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Health promotion at the workplace: Promoting health by embracing the concept of corporate social responsibility
Linnaeus University, School of Business and Economics, Department of Organisation and Entrepreneurship.
2013 (English)Independent thesis Advanced level (degree of Master (One Year)), 15 credits / 22,5 HE creditsStudent thesis
Abstract [en]

The main issues, which arise in that research project, are connected with

health dimensions.

There are emphasised points, which contribute to the employees’ health and

well-being, solutions, which organisations implement to prevent workers

from diseases and illnesses, to track their current condition of body and

mind and generally to improve their overall health situation.

From the very beginning the main stress was supposed to lie on physical

activity promotion being an integral part of health promotion at the

workplace but the obtained information from the conducted interviews

verified that idea. The research also touches other variables contributing to

the employees’ health and cons

tituting the idea of health promotion at the

workplace, namely health profiles and Corporate Social Responsibility.

It is argued who may benefit from workplace physical activities and to which

extent such programs may succeed. Interviews showed double points of

views according to the necessity to encourage employees to train within the


Basis for the discussion of the topic were interviews gained from the

interaction with the staff of the organization Xylem located in Sweden in

Emmaboda, a world leader in water solutions. The chosen methodology

based on the case study appeared to be the most relevant to explore health

issues thanks to the clear empirical example. The company was

distinguished because of the sport and rehabilitation centre, which it had in

its possession and which seemed to make Xylem be different from the

competitors and gave advantages for the employees in the form of additional

benefits causing going in for sport at the company’s expense.

The results of the research indicate that health promotion at the workplace

may be viewed as a part of Corporate Social Responsibility. The evidences for


that perspective are presented with a proper motivation mostly in the

conclusion part.

The research intended to show to the readers to what extent health

promotion at the workplace incorporating physical activities, health profiles

and CSR is important, how it is regarded and how much attention, time and

efforts is and should be devoted to deal with that dimension in a proper way.

Place, publisher, year, edition, pages
2013. , 70 p.
Keyword [en]
health promotion at workplace, physical activity promotion at worplace, Corporate Social Responsibility (CSR), health profile, sport centre, overall health policy, the idea of achieving prosperity, the idea of bridge leading to success
National Category
Business Administration
URN: urn:nbn:se:lnu:diva-28298OAI: diva2:641952
Subject / course
Business Administration - Organization Leadership
Educational program
Leadership and Management in International Context, Master Programme, 60 credits
Available from: 2013-08-20 Created: 2013-08-20 Last updated: 2013-08-20Bibliographically approved

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