China's way to Europe: the internationalization of Chinese firms
Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
Problem: Internationalization is a complex process, and Chinese firms have in recent years received a lot of attention on their expansion overseas, to Europe, which is a relatively new phenomenon. Research in this field of study is very limited and it does not have a long history even though it has received attention.Purpose: The purpose of this dissertation is to explore if the Chinese firms have followed the western internationalization theories when investing abroad. Focus is on the Chinese firms‘ investment into the European market. We explore the strategies that the Chinese firms have used and compare it with the existing internationalization models in order to find out how well they fit with the western theories.Methodology: In this dissertation a qualitative method is used, based on an interpretivistic philosophy with an inductive research approach. The research question is answered through semi-structured interviews with Chinese firms in different parts of Europe.Conclusions: After studying the Chinese firms‘ internationalization to the European market we can conclude that existing internationalization theories are not able to explain the expansion of the Chinese firms.
Place, publisher, year, edition, pages
2011. , 57 p.
Chinese firms, internationalization, Europe, strategies
Economics and Business
IdentifiersURN: urn:nbn:se:hkr:diva-8319OAI: oai:DiVA.org:hkr-8319DiVA: diva2:428654
Degree of Bachelor of Science in Business and Economics
UppsokSocial and Behavioural Science, Law