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Är tanken halvfull eller halvtom?: En kvalitativ studie kring hur dagstidningarnas ledarskribenter framställer Bensinupproret 2.0. 
Linnaeus University, Faculty of Arts and Humanities, Department of Media and Journalism.
Linnaeus University, Faculty of Arts and Humanities, Department of Media and Journalism.
2020 (Swedish)Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesisAlternative title
Is the tank half full or half empty? : A qualitative study of how editorials at daily newspapers frame The Gasoline Uprising 2.0.  (English)
Abstract [en]

The purpose of this bachelor thesis was to examine how Swedish opinion journalists chose to portray The Gasoline Uprising 2.0, from both a framing perspective and a perspective of modes of persuasion. The research questions examined were: How does opinion journalists at Swedish daily newspapers frame The Gasoline Uprising 2.0? How does opinion journalists at Swedish daily newspapers use modes of persuasion in opinion pieces about The Gasoline Uprising 2.0? 

The methods used in this bachelor thesis were a self made method that we based on Robert M. Entmans existing theory regarding framing. We also used a theory based on Karlberg and Mrals rhetoric method of analysis concerning the perspective modes of persuasions. A mix of these methods were used to examine how Swedish opinion journalists chose to frame The Gasoline Uprising 2.0.

By examining the opinion pieces we found a variety of patterns. One of the main frame patterns pointed towards the writers feelings regarding compassion and understanding towards people that live in the countryside. Primarily the writers chose to frame The Gasoline Uprising 2.0 as an issue regarding the increasing polarization between the countryside and the city. The findings concerning the use of modes of persuasion showed that the writers primarily used compassion to increase their credibility during the use of ethos in the opinion pieces. Regarding logos we found that several writers used underlaying causes and compared the Swedish environmental politics to other countries in order to get people behind their thesis. From a pathos perspective, we found that the writers wanted to awaken feelings of empathy and anger within the reader. 

Place, publisher, year, edition, pages
2020. , p. 39
Keywords [en]
Editorials, daily newspapers, The Gasoline Uprising 2.0, framing, rhetoric, modes of persuasion, public debate
National Category
Other Humanities not elsewhere specified
Identifiers
URN: urn:nbn:se:lnu:diva-90962OAI: oai:DiVA.org:lnu-90962DiVA, id: diva2:1386069
Subject / course
Journalism
Educational program
Journalism and Media Production Programme, 180 credits
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Available from: 2020-01-16 Created: 2020-01-16 Last updated: 2020-01-17Bibliographically approved

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Edgren, KarlO'Rourke Drevfjäll, Noah
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CiteExportLink to record
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Citation style
  • apa
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  • Other locale
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Output format
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