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Instagram, det nya galleriet: En undersökning av konstbetraktande i sociala medier, med utgångspunkt i Jesper Walderstens Instagramkonto
Södertörn University, School of Culture and Education.
2014 (Swedish)Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesisAlternative title
Instagram, the new gallery : A study of seeing art through social media, with Jesper Walderstens Instagram account as example (English)
Abstract [en]

In my paper I adress the question of what happens in the relationship between the beholder, the artwork and the artist when they meet in the era of Web 2.0. The new smartphone based medium that I write about is Instagram. The artist i write about is the Swedish illustrator Jesper Waldersten. My purpose with this paper was to explore how the the beholder, pictures and artist relate to one another i relation to Instagram and how the interface of the smartphone and the app affect the beholder in these relationships. I also seek out to understand the difference between how Instagrams interface affect the beholder in comparison to the interface of the artists web page and his book. I use the method of qualitative empiricism to study Walderstens account. I do this study by counting number of pictures, comments, changes, descriptions and overall alterations over a set period of time. What I found out is that Instagram without a doubt is an important cornerstone of our Web 2.0 participatory-culture and that it have created a space in which we can behold art in a new kind of way. This is partly thanks to how the interface affects the picture and the beholder, but most of all because of how the different Instagram users affect each other.

Place, publisher, year, edition, pages
2014. , 36 p.
Keyword [sv]
Instagram, Jesper Waldersten, interface, web 2.0
National Category
Art History
URN: urn:nbn:se:sh:diva-26424OAI: diva2:789369
Subject / course
Art History
Humanities, Theology
Available from: 2015-02-18 Created: 2015-02-18 Last updated: 2015-02-18Bibliographically approved

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Alfredsson, Jo
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