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Corporate Social Responsibility: Varför ska banker ta ett ansvar?
Halmstad University, School of Business and Engineering (SET).
Halmstad University, School of Business and Engineering (SET).
2012 (Swedish)Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesisAlternative title
Corporate Social Responsibility : Why should banks take responsibility? (English)
Abstract [en]

The purpose of this thesis is to gain a deeper understanding about why Swedish banks choose to work and report CSR and also analyze differences and similarities between two banks.

Research question: Why do Swedish companies within the financial sector choose to report and work with Corporate Social Responsibility?

The major incentives to work and report CSR are because it benefits bank´s businesses, which is driven by stakeholders. Stakeholder pressure is also an important incentive, especially pressure from customers and employees. The incentives that differed between the two banks were morality of the business leader, society and the priority of stakeholders. The incentives that we could not support were guidelines and competitors-

Place, publisher, year, edition, pages
2012. , 60 p.
Keyword [en]
CSR, Incentives, Sustainability, Sustainability report
Keyword [sv]
CSR, Hållbarhet, Incitament, Hållbarhetsredovisning
National Category
Business Administration
URN: urn:nbn:se:hh:diva-19123OAI: diva2:540102
Subject / course
External Accounting
2012-05-31, Högskolan i Halmstad, Halmstad, Halmstad, 19:08 (Swedish)
Social and Behavioural Science, Law
Available from: 2012-08-06 Created: 2012-07-06 Last updated: 2012-08-06Bibliographically approved

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Kandidatuppsats: "Corporate Social Responsibility - Varför ska banker ta ett ansvar", Heed & Törnbom, 2012(1629 kB)751 downloads
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