from: 2015-08-20 Created: 2015-08-20 Last updated: 2015-08-20Bibliographically approved

Open Access in DiVA

Qulaity Perception(2424 kB)164 downloads
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File name FULLTEXT01.pdfFile size 2424 kBChecksum SHA-512
90062f7419d7109a3baa23507e6272bcd552aec842cd558bf774da0222b3eebe9034c56ff98bd10cf1502666e44472a11be425f0e0ef64d41f79b8ee789096ce
Type fulltextMimetype application/pdf

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Persson, JenniferLaurenius, AndersLandin, Caroline
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CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf