Omslag till böcker och DVD-filmer: en jämförande studie av visuell kommunikation i omslagen till Män som hatar kvinnor och Niceville
Independent thesis Advanced level (degree of Master (One Year)), 20 credits / 30 HE creditsStudent thesisAlternative title
Covers of Books and DVD-movies : a Comparing Study of Visual Communication in the Covers of Män som hatar kvinnor and Niceville (English)
This thesis is about covers of books and DVD movies. I have tried to find out if the visual communication of the covers differs between the book and movie with the same story. Do they appeal to different target groups? I have also been trying to find out what designers can do to increase the visibility of covers among others. Are there certain rules to follow for making a cover visible?
To reach a conclusion I have been studying components in advertising pictures, since covers work as a kind of advertiser for the product. I have also been studying visual communication and how designers use advertising pictures to communicate with the observer. Semiotics, advertising and comparisons between the covers have been my method for analyze.
I have come to the colclusion that covers of books and DVD movies do communicate in different ways and partly to different target groups. There are certain rules to follow if you want to increase the visibility of a picture among others. The results indicate that the book covers have an older target group than the DVD covers.
Place, publisher, year, edition, pages
2012. , 75 p.
covers, DVD, books, movies, movie poster, visual communication, advertising, semiotic, packaging design
Omslag, förpackning, Stieg Larsson, Kathryn Stockett, Män som hatar kvinnor, Niceville, förpackningsdesign, reklam, marknadsföring, visuell kommunikation, blickteori, Barthes, semiotik, Laura Mulvey, Norstedts, Nordisk Film, filmaffisch, bokomslag, filmomslag
IdentifiersURN: urn:nbn:se:hgo:diva-1555OAI: oai:DiVA.org:hgo-1555DiVA: diva2:550980
Subject / course
Master programme in art history
Sumner, Anne, Fil. Dr.