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Användarvänlighet och Informationsdesign: En studie om målgruppsanpassat informationsmaterial
Mälardalen University, School of Innovation, Design and Engineering.
2011 (Swedish)Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
Abstract [sv]

Syftet med min forskning var att undersöka den rådande informationsproblematiken som Sepab Fordonsprodukter hade med sina informationsmaterial och den underliggande orsaken till detta. Utifrån min empiri och mina resultat av intervjuerna har jag sedan utvecklat ett nytt förslag på informationsmaterial. Jag har under hela arbetets gång fokuserat på målgruppsanpassning tillsammans med ämnet informationsdesign, vilket enligt mig går hand i hand.

Jag har arbetat utifrån kvalitativa metoder med hermeneutiken som inspirationskälla och informationsdesignsmässiga principer för att åstadkomma detta. Mina resultat visade att det fanns ett flertal faktorer i det utgivna informationsmaterialet som var i behov av förbättring. Den slutgiltiga produkten blev ett nytt informationsmaterial till Sepabs nya produkt där jag har tillämpat dessa teorier.

Abstract [en]

The purpose of my research was to examine the current information problems that Sepab Fordonsprodukter had with its material and the underlying cause of this. Based on my empirical work and my results of the interviews I have since developed a new proposal on the information. I have throughout the work focused on audience targeting with the subject information design, which according to me goes hand in hand.

I have worked on the basis of qualitative methods with hermeneutics as a source of inspiration and information design principles to achieve this. My results showed that there were several factors in the published information material that was in need of improvement. The final product is a new information material to Sepabs new product which I have applied these theories in.

Place, publisher, year, edition, pages
2011. , 72 p.
Keyword [en]
Information design, usability, audience targeting, design manual
Keyword [sv]
Informationsdesign, användarvänlighet, målgruppsanpassning, design av användarhandledning
National Category
Engineering and Technology
Identifiers
URN: urn:nbn:se:mdh:diva-14206OAI: oai:DiVA.org:mdh-14206DiVA: diva2:500070
Subject / course
Information Design
Uppsok
Technology
Supervisors
Examiners
Available from: 2012-02-13 Created: 2012-02-13 Last updated: 2012-02-13Bibliographically approved

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Type fulltextMimetype application/pdf

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CiteExportLink to record
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Citation style
  • apa
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Output format
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