Change search
ReferencesLink to record
Permanent link

Direct link
What is Good Design?: On the problem of stereotypes and innovation in character design as reflected through the mentor archetype
Gotland University, School of Game Design, Technology and Learning Processes.
2013 (English)Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
Abstract [en]

This thesis aims to analyze the conventions of Character Design, and how one may innovate without losing visual communication. Focus is put on discussing stereotypical patterns as an inescapable but potentially harmful aspect of human behavior. The type of character being examined is the Mentor Archetype, as known in the Hero’s Journey, but also used throughout narrative in all its forms. A number of mentor characters from film, animation and video games are examined in order discern what common elements there are to the various depictions of mentors found throughout both historic and popular culture, and a small number of pictures displayed to prove points. The terms archetype, stereotype, cliché and sign are looked at, and their role in the area of Character Design examined, with support from literature and articles. The social, societal, psychological and philosophical ramifications of these terms and how they relate to Character Design and the audience are discussed with further support from literature and articles. Conclusions are drawn of the importance of innovation and the harmful nature of stereotypes, and new kinds of further research are suggested.

Place, publisher, year, edition, pages
2013. , 37 p.
Keyword [en]
character, design, stereotype, archetype, cliche, sign, mentor, film, animation
National Category
Design Media Engineering
URN: urn:nbn:se:hgo:diva-1952OAI: diva2:631451
Subject / course
Game Design (HGO)
Educational program
Computer Graphics and Animation (HGO)
Available from: 2013-08-15 Created: 2013-06-20 Last updated: 2013-08-15Bibliographically approved

Open Access in DiVA

What_is_Good_Design_On_the_Problem_of_Stereotypes_in_Character_Design_by_Jerry_Nybäck(1107 kB)658 downloads
File information
File name FULLTEXT01.pdfFile size 1107 kBChecksum SHA-512
Type fulltextMimetype application/pdf

Search in DiVA

By author/editor
Jerry, Nybäck
By organisation
School of Game Design, Technology and Learning Processes
DesignMedia Engineering

Search outside of DiVA

GoogleGoogle Scholar
Total: 658 downloads
The number of downloads is the sum of all downloads of full texts. It may include eg previous versions that are now no longer available

Total: 878 hits
ReferencesLink to record
Permanent link

Direct link