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Creating and capturing sustainable value through business model and service innovation
Aarhus University, Dept. Business Development & Technology.
KTH, School of Industrial Engineering and Management (ITM), Machine Design (Dept.), Integrated Product Development.ORCID iD: 0000-0002-4488-1028
2018 (English)Conference paper, Oral presentation with published abstract (Refereed)
Abstract [en]

A number of researchers and practitioners emphasize the potentials of creating value through sustainable business models. However, little attention has been paid as to how sustainable value is created and implemented into the organization and how sustainable value is perceived by the customers. This research gap is explored empirically through a case study of active facilitation and implementation of sustainable business models as experience internally and externally among two hotels’ employees and customers. The findings reveal different key control mechanisms in sustainable value creation and value capture through sustainable business models and sustainable service innovation. The managerial implications of creating and implementing sustainable business models in ways that are perceived sustainable by customer, stress the need for employee engagement, customer involvement, and targeted and personal communication educating internal and external sustainability ambassadors.

Place, publisher, year, edition, pages
2018.
Keywords [en]
sustainable business models, value creation, service innovation
National Category
Social Sciences Interdisciplinary
Research subject
Industrial Economics and Management
Identifiers
URN: urn:nbn:se:kth:diva-250318OAI: oai:DiVA.org:kth-250318DiVA, id: diva2:1307866
Conference
International Product Development and Management Conference, June 11-13, 2018, Porto, Portugal.
Note

QC 20190430

Available from: 2019-04-29 Created: 2019-04-29 Last updated: 2019-08-26Bibliographically approved

Open Access in DiVA

fulltext(865 kB)65 downloads
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Type fulltextMimetype application/pdf

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CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf