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Design and development of interactive web site based on a customer-oriented business model for the multimedia application C3LOOPS
Mälardalen University, School of Innovation, Design and Engineering.
2011 (English)Independent thesis Advanced level (degree of Master (Two Years)), 20 credits / 30 HE creditsStudent thesis
Abstract [en]

The goal of this thesis is to develop and implement a prototype that is validating a specifically suggested customer-oriented business model for the interactive multimedia iPad application C3LOOPS. The starting point of the design process is the development of a business model. This is a novelty in the community of interaction design. I explain the basis of the business modeling in order to understand this important part of every successful business. I perform a research in the theory of customer behavior and applied psychology and based on it and on the new theory of neuro-linguistic programming, I design a customer-oriented business model for accomplishing a win-win strategy for this new application. This business model includes a development of a web site. It is my background for defining an interactive ¬design for the web site. Based on the requirements that I define for a design, I implement a prototype of the main component of the design – the interactive C3LOOPS navigation menu. This way I validate the design and I proof a novelty in the community of interaction design.

Place, publisher, year, edition, pages
2011. , 93 p.
Identifiers
URN: urn:nbn:se:mdh:diva-12111OAI: oai:DiVA.org:mdh-12111DiVA: diva2:410524
Uppsok
Technology
Supervisors
Examiners
Available from: 2011-04-14 Created: 2011-04-14 Last updated: 2011-04-14Bibliographically approved

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