ICT in Marketing: A Study of The Use of Internet and Mobile Phones in Five Selected Companies in Dublin
Independent thesis Advanced level (degree of Master (One Year))Student thesis
The use of ICT in terms of Internet and Mobile Phones in selected companies in Dublin, Ireland. Its usage, adoption, diffusion in companies and its impact on organizations.
Place, publisher, year, edition, pages
2009. , 94 p.
ICT, Marketing, Internet, Mobile Phone, SMS, MMS, Email.
IdentifiersURN: urn:nbn:se:bth-3719Local ID: oai:bth.se:arkivexE64C9CB579A36BE4C125760E00498621OAI: oai:DiVA.org:bth-3719DiVA: diva2:831031
UppsokSocial and Behavioural Science, Law
Danborg, Dr. Thomas