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CSR-Marketing: En studie om kunders köpbeslut och påverkan av hotellbranschens marknadsföringsarbete
Engelbrand, Sandra
Örebro University, School of Hospitality, Culinary Arts & Meal Science.
Lundberg, Patricia
Örebro University, School of Hospitality, Culinary Arts & Meal Science.
2018 (Swedish)
Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE credits
Student thesis
Place, publisher, year, edition, pages
2018.
Keywords [sv]
CSR, Marketing, Hotel, Customer, Buying Process, Buying Behaviour
National Category
Social Sciences
Identifiers
URN:
urn:nbn:se:oru:diva-68712
OAI: oai:DiVA.org:oru-68712
DiVA, id:
diva2:1244997
Subject / course
Hospitality, Culinary Arts and Meal Science
Supervisors
Nilsson, Kerstin
Örebro University, Örebro University School of Business.
Examiners
Jonsson, Inger M
Örebro University, School of Hospitality, Culinary Arts & Meal Science.
Available from:
2019-10-01
Created:
2018-09-04
Last updated:
2019-10-01
Bibliographically approved
Open Access in DiVA
fulltext
(662 kB)
235 downloads
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FULLTEXT01.pdf
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662 kB
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c012398223bfe1d67f5b80051ec7a27da0c6a23f7dc769e8b0ce4f176cf8d9bc021dd5ff872056ed99ad658280c3a49ac3900246cc8e486bdcb36cd111f9852c
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fulltext
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School of Hospitality, Culinary Arts & Meal Science
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Social Sciences
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Total: 235 downloads
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Permanent link
https://urn.kb.se/resolve?urn=urn:nbn:se:oru:diva-68712
Direct link
http://www.diva-portal.org/smash/record.jsf?pid=diva2:1244997
Cite
Citation style
apa
ieee
modern-language-association-8th-edition
vancouver
Other style
apa
ieee
modern-language-association-8th-edition
vancouver
Other style
More styles
Language
de-DE
en-GB
en-US
fi-FI
nn-NO
nn-NB
sv-SE
Other locale
de-DE
en-GB
en-US
fi-FI
nn-NO
nn-NB
sv-SE
Other locale
More languages
Output format
html
text
asciidoc
rtf
html
text
asciidoc
rtf
Create
Close
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