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How to brand oneself online: A case study about 10 top musicians on Facebook
University of Gävle, Faculty of Education and Business Studies, Department of Business and Economic Studies.
University of Gävle, Faculty of Education and Business Studies, Department of Business and Economic Studies.
2012 (English)Independent thesis Advanced level (degree of Master (One Year)), 10 credits / 15 HE creditsStudent thesis
Abstract [en]

personal branding, Facebook, Musician Stars, SNS (social network service), online

Place, publisher, year, edition, pages
2012. , 72 p.
Keyword [en]
personal branding, Facebook, Musician Stars, SNS (social network service), online
National Category
Business Administration
Identifiers
URN: urn:nbn:se:hig:diva-12252Archive number: E3BA:DiVA 81/2012OAI: oai:DiVA.org:hig-12252DiVA: diva2:536794
Subject / course
Business administration
Educational program
Business administration
Uppsok
Social and Behavioural Science, Law
Supervisors
Examiners
Available from: 2012-08-27 Created: 2012-06-25 Last updated: 2012-09-06Bibliographically approved

Open Access in DiVA

How to brand oneself online(715 kB)3345 downloads
File information
File name FULLTEXT01.pdfFile size 715 kBChecksum SHA-512
720f42890a68bf6ea62ca8cff7769c24cddf2ea775b86e8ace7772bd857bfecac527009a625e12c1bcbe8951bd54a5ff8f2353022adb1eb99239681c09c71960
Type fulltextMimetype application/pdf

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Department of Business and Economic Studies
Business Administration

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CiteExportLink to record
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