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Mobila verksamhetslokaler: En studie om marknadsvärderingar
Mälardalen University, School of Sustainable Development of Society and Technology.
2011 (Swedish)Independent thesis Advanced level (degree of Master (One Year)), 10 credits / 15 HE creditsStudent thesis
Abstract [sv]

Mobila verksamhetslokaler erbjuder flexibel lokalförsörjning som alternativ till permanent utbyggnad, eller under tiden som befintliga lokaler renoveras eller byggs om. Denna flexibla möjlighet används dock i en ganska liten omfattning på marknaden. För att öka lokalernas användning finns det därför ett behov av en marknadsundersökning som identifierar de faktorer som kunden värderar.

Utredningen syftar till att få fram vad kunden värderar då han eller hon hyr och/eller använder en temporär lokal, och möjligen identifiera nya element som inte finns i marknadens utbud.

För att få fram värderingsfaktorer har en litteraturundersökning implementerats och samtidigt har 13 personliga intervjuer genomförts. Intervjuer skedde med personer som använder dessa lokaler och parallellt de som tecknat kontrakt för att hyra dessa lokaler. Studieobjekt är kontor, skola och förskola.

Abstract [en]

Mobile buildings offer a flexible supply of buildings as an alternative to permanent expansion or while the existing facilities being renovated or rebuilt. This flexible option is used, however in a rather small scale in the market. Thus, to increase consumption of mobile buildings, there is a need for market research that will contribute to find the factors that customer value.

The purpose of research is to investigate customer values when it leases and/or uses temporary buildings, and possibly encourage new elements that do not exist in the market range yet.

To obtain the valuation factors have been implemented a literature survey and 13 personal interviews were conducted. Interviews took place with people who use these buildings and those who entered a contract to rent these buildings. The study objects are offices, schools and kindergartens.

Place, publisher, year, edition, pages
2011. , 47 p.
Keyword [en]
Temporary buildings, portable (rental) constructions, relocatable modular buildings, transportable buildings, modular buildings; customer satisfaction, customer value.
Keyword [sv]
Mobila verksamhetslokaler, flyttbara byggnader, temporära lokaler, tillfälliga paviljonger; kundstillfredställelse, kundvärde.
Identifiers
URN: urn:nbn:se:mdh:diva-12814OAI: oai:DiVA.org:mdh-12814DiVA: diva2:432092
Subject / course
Business Administration
Presentation
, Västerås
Uppsok
Social and Behavioural Science, Law
Supervisors
Examiners
Available from: 2011-08-16 Created: 2011-07-29 Last updated: 2011-08-16Bibliographically approved

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mobila verksamhetslokaler(794 kB)615 downloads
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Type fulltextMimetype application/pdf

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CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf