Independent thesis Advanced level (degree of Master (Two Years)), 20 credits / 30 HE credits
Digital magazines change the corner stones of what a magazine is. When print restrictions no
longer apply in the digital sphere the possibilities and space can seem to be endless. This study
explores in what manners existing successful magazines are publishing their content in digital
tablet versions. Through interviews with publishers, the study also investigates the work process
and the production of digital editions. Findings from the study show that content in digital
magazines are very much the same as in printed versions, but to a high extent have interactive
additions in order to further enhance the experience and make it tailored for the tablet. Except
for interactive additions are also more images and rich media added such as video, audio and
animations. The explored titles have undergone adjustments to both content and formatting to
better fit the tablet platform.
The organisations behind the titles studied have made structural changed within their
organisation as a result of requirements from the new publishing channels. The biggest change
can be seen in those publishing houses with several titles. When the product was just print media
each title had their own work process and staff, which does not apply to digital productions.
Digital magazine production is rather spin-off departments or companies designated to make the
digital editions where the digital production can work without interference from the general
organisation where print media still is the biggest revenue source.
2013. , 99 p.