Ranking of key factors when a company makes their choice of advertising agency
Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
Place, publisher, year, edition, pages
2010. , 55 p.
Client Advertising agency, key factors, ranking
IdentifiersURN: urn:nbn:se:lnu:diva-11188OAI: oai:DiVA.org:lnu-11188DiVA: diva2:405564
UppsokSocial and Behavioural Science, Law