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Storytelling: Vem berättar egentligen storyn?
Linnaeus University, Faculty of Business, Economics and Design, Linnaeus School of Business and Economics.
Linnaeus University, Faculty of Business, Economics and Design, Linnaeus School of Business and Economics.
2010 (Swedish)Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
Place, publisher, year, edition, pages
2010. , 62 p.
Keyword [sv]
Storytelling, Corporate storytelling, varumärke, kommunikation, konsumentbeteende
Identifiers
URN: urn:nbn:se:lnu:diva-11205OAI: oai:DiVA.org:lnu-11205DiVA: diva2:405757
Uppsok
Social and Behavioural Science, Law
Supervisors
Examiners
Available from: 2011-03-23 Created: 2011-03-23 Last updated: 2011-03-23Bibliographically approved

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fulltext(967 kB)811 downloads
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Type fulltextMimetype application/pdf

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