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Dark patterns and Swedish marketing law: Online design techniques as misleading or aggressive commercial practices
Ljung, Alice
Uppsala University, Disciplinary Domain of Humanities and Social Sciences, Faculty of Law, Department of Law.
2024 (English)
Independent thesis Advanced level (professional degree), 20 credits / 30 HE credits
Student thesis
Place, publisher, year, edition, pages
2024. , p. 84
Keywords [en]
dark patterns, marketing law, the unfair commercial practices directive, aggressive commercial practices, misleading commercial practices, social media, video games, online shopping
Keywords [sv]
dark patterns, vilseledande design, marknadsföringsrätt, marknadsföringslagen, direktivet mot otillbörliga affärsmetoder, aggressiv marknadsföring, vilseledande marknadsföring
National Category
Law
Identifiers
URN:
urn:nbn:se:uu:diva-545504
OAI: oai:DiVA.org:uu-545504
DiVA, id:
diva2:1922102
Supervisors
Domeij, Bengt
Examiners
Bastidas, Vladimir
Available from:
2025-02-14
Created:
2024-12-17
Last updated:
2025-02-14
Bibliographically approved
Open Access in DiVA
fulltext
(751 kB)
190 downloads
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FULLTEXT01.pdf
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b150933da91cec7f2f3e42f18dac73e48000966d3f6c562efa019071059fd17e6971d6e33a6d2395fee7d7580f6ebc7b1af274f9177efee6ceacb9adae642f89
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Direct link
http://www.diva-portal.org/smash/record.jsf?pid=diva2:1922102
Cite
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apa
ieee
modern-language-association-8th-edition
vancouver
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apa
ieee
modern-language-association-8th-edition
vancouver
Other style
More styles
Language
de-DE
en-GB
en-US
fi-FI
nn-NO
nn-NB
sv-SE
Other locale
de-DE
en-GB
en-US
fi-FI
nn-NO
nn-NB
sv-SE
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html
text
asciidoc
rtf
html
text
asciidoc
rtf
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