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Value dimensions of digital health that are changing healthcare in Sweden
KTH, School of Industrial Engineering and Management (ITM).
KTH, School of Industrial Engineering and Management (ITM).
2019 (English)Independent thesis Advanced level (degree of Master (One Year)), 10 credits / 15 HE creditsStudent thesisAlternative title
Värdedimensionerna av digital hälsa som förändrar hälso-och sjukvården i Sverige (English)
Abstract [en]

Life expectancy has increased with improvement in healthcare and diseases have become expensive to treat, several actors in digital health are building solutions that can bring different types of business value and solve big problems in healthcare. With healthcare being one of the complex industries due to hard regulations surrounding it, several digital health companies and startups are still struggling to bring their solutions to the market. Even with many reliable technological innovations, several digital health solutions end up failing at the initial stage of execution. There are several factors that owe to the failure of these solutions such as bad market- fit, poor team, regulations and poor business models. This thesis, however, considers the three value dimensions such as value proposition, value creation and value appropriation that are linked to the different components of a business model. This is done through analysis of two case studies from Sweden that have implemented digital health to create and communicate value to their stakeholders. An interview with one of the personnel responsible for the case that has been performed to better understand the implementation of their case. The findings have shown that an innovation can reach a larger mass by identifying and collaborating with a powerful stakeholder with similar problems or needs. The results of this thesis also include recommendations based on the value dimensions for the companies or startups working with digital health. Researchers and practitioners in the field can use them along with other factors to understand value dimensions and their role in creating better business and value for the society.

Abstract [sv]

Idag, lever människan längre, mycket tack vare förbättrad hälso- och sjukvård. Samtidigt, har det blivit kostsamt att behandla folksjukdomar. Olika aktörer inom e-hälsa bygger lösningar som kan lösa stora och omfattande samhällsproblem och samtidigt skapa mervärde för näringslivet. Men sjukvården är ytterst komplex med byråkratiska svårigheter och riktlinjer som gör det svårt för flera digitala (e-hälsa) hälsobolag och startups att lansera deras lösningar in i marknaden i rätt tid. Organisationer med bra digitala hälsolösningar har därför misslyckats redan i ett tidigt skede. Det finns flera faktorer som är kopplad till detta som är värt att nämna såsom icke adekvata kompetenser i teamet, svåra regler, dålig marknadsanpassning och affärsmodeller. Denna upphandling överväger tre värdedimensioner i en affärsmodell såsom värdeförslag, värdeskapande och värdetilldelning. Upphandlingen har analyserat två olika studier från Sverige med e-hälsa i fokus, att förstå implementeringen av de tre olika värdedimensionerna. En intervju var utförd med personal som har jobbat med en av de valda fall studierna, gällande implementering. Resultaten har visat sig att innovationerna kan nå en stor skala när man identifierar och samarbetar med en intressent med liknande problemområden. Denna upphandling baseras på värdedimensioner för digitala hälsobolag och startups som arbetar inom (e-hälsa). Forskare och andra yrkesutövare kan använda resultaten från denna upphandling för att få en djupare förståelse av de olika värdedimensionerna inom samhället.

Place, publisher, year, edition, pages
2019. , p. 38
Series
TRITA-ITM-EX ; 2019:216
Keywords [en]
Digital Health, Business models in healthcare, Swedish healthcare, Value dimensions
Keywords [sv]
Digital Hälsa, Affärsmodeller i hälso-och sjukvård, Sveriges hälso-och sjukvård, Värdedimension
National Category
Other Engineering and Technologies not elsewhere specified
Identifiers
URN: urn:nbn:se:kth:diva-254269OAI: oai:DiVA.org:kth-254269DiVA, id: diva2:1330081
Educational program
Master of Science - Entrepreneurship and Innovation Management
Presentation
2019-05-28, 243, Stockholm, 13:30 (English)
Supervisors
Examiners
Available from: 2019-11-12 Created: 2019-06-25 Last updated: 2019-11-12Bibliographically approved

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