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Managerial recommendations for service innovations in different product-service systems
Karlstad University, Faculty of Economic Sciences, Communication and IT, Service Research Center. Karlstad University, Faculty of Economic Sciences, Communication and IT, Department of Business Administration. Karlstad University, Faculty of Economic Sciences, Communication and IT, The Service and Market Oriented Transport Research Group. (CTF - Centrum för tjänsteforskning)ORCID iD: 0000-0002-6589-8662
Karlstad University, Faculty of Economic Sciences, Communication and IT, Service Research Center. Karlstad University, Faculty of Economic Sciences, Communication and IT, Department of Business Administration. (CTF - Centrum för tjänsteforskning)ORCID iD: 0000-0001-8278-1442
Karlstad University, Faculty of Economic Sciences, Communication and IT, Department of Computer Science. Karlstad University, Faculty of Economic Sciences, Communication and IT, Centre for HumanIT. (PriSec)ORCID iD: 0000-0002-6938-4466
Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Service Research Center (from 2013).ORCID iD: 0000-0003-2933-244X
2010 (English)In: Introduction to Product-Service Systems design / [ed] Sakao, T.; M. Lindahl, London: Springer , 2010, p. 237-259Chapter in book (Refereed)
Abstract [en]

In order to meet the increasingly complex needs of customers and to respond to decreasing product margins, typical product manufacturers have developed a growing interest in extending their service business. The extension of the service business requires a systematic development of innovative services. Unfortunately, in business practice it has been observed historically that manufacturing companies often fail to develop services systematically. Some customers asked for services and these desires were often fulfilled. Thus, the extension of the service business reflects a rather unstructured service innovation approach, which has not been consciously pursued. Rather than developing more formal structures to elicit ideas for new services, it is mostly performed ad hoc. Only a limited number of firms use formal approaches to service innovation and have implemented necessary determinants to success. Furthermore, the innovation of services in manufacturing companies captures two specific idiosyncrasies. First, manufacturing companies have to balance product and service innovations. Second, services can be either developed during the product development process or during the product usage. The major challenge to success in innovating services is to combine specific product-service systems with the right service strategy and way to develop service innovations.

Place, publisher, year, edition, pages
London: Springer , 2010. p. 237-259
Keywords [en]
Service Innovations, Product-Service Systems
National Category
Business Administration Psychology Work Sciences Religious Studies
Research subject
Business Administration; Psychology; Working Life Science; Religious Studies and Theology
Identifiers
URN: urn:nbn:se:kau:diva-10363DOI: 10.1007/978-1-84882-909-1_12ISBN: 9781848829084 (print)OAI: oai:DiVA.org:kau-10363DiVA, id: diva2:493895
Available from: 2012-02-08 Created: 2012-02-08 Last updated: 2019-07-10Bibliographically approved

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Witell, LarsGustafsson, AndersFischer-Hübner, SimoneGebauer, Heiko
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Service Research CenterDepartment of Business AdministrationThe Service and Market Oriented Transport Research GroupDepartment of Computer ScienceCentre for HumanITService Research Center (from 2013)
Business AdministrationPsychologyWork SciencesReligious Studies

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