Change search
ReferencesLink to record
Permanent link

Direct link
E2F Communities: Connecting the Online and Offline Worlds
Södertörn University, School of Communication, Media and it.
2012 (English)Independent thesis Advanced level (degree of Master (One Year)), 10 credits / 15 HE creditsStudent thesis
Abstract [en]

This paper will discuss hybrid communities that connect users online with the intention of facilitating offline interaction.  These electronic-to-face (e2f) communities provide social benefits to members through the unique interaction of their online and offline components. They offer members the opportunity to pursue new offline experiences, increase social capital and develop weak-tie relationships. To develop an environment that encourages members to participate online and offline, the physical design of e2f systems should include functionality that encourages a sense of community, trust and generalized reciprocity. Following a set of e2f development guidelines proposed by the author, a new e2f system called Mix It Up was created. It aims to provide the social benefits of an increased social circle by enabling users to connect online with the purpose of meeting people to organize and enjoy activity-driven offline experiences. By engaging in an online community, members can be exposed to new offline opportunities that are not currently available in their limited offline social realms. Utilizing user research, this community was evaluated in reference to suggested conceptual points of departure for the creation of e2f communities.

Place, publisher, year, edition, pages
2012. , 19 p.
National Category
Media Engineering
URN: urn:nbn:se:sh:diva-17387OAI: diva2:571578
Subject / course
Media Technology
Available from: 2012-11-26 Created: 2012-11-23 Last updated: 2012-11-26Bibliographically approved

Open Access in DiVA

E2F Communities - Connecting the Online and Offline Worlds(408 kB)409 downloads
File information
File name FULLTEXT01.pdfFile size 408 kBChecksum SHA-512
Type fulltextMimetype application/pdf

By organisation
School of Communication, Media and it
Media Engineering

Search outside of DiVA

GoogleGoogle Scholar
Total: 409 downloads
The number of downloads is the sum of all downloads of full texts. It may include eg previous versions that are now no longer available

Total: 182 hits
ReferencesLink to record
Permanent link

Direct link