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Syns du finns du?: En studie över användningen av SEO, PPC och sociala medier som strategiska kommunikationsverktyg i svenska företag
Linnaeus University, Faculty of Humanities and Social Sciences, School of Social Sciences.
Linnaeus University, Faculty of Humanities and Social Sciences, School of Social Sciences.
Linnaeus University, Faculty of Humanities and Social Sciences, School of Social Sciences.
2010 (Swedish)Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
Place, publisher, year, edition, pages
2010. , 61 p.
Keyword [en]
Strategic communication, digital communication, search engine marketing, search engine optimization, sponsored links, social media, web 2.0.
Keyword [sv]
strategisk kommunikation, digital kommunikation, sökmotormarknadsföring, sökmotoroptimering, sponsrade länkar, social media, digital marknadsföring.
National Category
Media and Communications
Identifiers
URN: urn:nbn:se:lnu:diva-8376OAI: oai:DiVA.org:lnu-8376DiVA: diva2:351255
Subject / course
Media and Communications Science
Uppsok
Social and Behavioural Science, Law
Supervisors
Examiners
Available from: 2011-06-21 Created: 2010-09-13 Last updated: 2011-06-21Bibliographically approved

Open Access in DiVA

Syns du, finns du?(11477 kB)159 downloads
File information
File name FULLTEXT01.pdfFile size 11477 kBChecksum SHA-512
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Type fulltextMimetype application/pdf

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School of Social Sciences
Media and Communications

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ReferencesLink to record
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