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Design Thinking in the Postmodern Organization
ESADE Business School, Barcelona, Spain.
Georgia State University, Atlanta, USA.
ESADE Business School, Barcelona, Spain.
Lund University, Lund, Sweden.
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2011 (English)In: China-USA Business Review- SSRN eLibrary, ISSN 1537-1514, Vol. 10, no 11, 1203-1212 p.Article in journal (Refereed) Published
Abstract [en]

Design discipline has been relatively slow to recognize the existence and impacts of postmodernism as compared to sociology, political science, marketing and management disciplines, however, recently postmodernist implications have begun to be explored by design scholars. Yet our review of the literature led us to conclude that the relationship between postmodernism and design thinking has received little, if any attention from design management scholars. The objective of this paper, then, is to expand the discussion on the relationship between postmodern organization and design thinking, to suggest strategic implications for design managers and research opportunities for management scholars. Keywords: design, design thinking, management, postmodernism, postmodernity

Place, publisher, year, edition, pages
David Publsishing , 2011. Vol. 10, no 11, 1203-1212 p.
Keyword [en]
design, design thinking, postmodernism, postmodernity
National Category
Economics and Business
URN: urn:nbn:se:miun:diva-14907OAI: diva2:459494
Available from: 2011-12-11 Created: 2011-11-25 Last updated: 2011-12-11Bibliographically approved

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