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Use of Social Media by Students in Denmark
Linnaeus University, Faculty of Technology, Department of Informatics.
2015 (English)Independent thesis Advanced level (degree of Master (Two Years)), 20 credits / 30 HE creditsStudent thesis
Abstract [en]

The use of social media and its accessibility through smartphones is becoming a more and more

researched topic in the field of ICT. In relation to this, the current study attempts to shed light on

the general use of social media, Facebook in particular, by youth in Danish context and pays

attention to how the accessibility to this media through smartphones affects the interaction

between individuals when being together. The research finishes with three conceptual models

which goal is to provide future design implications of the studied ICTs in a way that closer meets

the user needs and requirements. The models are – one related to Facebook, one general

application, and one related to supporting many-to-many communication.

The study is of interpretative nature, based on qualitative research approach with a main method

for data collection being qualitative semi-structured interviews. There were 8 interviews

performed – 3 with students at a secondary school in Odense, Denmark, and the rest with

students at the university in the same town. In this way an understanding of the use patterns and

issues experienced by the different age groups was attempted. Furthermore, the study contributes

with findings to certain discrepancies identified in the current literature, such as the need for

context-aware devices, type of friends on Facebook and others. Finally, due to the limited source

for data collection, the thesis does not claim for generalizability, but it should be viewed as a

small contribution to the studies related to Facebook, particularly applicable within a Danish


Place, publisher, year, edition, pages
Keyword [en]
social media, Facebook, smartphone, youth, qualitative interviews, interaction design
National Category
Information Systems
URN: urn:nbn:se:lnu:diva-41449OAI: diva2:799044
Subject / course
Educational program
Master Programme in Information Systems, 120 credits
Available from: 2015-03-30 Created: 2015-03-28 Last updated: 2015-03-30Bibliographically approved

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