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"Jag har tid, jag är nyfiken, det skulle vara kul att vara med (...)": -en kvalitativ studie kring eventvolontärers motivationsfaktorer
Linnaeus University, School of Business and Economics, Department of Organisation and Entrepreneurship.
Linnaeus University, School of Business and Economics, Department of Organisation and Entrepreneurship.
2013 (Swedish)Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesisAlternative title
"I have time, I am curious, it would be fun to be part of it (...)" : -a qualitative study regarding motivational factors amongst event volunteers (English)
Abstract [sv]

Uppsatsen behandlar eventvolontärer och deras motivationsfaktorer, och syftar till att identifiera vad som motiverar individer till att spendera sin fria tid engagerad i denna aktivitet. Forskare menar att eventvolontärer är oumbärliga för event och att de därmed är betydelsefulla för turismen. Eftersom volontärarbete utförs på fritiden är den fria tiden en förutsättning för aktiviteten. Forskare betonar att individer alltmer eftersträvar en aktiv fritid, där volontärarbete inbegrips, och effektivitet och erfarenhet kan nås. Eventvolontärers motivationer har studerats utifrån en kvalitativ intervjuansats i syfte att nå en djupare förståelse för individers motivationer, vilka sedan analyserats utifrån existerande teori. Empirin har kategoriserats efter teman som visar på att eventvolontärer motiveras av flertalet faktorer som existerar samtidigt. En del motivationer förekommer i tidigare studier medan andra uppfattas som nytillkomna. Tid, nyfikenhet och nöje är några av de motivationer som engagerar till medverkan. 

Abstract [en]

This essay discusses event volunteers and their motivational factors, and aims to identify the motivations for individuals wanting to spend their free time engaged in this activity. Researchers agree that event volunteers are indispensable for events and therefore important for tourism. Since volunteer work is performed during leisure time, leisure is a prerequisite for this activity. Researchers emphasize that individuals are increasingly searching for active leisure, where volunteer work is included, and effectiveness and experience can be reached. In order to reach a deeper understanding of individuals’ motivations, this subject has been studied from a qualitative interview approach, which was later analysed through existing theories. The empirical data has been categorized by themes that indicate that event volunteers are motivated by several motivations that exist simultaneously, some of which occur in previous studies while others are perceived as new additions. Time, curiosity and pleasure are some of the motivational factors that engage people in participation.

Place, publisher, year, edition, pages
2013. , 55 p.
Keyword [en]
Event, event volunteer, motivation, leisure
Keyword [sv]
Event, eventvolontär, motivation, fritid
National Category
Other Social Sciences
URN: urn:nbn:se:lnu:diva-31423OAI: diva2:686324
Subject / course
Tourism Studies
Educational program
Tourism Management Programme, 180 credits
Available from: 2014-01-27 Created: 2014-01-11 Last updated: 2014-01-27Bibliographically approved

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