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New Trends in Business Intelligence: A case study on the impact of organizational demands of information and new technologies on BI
Jönköping University, Jönköping International Business School, JIBS, Business Informatics.
2014 (English)Independent thesis Advanced level (degree of Master (Two Years)), 20 credits / 30 HE creditsStudent thesis
Abstract [en]

When the data warehouse concept was first introduced by IBM as a part of their new information system in 1988, the first step in the field of modern decision support systems or business intelligence was taken. Since then, academics, practitioners and solution developers have put a considerable effort in introducing new trends of these systems.

Each new trend has roots in what enterprises demand from these systems. The advances in Web technologies and social media, has led to introduction of new trends such as Cloud BI and Big Data which are both cost-effective and also have the potential to take advantage of semi-structured and unstructured data within organizations.

This paper deals with these new trends and the influences of organizational demands and new technologies and tools on them. A deep literature review deals with four major BI trends in detail. (Data warehouse, Business Performance Management (BPM), Cloud BI and Big Data). Two case studies from local Business intelligence developers are carried out in order to explore the influences mentioned above.

As the result of this study, a model is proposed that addresses the elements that affect the BI trends, both in organizational and technological perspectives. It is observed that despite the fact that lots of new trends have been introduced in the past years (e.g. Cloud BI and Big Data), it does not necessarily mean that older trends are becoming obsolete. Data warehouses and BPM systems are still being used vastly in the industry. However, the later trends can be offered to clients that have the demand for them.

The results imply that Cloud BI is mainly suitable for companies with low initial budgets and Big Data can be adopted by organizations that want to exploit their social data sources. The mere fact that both implied trends are built upon their preceding ones, has transformed data warehouses and BPM approach the ground work for any new trends to come.

Place, publisher, year, edition, pages
2014. , 71 p.
Keyword [en]
Business Intelligence, Decision support, Business Analytics, Trends in Business Intelligence
National Category
Information Systems, Social aspects Business Administration
URN: urn:nbn:se:hj:diva-25148OAI: diva2:763152
Subject / course
IHH, Informatics
Available from: 2014-11-17 Created: 2014-11-13 Last updated: 2014-11-17Bibliographically approved

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