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Att praktiskt sätta kunden i centrum”: En utvärdering av en organisation som har implementerat ett agilt arbetssätt utifrån metodiken Scrum.
Mid Sweden University, Faculty of Science, Technology and Media, Department of Quality Management and Mechanical Engineering.
2019 (Swedish)Independent thesis Advanced level (degree of Master (One Year)), 10 credits / 15 HE creditsStudent thesis
Abstract [sv]

Forskningen grundar sig på att det finns en kunskapslucka i utvärderingar av företag som praktiskt implementerar arbetsmetoden Scrum. Det finns tydliga samband mellan kulturen i en organisation och hur denna kan effektivt och framgångsfullt implementera ett agilt arbetssätt (Ilvari, Ilvari, 2011). Forskaren gjorde en semistrukturerad intervjuform med 7 medarbetare. Syftet utvärderar implementering av Scrum som metod samt hur organisationen jobbar med kundinsikter. Resultatet visar att en majoritet av medarbetarna upplever ett högre engagemang och större motivation tack vare det nya arbetssättet. Att sätta kunden i centrum är ett arbete som kräver stort fokus och då inte minst från organisationens ledare. Här har organisationens ledare varit engagerade. Några förbättringspunkter identifierats i forskningen, som till exempel att organisationen behöver bli bättre på att systematiskt mäta och sprida kundinsikter, att utveckla arbetet med att bli en lärande organisation samt att ledningen behöver hitta ett sätt att strategiskt jobba med organisationens kultur.

Abstract [en]

The research is based on the fact that there is a knowledge gap in evaluations of companies that implement the working method Scrum. There is a connection between the culture of an organization and how it can effectively and successfully implement an agile approach (Ilvari, Ilvari, 2011). The researcher did a semi-structured interview with employees. The purpose of the study was to evaluate the implementation of Scrum as a method and how the organization works with customer insights. The result shows that a majority of employees experience a higher commitment and greater motivation thanks to the new way of working. Putting the customer at the centre is something that requires a lot of focus. And much from the organisation's leaders. Here the organisation's leaders have been highly involved. Some improvement points were also identified in the research, such as systematically measuring and disseminating customer insights, developing the work of becoming a learning organization, and That the management does not work strategically with the organisation's culture.

 

Place, publisher, year, edition, pages
2019. , p. 51
Keywords [en]
quality management, customer insights, scrum, change management, organizational culture
Keywords [sv]
kvalitetsutveckling, kundinsikter, scrum, förändringsledning, organisationskultur
National Category
Reliability and Maintenance
Identifiers
URN: urn:nbn:se:miun:diva-39027Local ID: KA-V19-A1-027OAI: oai:DiVA.org:miun-39027DiVA, id: diva2:1430579
Subject / course
Quality Management and Leadership LO1
Educational program
Master Degree in Quality Management and Leadership TKLEA 60 higher education credits
Supervisors
Examiners
Note

2019-08-23

Available from: 2020-05-15 Created: 2020-05-15 Last updated: 2020-05-15Bibliographically approved

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CiteExportLink to record
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