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The driving forces on the Swedish compressed natural gas market and the impact on OKQ8's strategy: A qualitative study
Uppsala University, Disciplinary Domain of Humanities and Social Sciences, Faculty of Social Sciences, Department of Business Studies.
Uppsala University, Disciplinary Domain of Humanities and Social Sciences, Faculty of Social Sciences, Department of Business Studies.
2010 (English)Independent thesis Advanced level (degree of Master (One Year)), 10 credits / 15 HE creditsStudent thesisAlternative title
The driving forces on the Swedish compressed natural gas market and the impact on OKQ8's strategy : A qualitative study (English)
Abstract [en]

This paper aims to examine how the driving forces of the Swedish CNG market have impacted OKQ8’s strategies. This has been conducted through the four drivers’ coercive-, market-, resource- and social drivers. The papers conclusion is that all drivers impact on OKQ8’s strategy but that coercive drivers have the most significant impact on the CNG market and OKQ8’s strategy. OKQ8’s decision to establish a cooperation together with E.ON was smart decision since they minimized their own ambiguity in this market that depends on governmental policies and incentives.

Place, publisher, year, edition, pages
2010. , p. 47
Keywords [en]
Competitive Environmental Strategy, OKQ8, Compressed Natural Gas, CNG, Strategy, Industry Analysis
National Category
Business Administration
Identifiers
URN: urn:nbn:se:uu:diva-127163OAI: oai:DiVA.org:uu-127163DiVA, id: diva2:328955
Uppsok
Social and Behavioural Science, Law
Supervisors
Available from: 2010-07-07 Created: 2010-07-06 Last updated: 2010-07-07Bibliographically approved

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fulltext(485 kB)270 downloads
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CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf