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Syns du finns du?: En studie över användningen av SEO, PPC och sociala medier som strategiska kommunikationsverktyg i svenska företag
Linnaeus University, Faculty of Humanities and Social Sciences, School of Social Sciences.
Linnaeus University, Faculty of Humanities and Social Sciences, School of Social Sciences.
Linnaeus University, Faculty of Humanities and Social Sciences, School of Social Sciences.
2010 (Swedish)Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
Place, publisher, year, edition, pages
2010. , 61 p.
Keyword [en]
Strategic communication, digital communication, search engine marketing, search engine optimization, sponsored links, social media, web 2.0.
Keyword [sv]
strategisk kommunikation, digital kommunikation, sökmotormarknadsföring, sökmotoroptimering, sponsrade länkar, social media, digital marknadsföring.
National Category
Media and Communications
Identifiers
URN: urn:nbn:se:lnu:diva-8376OAI: oai:DiVA.org:lnu-8376DiVA: diva2:351255
Subject / course
Media and Communications Science
Uppsok
Social and Behavioural Science, Law
Supervisors
Examiners
Available from: 2011-06-21 Created: 2010-09-13 Last updated: 2011-06-21Bibliographically approved

Open Access in DiVA

Syns du, finns du?(11477 kB)168 downloads
File information
File name FULLTEXT01.pdfFile size 11477 kBChecksum SHA-512
97d548a6e440a4ea80b21391e4452e9e572b5834e8b84d1a94e2bcb7012ef05634caab48d65a260b30302d7ed29a6a1b5a709cf10b45406d783ac8f6b841ac13
Type fulltextMimetype application/pdf

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Media and Communications

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CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • harvard1
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf