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Impact of the healthy messages on the French consumers' behavior
Halmstad University.
Halmstad University.
2013 (English)Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
Abstract [en]

The study of the effects of regulated advertisings on the French population.

Place, publisher, year, edition, pages
2013.
Keyword [en]
Consumer behavior, marketing communication
National Category
Economics and Business
Identifiers
URN: urn:nbn:se:hh:diva-22492OAI: oai:DiVA.org:hh-22492DiVA: diva2:627649
Subject / course
European Marketing
Supervisors
Examiners
Available from: 2013-06-13 Created: 2013-06-12 Last updated: 2013-06-13Bibliographically approved

Open Access in DiVA

The impact of the healthy messages on the French consumers' behavior(1703 kB)415 downloads
File information
File name FULLTEXT01.pdfFile size 1703 kBChecksum SHA-512
856f12960212dbedff3e0b09520d7be1be3b6fe2d2f5e66efa60899a1ee9251538c1202f96f5c4ede5adf90b7c3d2f2ad0d7063fe8fe16add0bba8a4b4369d02
Type fulltextMimetype application/pdf

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Hays, AliciaImbert, Elodie
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CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf