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How companies react towards unethical statements on social media: effects on brand image
2015 (English)Independent thesis Advanced level (degree of Master (One Year)), 240 HE creditsStudent thesis
Place, publisher, year, edition, pages
2015. , 84 p.
National Category
Economics
Identifiers
URN: urn:nbn:se:hh:diva-28379OAI: oai:DiVA.org:hh-28379DiVA: diva2:816234
Subject / course
Marketing
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Examiners
Available from: 2015-06-10 Created: 2015-06-02 Last updated: 2015-06-10Bibliographically approved

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fulltext(3075 kB)434 downloads
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File name FULLTEXT01.pdfFile size 3075 kBChecksum SHA-512
1905eb1ed2bb76dbe0cbd723a84dc98e69b7fb819a3a68048946007457669d2ec5f53bf1f941b1c869224c001fba9c3e38223454c7c786d3dc22c0a2dea63374
Type fulltextMimetype application/pdf

Economics

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CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf