The hen or the egg?: IT innovations’ influence on business strategy
2011 (English)In: Proceedings of the Nordic Academy of Management conference 2011, Gotland University , 2011, 1-18 p.Conference paper (Other academic)
The literature on business strategy and management control often underscores the necessity that companies, in their strategic processes, strive to first set goals and strategies and thereafter conduct investments in organization and technologies. However, some scholars argue that IT enables and induces strategic change and that these changes are necessary in order to gain value from the investment. Based on extensive empirical studies of the Swedish graphic industry this paper elaborates on the connection between strategy development and IT utilization. The conclusions are based on a longitudinal study of the graphic industry (1980-2010), a complete study of all annual reports from the two market leaders in the industry (1984-2010) and a complete study of all board meeting protocols in a newspaper and printing company (1971-1989). One conclusion is that there is greater awareness about the implications of IT on the business and the industry than the companies manage to translate in to action. Another conclusion is that the strategic orientation of the owners affects the execution of the IT strategy in the operating units.
Place, publisher, year, edition, pages
Gotland University , 2011. 1-18 p.
Business Strategy, IT, Innovations, Transformation
Economics and Business Business Administration
Research subject Business Economics
IdentifiersURN: urn:nbn:se:hgo:diva-1218OAI: oai:DiVA.org:hgo-1218DiVA: diva2:462928