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Zlatan Ibrahimovic och Cristiano Ronaldo: En studie om hur olika länders tidningar skriver om Sveriges och Portugals nationalhjältar
Södertörn University, School of Social Sciences.
Södertörn University, School of Social Sciences.
2013 (Swedish)Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesisAlternative title
Zlatan Ibrahimovic and Cristiano Ronaldo : A study of how different countries newspapers write about Sweden and Portugal's national heroes (English)
Abstract [sv]

I den här C-uppsatsen undersöks hur fotbollsspelarna Zlatan Ibrahimovic och Cristiano Ronaldo framställs i olika länders medier, i synnerhet tidningar och webbsajter. Till vår hjälp har vi använt oss av teorier om nationella stereotyper, National Sporting Heroes, idrottsstjärnor inom sportjournalistiken samt teorin om nyhetsvärdering och medielogik. Vi har gjort kvalitativa textanalyser av tidnings- och internetartiklar från sju olika länder och gjort en djupintervju med Johanna Frändén, journalist på Sportbladet och Sveriges Television. Resultatet visar att det kan finnas tydliga skillnader på hur en person eller händelse gestaltas i olika länder. Avgörande faktorer kan vara att en tidning tydligt stöttar ett landslag eller en klubb eller använder sig av nationella stereotyper kring motståndare och sig själva.

Abstract [en]

In this C-essay examines how football players Zlatan Ibrahimovic and Cristiano Ronaldo depicts in different countries media, especially newspapers and web sites. To our help we have used the theories of national stereotypes, the National Sporting Heroes, sporting stars in sports journalism and the theory of news values ​​and media logic. We have made qualitative textual analysis of newspaper and internet articles from seven different countries and made a depth interview with Johanna Frändén, journalist Sportbladet and Swedish Television. The results show that there may be a distinct differences in how a person or event depicted in different countries. Essential factors may be that a newspaper clearly support a national team or a club or uses the national stereotypes surrounding opponents and themselves.

Place, publisher, year, edition, pages
2013. , 59 p.
Keyword [en]
Cristiano Ronaldo, football, media design, national stereotypes, soccer, sports journalism, Zlatan Ibrahimovic.
Keyword [sv]
Cristiano Ronaldo, fotboll, mediers gestaltning, nationella stereotyper, sportjournalistik, Zlatan Ibrahimovic.
National Category
Media Studies
Identifiers
URN: urn:nbn:se:sh:diva-19294OAI: oai:DiVA.org:sh-19294DiVA: diva2:633377
Subject / course
Journalism
Presentation
2013-06-03, Södertörns Högskola, Huddinge, 15:00 (Swedish)
Uppsok
Medicine
Supervisors
Examiners
Available from: 2013-06-27 Created: 2013-06-26 Last updated: 2013-06-27Bibliographically approved

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Type fulltextMimetype application/pdf

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CiteExportLink to record
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Citation style
  • apa
  • ieee
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Output format
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