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Vänner på Instagram? -En kvalitativ studie om Instagram, identiteter och vänskapsrelationer hos unga vuxna.
Örebro University, School of Humanities, Education and Social Sciences.
Örebro University, School of Humanities, Education and Social Sciences.
2019 (Swedish)Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
Abstract [en]

Previous research has shown that social media impacts people's identities as well as their online communication as they maintain their online friendships. This study strives to further examine the relationship between daily Instagram usage in young adults’ life and its effect on their friendships and identities. The purpose of this study is to create an understanding of how young Instagram users' friendships function today, in order to achieve an understanding about the nature of the friendships as well as create an appreciation on whether Instagram usage influences a person's identity. The study is conducted through in-depth interviews with six young adults aged between 18-22 years. We analyze our respondents’ friendships through the application of Hartmut Rosa's framework, which describes the accelerating society (2014) and Sherry Turkle’s (2017) discussion on how friendships are affected by social media and not least the significant use of mobile phones. We found in our study that young Instagram users both have pure relationships as described by Anthony Giddens (1999) as well as superficial relationships. We also found that the character of the relationship depends on whether it occurs in real life or online through Instagram. Our study suggests that Instagram usage does not prohibit pure relationships but rather supplement them with superficial relationships that occur via Instagram. In addition, Instagram is utilized to present a desired identity (Goffman 2011). The users are to different degrees aware of whether this is their “true” identity or just a way of making an “impression”. Goffman (2011) is implying that the everyday presentation effect the self-image in different ways.

Abstract [sv]

Tidigare forskning har visat att sociala medier påverkar människors identitet och deras online kommunikation, då de bibehåller sina vänskapsrelationer där. I denna studie fortsätter vi på denna forskningslinje och studerar unga vuxna som använder Instagram dagligen, för att se hur Instagram eventuellt påverkar deras vänskapsrelationer och identitet. Syftet med denna studie blir därmed att skapa förståelse för hur unga instagramanvändares vänskapsrelationer ser ut idag, detta för att studera vänskapsrelationernas karaktär samt om eventuellt identitetsskapande sker via användningen av Instagram. Vi undersöker detta genom kvalitativa intervjuer med sex unga vuxna i åldrarna 18–22. För att analysera detta använde vi oss av Hartmut Rosas teori om det accelererande samhället (2014) samt Sherry Turkles (2017) diskussion om hur vänskapsrelationer påverkas av sociala medier och inte minst mobilanvändningen. Resultatet av vår studie är att unga instagramanvändare har både rena relationer som Anthony Giddens (1999) beskriver samt ytliga. Relationernas karaktär är beroende av om de äger rum i verkligheten eller online via Instagram. Vi föreslår därför att instagramanvändningen inte utesluter rena relationer, men att de kompletteras med ytliga relationer som utspelar sig och bibehålls online. Resultatet gällande identiteten visar att individer tydligt skapar sina identiteter via instagram, dock är de olika medvetna om det, vilket är något som vi analyserar genom Goffmans (2011) teori om presentationen av jaget.

Place, publisher, year, edition, pages
2019. , p. 41
Keywords [en]
Friendship, identity, young adults, Instagram.
National Category
Sociology
Identifiers
URN: urn:nbn:se:oru:diva-75495OAI: oai:DiVA.org:oru-75495DiVA, id: diva2:1339968
Subject / course
Sociologi
Supervisors
Available from: 2019-08-01 Created: 2019-08-01 Last updated: 2019-09-13Bibliographically approved

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