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Social rekrytering ur arbetssökandes perspektiv – en känslomässig upplevelse.
Blekinge Institute of Technology, School of Management.
2011 (Swedish)Independent thesis Basic level (degree of Bachelor)Student thesisAlternative title
The emotional experience of social recruitment from job seekers’ perspective. (English)
Abstract [sv]

Ur ett arbetsgivarperspektiv visar tidigare forskning en alltigenom positiv bild av rekrytering via sociala medier, vilket kan förklara dess ökade popularitet. För en arbetssökande däremot kan social rekrytering upplevas som ett hot mot integriteten, eftersom personlig information exponeras för arbetsgivaren. Syftet med denna enkätstudie var därför att öka kunskapen om arbetssökandes inställning till och emotionella upplevelse av social rekrytering utifrån demografiska aspekter. Resultatet från de icke-parametriska testerna visade på en något ambivalent inställning, men med positiva förtecken. Ett samband framkom mellan upplevd nytta och den generella inställningen, men även ålder hade en inverkan på attityden. Den mest framträdande känslan var intresse, men även misstänksamhet framkom. Kvinnor tenderade att uppleva mindre positiva emotioner inför fenomenet, där vana, val av socialt media, samt känslan av kontroll skulle kunna utgöra orsaksfaktorer.

Abstract [en]

Previous research shows from an employer´s perspective a thoroughly positive image of recruitment through social media, which may explain its increased popularity. For job seekers however, social recruitment might be experienced as a threat to privacy since personal information is exposed to the employer. The purpose of this survey study was to increase knowledge of job applicant attitudes and emotional experience of social recruitment based on demographic aspects. The result from the non-parametric tests revealed a somewhat ambivalent attitude, but with a positive overtone. A correlation was found between perceived benefit and the general attitude, as well as a relation between age and attitude. The most prominent feeling among the participants was interest, but also suspicion was found. Women tended to experience less positive emotions from the phenomenon, where the habit, choice of social media, and the feeling of control could all be causal factors.

Place, publisher, year, edition, pages
2011. , 27 p.
Keyword [sv]
Arbetssökande, attityder, emotioner, social rekrytering / Attitudes, emotions, job seeking, social recruitment
National Category
Other Social Sciences not elsewhere specified
Identifiers
URN: urn:nbn:se:bth-5281Local ID: oai:bth.se:arkivex23C96D8A5B6AF928C12579EB00457225OAI: oai:DiVA.org:bth-5281DiVA: diva2:832654
Uppsok
Social and Behavioural Science, Law
Supervisors
Available from: 2015-04-22 Created: 2012-04-25 Last updated: 2015-06-30Bibliographically approved

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